Webbiquity SMM

JANUARY 17, 2011

How are consumers and b2b decision makers using social media in their buying processes? The types of photos women post most frequently are described in the study as “affectionate,&# such as pictures of family gatherings or friends hanging out and having a good time. Social Media Facts & Figures for B2B Sales by Inside View.

Research 210

Research Social Media B2B Marketing 210

Webbiquity SMM

JANUARY 19, 2011

Sally Falkow reports research on new influences in the B2B buying process (e.g., How to use search to shield your brand from negativity by iMedia Connection. Why B2B Marketers Should Leverage Flickr by Search Engine Land. B2Bs Tap Social to Boost Search by eMarketer. Online Reputation Management.

Tips 179

Tips Press Release Reputation B2B 179

Writtent Blog

DECEMBER 8, 2014

LinkedIn Promotion for B2B. Looking for a surefire platform to convey your content to B2B prospects? In fact, it’s the only content promotion method that the majority of B2B marketers feel is effective. Nearly 60% of marketers use paid search advertisement in their content marketing strategies at least occasionally.

Strategy 111

Strategy Content Marketing B2B 111

Webbiquity SMM

FEBRUARY 7, 2012

How are B2B marketers using social media differently from their B2C counterparts? Find the answers to these questions and many more here in more than 40 of the best reports, studies, videos and other sources of social media, search, and other marketing facts and statistics of the past year. .”

Statistics 190

Statistics Research Social Media B2B 190

Convince & Convert

FEBRUARY 23, 2012

Eric : For me, it’s if you’re smart enough to run a reasonable paid search campaign, you’re probably smart enough to put together the product that I want. An oldie in the sense that it’s from I think August 2011, but it’s from a B2B marketing. They surveyed about 2,500 B2B consumers or buyers.

Social Media 118

Social Media Adwords B2B Training 118

Convince & Convert

AUGUST 11, 2015

The truth is that most blog posts – and most content of any type, really – fails. The number one challenge for content marketers cited in Content Marketing Institute’s 2015 B2B Content Marketing Benchmarks, Budgets and Trends is ‘creating engaging content’. Most content fails, and the cost of that failure is real.

How To 60

How To Software B2B Cost 60

Webbiquity SMM

NOVEMBER 12, 2013

How does social media use differ in B2B vs. B2C companies? Just 9% of B2B decision makers consider vendor content trustworthy vs. 67% who trust research from professional associations, 50% from industry organizations, 44% from analyst reports, and 40% from independent product reviews. ( B2B Marketing Insider ). eMarketer ).

Statistics 226

Statistics Social Media B2B Journal 226

Convince & Convert

MAY 10, 2012

So traffic from Pinterest may not have the same value as traffic from LinkedIn or paid search or organic search. Jay : No question, especially if you’re in B2B, where you have smart phone penetration that’s upwards of 80 percent in most cases. So we’ve learned how to search differently.

Hubspot 114

Hubspot Mobile Analytics Google 114

Webbiquity SMM

FEBRUARY 26, 2019

What Types of Content Companies Will Invest the Most in Over the Next Two Years. Only about a quarter of firms with less than $1 million in revenue will invest $2,000 or more per month on organic SEO or paid search engine marketing (SEM). Video: Along with text-based content, this is one of the most popular formats.

Strategy 161

Strategy ROI SEO B2B 161

Convince & Convert

JUNE 12, 2013

Most direct marketing advertisement methods (paid search, etc.) Some paid content promotion tactics that can be very effective include: StumbleUpon Paid Discovery – StumbleUpon lets you buy clicks at low, low prices fromsocially engaged visitors. In the past, these media types were deeply siloed.

BuzzStream 150

BuzzStream Content Metadata Reddit 150

Webbiquity SMM

APRIL 29, 2014

” That’s another way of saying: adopt WPO, which coordinates efforts across these these three types of exposure. ” This type of coordination between different types of content promotion efforts is also at the heart of WPO. Time for a New Definition of SEO by Search Engine Watch.

Brands 204

Brands SEO Press Release Engineering 204

Kikolani

NOVEMBER 29, 2010

Her latest posts include The Two-Thirds Slump , Books That Have Influenced Me , and Two Types of Bad Writing. Her blog based on the book, Stories That Sell Guide , covers B2B marketing, case studies, leveraging customer stories, video testimonials, and more. Follow her @cameron_chapman on Twitter. Casey Hibbard. Mary O’Brien.

Blogger 168

Blogger SEO Consultant WordPress 168

Webbiquity SMM

AUGUST 5, 2013

B2b vendors? Facebook, Twitter and Google+ are the most popular social networks with search engine marketers. B2B Infographics ). B2b companies that maintain blogs generate, on average, 67% more leads per month than non-blogging firms. ( War of Words: Myth-Busting Social Media, SEO & Content Marketing ). Relevanza ).

Statistics 214

Statistics Social Media B2B SEO 214

Webbiquity SMM

AUGUST 18, 2012

While prospective buyers are using search and social to research products and services before making purchase decisions, marketers and PR professionals can use those same tools to research buyer wants and needs. Wondering which social network is most effective at generating b2b leads? Social Media B2B ). Social Media B2B ).

Statistics 204

Statistics Social Media B2B Marketing 204

Webbiquity SMM

AUGUST 18, 2012

While prospective buyers are using search and social to research products and services before making purchase decisions, marketers and PR professionals can use those same tools to research buyer wants and needs. Wondering which social network is most effective at generating b2b leads? Social Media B2B ). Social Media B2B ).

Statistics 198

Statistics Social Media B2B Marketing 198

Techipedia: Tamar Weinberg

JANUARY 5, 2009

8 Simple Rules for Social Media Marketing in Business to Business Markets (Stuntdubl): Todd talks about how you can make social media marketing work well in the B2B world, but you can certainly extend his post to just about any sort of SMM. Paid Search Re-Upping Your Google AdWords Certification (Stuntdubl): Getting certified?

Marketing 144

Marketing StumbleUpon SEO Reputation 144

Webbiquity SMM

SEPTEMBER 8, 2010

How do B2B social media marketing practices differ from B2C companies? What percentage of web searches stop after page one of the results? How much do small businesses spend on search engine marketing? Second, social media and search are rated more influential by younger buyers and high-income consumers than by other groups.

Research 191

Research Social Media B2B Statistics 191

Webbiquity SMM

MARCH 11, 2013

WPO is the overarching term and concept that these writers are searching for to describe the significant and undeniable changes that have taken place in the search landscape over the past 12-18 months.

SEO 192

SEO Paid Search Engineering Reputation 192

Techipedia: Tamar Weinberg

JANUARY 5, 2011

10 Ways to Increase Your Twitter Followers & 10 Essential Tools to Do It (State of Search): I’m not going to be the first one to tell you (and it’s not even the first time ) that numbers aren’t everything. What Type of Twitter Account Should You Create? Check them out. My answer: it’s up to you.

Marketing 279

Marketing Affiliate marketing Small Business SEO 279

Techipedia: Tamar Weinberg

JUNE 13, 2012

My interpretation: these moves lessen the appetite for organic search and increase the appetite for paid search. Since Google makes money on paid search, it would seem to be a smart business move. Great for investors … not so great for SEOs. Where To from Here?

SEO 228

SEO Paid Search Metrics Google 228

Webbiquity SMM

NOVEMBER 28, 2011

” Or that49% of B2B journalists write blogs, and 84% are on Twiter? Or that a third (or more, depending on which study you believe) of all clicks go to the top result on a search engine query? Paid search ads, however, still outperform both. 85% of B2B journalists are on Facebook. Or that 73% of U.S.

Statistics 219

Statistics Research Social Media B2B 219