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11 Common Mistakes That People Make With Their Personal Brands.

Techipedia: Tamar Weinberg

Reply Eddie Gear October 7, 2010 at 9:43 pm I can come across so many companies that do not even brand them selves in the fear of being considered as SPAM. As Seen In… Social Media Backtype Brightkite Business Exchange DailyBooth del.icio.us Building relationships takes time, energy and effort. That is not realistic.

Brands 236
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5 Things True Social Media Experts Do Online

Techipedia: Tamar Weinberg

There are a few jokes going around the blogosphere right now regarding what it means to be a social media expert. Despite the title of the post, having worked as the social media manager for Fortune 500 companies, and a lot of knowledge here being totally personal, I do not think of myself as an expert. Answers Yahoo!

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The Nightmare Public Relations Professional and How to Stop Him

Techipedia: Tamar Weinberg

With others who address me as Jennifer or Dakash, I wonder if these individuals representing both small and large companies really realize that their lack of research reflects poorly on their clients. Some have gone as far as outing the companies who have trodden down this path. I’m sure you can relate. Answers Yahoo!

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How I Network on Friendster, Facebook, MySpace, and LinkedIn Â?

Techipedia: Tamar Weinberg

Social media connections are those I know through a variety of online forums, the blogosphere, Twitter, and the like (but I generally don’t befriend someone immediately; I still give it time). Granted, some companies use MySpace quite efficiently , but I feel that it targets a different demographic. Answers Yahoo!

MySpace 114
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When is Brand Evangelism a Crime? Exploring the Royal Caribbean.

Techipedia: Tamar Weinberg

Using market intelligence, Royal Caribbean identified supporters of the cruise line via social networking sites and took the opportunity to give fifty of the most ardent supporters, called Royal Champions, special privileges, including free paid cruises and invitations to special events with company executives.

Brands 133
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Blogging: Social Media is Not Only About Social Media Sites

Techipedia: Tamar Weinberg

Well, for one, social media users — that is, users on social news sites such as Digg, Mixx, Reddit — are not particularly enthusiastic about the proliferation of marketers in their community. This is a huge challenge for someone who wants to sell their product using social media. Does social media convert?

Sites 101
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Best Internet Marketing Posts of 2009

Techipedia: Tamar Weinberg

In it, he offers some thought-provoking insights into what must be understood before going into social media marketing. And… Brian Solis is the most eloquent writer I have ever seen in the blogosphere. Which Social Media Channels Should You Be Using? Here are 10 reasons why you as a company entity should avoid it.

Marketing 265