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Retailers and the rising trend of sustainability: what marketers need to know

Sprout Social

And while the retail industry has weathered significant change lately, sustainability is one trend that just keeps rising. Worn Wear uses Instagram to not only raise awareness of upcycling clothes but to share the personal meaning behind the clothes consumers bring in for repair and the impact recycling has on the community.

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How to find & vet content creators for your next campaign

Sprout Social

The thing is—consumers trust content from creators because it feels authentic. When we were ready to find creators, I found that looking to our community and third-party platforms was the most helpful. Look within your community. Your community is comprised of your customers, superfans and partners.

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10 Small Businesses on How They’re Doing Marketing Differently in 2022

Buffer Social

The team will also be rolling out a robust retail education and sampling program and nurturing long-term paid partnerships with new brand ambassadors to make sure they’re sharing this value with as many potential customers as possible. are ready to put some energy behind video.

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Creating Women’s History Month social media ideas that resonate

Sprout Social

But how do you create content around diversity that resonates and feels authentic? Petersburg College, Women’s History Month is a source of energy and pride. After years of lackluster appeals to underrepresented communities, audiences are tired of generic celebration posts. Anthony on Instagram and calling it a day.

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5 ways to develop a long-term strategy for diversity, equity & inclusion on social media

Sprout Social

However, as God-is Rivera, Twitter’s Global Director of Culture and Community, recently wrote: This is not a fad or a ‘moment.’. This community wants to know that you’ll show up for them even when it’s not popular to do so. How can we be there for those in our brand’s community who are looking for support or resources from us?

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Social Media Guidelines for Healthcare Professionals [Tips + Free Template]

Hootsuite

[link] #cybersecurity #cyber #security #cyberattack #cybercrime #data #global #industries #manufacturing #finance #energy #retail #education #healthcare #government #transportation #media #tech pic.twitter.com/aMtPJUJSF7 — Cyber Job Central (@CyberJobCentral) April 28, 2023 Outline best practices to keep your team and company safe.

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What Are the Top Social Media Platforms for SMBs?

Later

But where should you spend your energy? For example, Instagram is a major destination for social commerce, whereas Facebook is best for community-building, and Pinterest for inspiration and brand affinity. But there are a number of considerations when choosing which platform (or platforms) to invest your time and energy.