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Open Community Case Study – American Library Association

SocialFish

This post is part of our regular series of Open Community case studies, in which intrepid association blogger and freelance writer Deirdre Reid will be digging into associations (and other kinds of organizations when relevant) who are living and breathing their open communities in the ways we describe in the book. Return on Attitude.

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Tuesday Roundup: Dance Like A Chicken

Waxing UnLyrical

Amazingly enough, our fine feathered friends have more to do with social media then you may think. Image: Michael Gäbler [ CC-BY-3.0 ], via Wikimedia Commons. The Chicken and the Egg Social Media Conundrum. Why: Jay Baer applies the age old question to social media marketing. ” 4.

Wikimedia 243
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Open Community Case Study – Empowering the Periphery

SocialFish

This post is part of our regular series of Open Community case studies, in which intrepid association blogger and freelance writer Deirdre Reid will be digging into associations (and other kinds of organizations when relevant) who are living and breathing their open communities in the ways we describe in the book. Return on Attitude.

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Start-Up Marketing and Yourself: Don’t be a Swiss Army Knife

Waxing UnLyrical

But this is the approach I see in the early days of a lot of start-up marketing. Unfortunately, most of these ideas fail because they fail to successfully hit their mark in the open market. And the reason they fail to hit their mark in the open market is that they fail to differentiate themselves from the competition.

Marketing 250
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Monday Roundup: Blogging Tips from Around the Interwebz

Waxing UnLyrical

Image: By Cortega9 (Own work) [ CC-BY-SA-3.0 ], via Wikimedia Commons. Why: Shelly Kramer Breaks down the key focus areas including knowing your audience, keyword research, headlines, and marketing your post. Where is Chuck Norris and other crucial social media questions. Why: Mark Schaefer rules!

Tips 196
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3 Live Event Marketing Tips from Gucci’s Social Dominance at Oscars 2016

Talkwalker SM

Social media hype around the ceremony was substantial with around 12.5 For digital marketers, the road to the Oscars starts long before the nominations or the red carpet is laid out. The Celebrity Takeover on Social Media. What was your favorite social media moment from the Oscars?

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New Instagram Ad Analytics Tools Introduced: Insta-ads

Devumi

There’s no questioning the fact that Instagram has lots of uses for social media marketers. It’s easy to share interesting photos with Instagram users and create a community of brand loyalists simply from pushing the button on the top of your camera. Or, more likely, the button on the front of your phone! like comments.