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Todays #SocialMedia Tweetchat Topic: The Social Media RFP: How to Get the Best Results

Direct Marketing Observations

One of the most proven methods of sourcing external suppliers is through a Request For Proposal process or RFP. As stated in Wikipedia, an RFP is: “is an invitation for suppliers, often through a bidding process, to submit a proposal on a specific commodity or service. Where to Start? Make a Selection: this speaks for itself.

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How to work with social media agencies (and where teams always go wrong)

Sprout Social

When to use an agency Given the current state of things, these are the ways I most commonly see agency partners being used in an effective and impactful way: Strategy If your organization does not have a fully baked social media strategy , this is one area where agencies can really help. Accountability is important, especially here.

Team 125
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How B2B influencer marketing will grow your brand

Sprout Social

Most social platforms have their own professional communities, both formal and informal. It might look like a Facebook group geared toward career development in a specific industry, or a hashtag community on X (formerly known as Twitter). There’s even the WorkTok community on TikTok, if you want to experiment with short-form video.

B2B 118
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Yes, Your Brand Should Have a PR Agency Partner

Social Media Strategery

Integration – Agencies provide a third-party perspective to identify synergies and drive opportunities to add value across the organization. In-house PR pros are often too silo’ed, especially in large organizations, to connect the dots across multiple teams and functions.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

Check out Phil’s blog too ) Your new book The Next Wave of Technologies deals with how organizations can adopt and adapt to new processes and advances. While many organizations have got social media religion, there are many others still swimming against the stream. Change takes time. Yes, there are strong parallels. Enterprise 1.0

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Social Media Done Right Means No More “Social Media” Experts

Social Media Strategery

bwe08 101 bah best practices blog boozallen booz allen buy-in change management communications community conference DC DHS E20 education enterprise 2.0 guest health internal leadership OReilly opengov organization Personal pr Prof. guest health internal leadership OReilly opengov organization Personal pr Prof.

Gov 2.0 109
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DigitalPR Chat #1 Content and KPIs

Proactive Report

A3: Digital transformation is taking place across the organization. Think Culture of Content – content comes from all over the organization, especially public-facing departments like PR, research, product, sales. Too many organizations and companies measure sales only. Content and Digital PR can touch many areas.

Content 40