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Super Bowl Becomes Social Bowl

Mindjumpers

Tweet Super Bowl is no longer just a sports event, but also an event where all the great brands advertise to get the attention of the viewers during the event. Therefore Mullen and Radian6 have created the site BrandBowl 2011 which uses Twitter to analyse people’s reactions and sentiment towards Super Bowl commercials.

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The Art And Innovation Of Listening

Twist Image

The concept of listening to what consumers are saying about your brands, products, services and the industry you serve is nothing new. The sheer volume of regular people reviewing and critiquing brands is the other reason why a cohesive software package may be needed. It's big business and these services are pulling in the big bucks.

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Clearing Clouds of Confusion – the 5 Categories of Social Media Software

Convince & Convert

What words are used in association with our brand? Key players: Crimson Hexagon , Lithium , Radian6 , Sysomos , Trackur , Visible Technologies. Jay is the founder of [link] and host of the Social Pros podcast. . “I need to know what’s being said about my company, our competitors, and our category in social media.

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Social Pros 29 – Lauren Vargas, Aetna

Convince & Convert

We use Argyle Social for our social engagement; we use Infusionsoft for our email; Janrain is our crackerjack social integration company, and Jim is our guest host for the podcast (and a smart guy). He’s actually going to be hosting the show with Eric on the 27th of August, as I will be on an airplane. One of those two.

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50 (of the) Best Social Media Guides, Tips and Insights of 2011 (So Far)

Webbiquity SMM

Her list of tactics begins with Assets, Branding and Compelling messages and continues all the way through Word of mouth, eXcellence, adopting a Yes attitude, and demonstrating Zeal in your social media activities and relationship building. 20 Free Social Media and Brand Monitoring Tools Worth Exploring by oneforty.

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BrainDump: 101+ Things You MUST Know About Social Media For Business

SocMed Sean

These should align with your overall company or brand marketing and customer service plan. Blogs 43) If you’re serious about blogging, get a self-hosted WordPress blog. If someone took the time to write it, respond to it. A set of tactics that can be measured. A measurement plan. An organic engagement plan. A content plan.

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What Bubba Gump Shrimp Can Teach You About Social Media

Convince & Convert

We use Argyle Social for our social engagement; we use Infusionsoft for our email; and Jim is our guest host for the podcast and a smart guy). With your host, Jay Baer of Convince & Convert, and special contributor Eric Boggs of Argyle Social. We have more than 50 brands with more than 400 locations. Jay : Absolutely.