Instagram and Pinterest for Storytelling: Grey Goose’s Social-Mobile Campaign
Mindjumpers
SEPTEMBER 13, 2012
The French vodka brand Grey Goose just launched an innovative social campaign to tell their brand story based on Instagram and Pinterest in order to drive awareness for the new Grey Goose Cherry Noir. Making popular Instagrammers brand ambassadors allows the brand to reach potential customers in a creative and surprising way.
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