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How Social Media Marketers Use Social Media In Real Life

Ignite Social Media

Her job as an analyst requires her to look at large sums of analytical data on social media sites and make sense of it, not an easy feat to accomplish. After a long day of staring at Excel sheets, Jessica prefers to wind down with Twitter and Instagram, describing herself as more of a social media lurker.

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Do you need to be an Extrovert to be in Social Media Marketing?

Buzz Marketing for Technology

The 1-9-90 theory that says out of every hundred people who join a community or network – 1% actively contribute – 9% contribute from time to time – and 90% are lurkers. How to Choose a Social Media Listening Platform for B2B Marketing In the last post we covered how to create a.

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Approaching Strangers Through Foursquare

Ari Herzog

Isn’t that how social networking works? Ari Herzog is currently seeking a full time position in social media. Comments Comments Related Stories The Death of Blogging: Part 271 Why 84% of Your Facebook Fans are Lurkers Mark Schaefer on The Tao of Twitter. Connect on LinkedIn today.

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A Tale of Two Communities Part 1 – Volkswagen

SocialFish

A quick overview of the VW community is that Volkswagen does not operate their own social network. All of these social networks are managed independently from each other by home grown admins. The advent of social media tools has enabled Volkswagen owners across the world to band together and share their love of the brand.

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Don’t Sell Your Brand’s Soul to the Facebook News Feed Algorithm and Vanity Metrics

Pam Moore

By now we should know that when it comes to social media and digital marketing, the only guarantee we have is change. Brand leaders around the globe are freaking out as they read the blog posts, watch the videos and see the tweets fly by from the Facebook fear mongers crying that the end of Facebook as we know it has arrived.

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How to Manage Facebook Relationships: Reciprocal Friends and 1-Way Subscriptions

Ari Herzog

While my definition of a friend has changed since joining the social networking site in 2005, the core remains the same: Friends are people who I know in the flesh, share an interest or two, and consider socially compatible. Subsequent blog posts of mine will introduce other features and aspects how I use Facebook.

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Smarter Ways to Measure Authoritative Content

Waxing UnLyrical

That no matter how good it is, how it is disseminated and received in social channels has a lot to do with whether or not your story will get play. Back in the day – and I’m talking not that long ago – the number of comments you got on your blog were a big deal. Does blogging still matter?

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