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For Social Business, Remember the 90-9-1 Rule

Webbiquity SMM

Just as Francis in Accounting, Pat in Engineering or Chris in Purchasing had no interest or aptitude for sales in the 1990s, they may very well have the same attitude toward social networking today. Offer more advanced training to the 10% who will account for the vast majority of content development and engagement activity.

Jive 186
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4 Reasons to Use Social Enterprise Networks for Business

Mindjumpers

Most people wrongly assume social enterprise networks are simply Facebook for business. Such platforms as Yammer, Chatter and Jive certainly look and feel similar to Facebook – with a news feed, groups, friends and status updates. How do you derive value from social enterprise apps? Future of Social Media?

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Why 2,000 Facebook Likes Won’t Save Your Job!

Buzz Marketing for Technology

But as a Social media marketer, we believe in the power of a world where consumers are more connected to friends and brands, but when it comes to convincing the C-suite how and why, oftentimes they find themselves pointing to indeterminate measures of success such as Facebook Likes.

Jive 210
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For Social Business, Remember the 90-9-1 Rule

Webbiquity SMM

Just as Francis in Accounting, Pat in Engineering or Chris in Purchasing had no interest or aptitude for sales in the 1990s, they may very well have the same attitude toward social networking today. Offer more advanced training to the 10% who will account for the vast majority of content development and engagement activity.

Jive 101
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Make Your CFO a Social Media Fan

Buzz Marketing for Technology

When you do that the results reported in a recent Jive report of over 2000 customers are outstanding. Activating brand advocates. When you give great customer support or have a great product – why not activate the social channels to accelerate their word of mouth. Enlist them for your brand. Generated 32% more ideas.

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How to Use Social Media Strategy to Reach Mommy Blogs

Techipedia: Tamar Weinberg

If you have a brand or product for parents, targeting and partnering with mommy bloggers is a great way to get exposure. You want to start with a list of mom blogs that you like — ones that jive with your brand, are in your target demo, and look like they get medium to high traffic. Where Can You Find Mommy Bloggers?

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B2B Social Media Gets Intimate

Social Media Marketing

But what if you want to use a social network to collaborate internally? Until recently, no one dared share corporate secrets on social networks. You start the process by searching Google and asking your online social network for recommendations. The early stage of most sales cycles is equally mundane.

B2B 148