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What the heck are social media consultants and what do they do all day?

Sherrilynne Starkie

Social media consultants are not masters of the dark arts. Companies often call a consultant in because social media is not working. Companies often call a consultant in because social media is not working. Most consultants spend time getting an understanding of the organization’s digital footprint and online audiences.

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How to Target Users of Specific Software with LinkedIn Ads

Webbiquity SMM

Software” in this context can be anything from which content management system a company used to build its website and which analytics and tracking tools they use, to something like what live chat software is being used or what CRM software they have. As noted above, this is easier if you’re selling a SaaS product already.

Software 107
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The Creator’s Toolkit: 27+ Content Creation Tools for Every Stage of the Process

Buffer Social

Writing tools If you create any form of written content, whether that’s a long-form newsletter or Instagram captions, then these tools might work great for you. Content management system: Wordpress or Ghost Price : Free plans. Newsletter management: Substack or Beehiiv Price : Free plans for both.

Process 109
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How to optimize your marketing budget: Do more with less

Sprout Social

In this blog, we’ll cover: How to budget for your marketing needs Optimizing your marketing budget: Best practices Marketing budget breakdown Sample marketing budget How to budget for your marketing needs To set a marketing budget, you will need to look at past records, do thorough market research and analyze your team’s needs.

Marketing 124
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12 (of the) Best WordPress Guides and Plugin Reviews of 2011

Webbiquity SMM

WordPress is not only the most popular blogging platform , but is increasingly becoming a leading website content management system (CMS) as well. How did WordPress emerge as the leading blog platform? What are some techniques, beyond the obvious, for search-optimizing WordPress content?

WordPress 185
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The Importance of H2 Headings

Idaconcpts

You should include important keywords for a blog post in its H2 headings to tell search engines what the page is about, and help it rank higher in results for searches on those words. A great blogging practice is to include the post tags in some of the H2 headings. Do my website’s pages have H2 headings?

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Must-have Joomla Blog Extensions

ProBlogger

At first glance, Joomla isn’t the best platform for blogging. But that doesn’t negate all the strengths Joomla brings to the table as a content management system. In fact, with the help of a few free extensions, it can rival some of the best blog platforms out there. How do users share your content?

Joomla 43