Company Delicious Microblogging Mobile 
Techipedia: Tamar Weinberg
JUNE 18, 2008
Brightkite: Email and SMS – mobile web is definitely the wave of the future. Making sure your site is not only accessible on mobile phones but can interact with them is extremely important. Be the first to have all of these features , or just take over companies that already have them and make Plutter Kite.
Techipedia: Tamar Weinberg
MAY 12, 2010
And the more intricate your external efforts become, the more social, mobile, and interactive your website must become. That’s good stuff, but what makes the website truly great is the inordinate amount of social and mobile integration. Calling attention to mobile apps? Social and mobile profile calls to action?
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Techipedia: Tamar Weinberg
JANUARY 28, 2010
It’s why T-Mobile succeeded with a flash mob. To be sure, though, solicit feedback from a group of trusted peers not directly involved in your company or marketing objectives before going ahead with publishing the video, since you need an unbiased opinion. It’s why she is now famous.
Techipedia: Tamar Weinberg
FEBRUARY 22, 2008
Then and Now In the good old days, say from the 1850s onwards, marketing was mostly a one way “communication&# : companies advertized their wares via local media like newspapers, magazines, and traveling salespeople. Companies have to engage with their buyers, especially the early adopters, and make sure they’re happy.
Techipedia: Tamar Weinberg
NOVEMBER 26, 2007
The internet and technology ownership has changed everything: digital TV, mobile phones, iPods, weblogs, instant messaging, [and] social networking. Previously, to have a mobile phone, you needed a large bank account. I guess I shouldn’t be surprised though, misery loves company right? Media snackers just have pockets.
Techipedia: Tamar Weinberg
JANUARY 5, 2010
The Jordan Rules): This is a great chart and article on the best social media channels for both B2B and B2C companies. Samir Balwani): Samir talks about the pros and cons of Tweeting by company representatives, from the CEO to a brand. Here are 10 reasons why you as a company entity should avoid it. Share This or Else!
Techipedia: Tamar Weinberg
MARCH 17, 2010
In no particular order, here they are: Make Friends In the Industry Community Managing is super easy when you’re working for a well-known tech company in the middle of Silicon Valley. But what if you’re Community Managing for a company that makes matchbooks? Who are the heavy hitters? An audience just sits and listens.
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