How to reach younger consumers: 9 legacy brands adapting for new audiences
Sprout Social
OCTOBER 16, 2023
Identify relevant partners Collaborating with content creators and influencers who have a trusting relationship with the people you’re trying to reach can have a halo effect for your brand. Along with collaborating with Gen X creators, the nonprofit’s posts are peppered with ‘80s and ‘90s cultural references and relatable content.
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