Trending Articles

article thumbnail

Elevating Brand Engagement: Ignite Social Media’s Innovative 12 Days of Entenmann’s Campaign

Ignite Social Media

At Ignite Social Media, we pride ourselves on delivering campaigns that stand out in the social media landscape. And when you get to work with a beloved brand such as Entenmann’s and their baked goods, opportunities abound. This case study delves into the details of our “12 Days of Entenmann’s” campaign, which used creative learnings from past years, upgraded community management and a strong holiday tradition to drive success.

Campaign 156
article thumbnail

TikTok Launches ‘Fan Spotlight’ to Boost Music Promotions in the App

Social Media Today

No doubt TikTok’s breathing a sigh of relief that it was able to establish a new copyright deal with UMG just in time for Billie Eilish’s latest album release. Because evidently, it’s keen to use Eilish’s popularity, specifically, to spark more engagement in the app.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

5 Ways to Unlock the Power of AI in Social Media Marketing

The Social Media Hat

Practical ways, with tools and examples, to use AI in Social Media today. The post 5 Ways to Unlock the Power of AI in Social Media Marketing appeared first on The Social Media Hat.

article thumbnail

[Research] Navigating the Storm: Small Businesses’ Struggle for Marketing Confidence in Turbulent Times

Convince & Convert

In a world where confidence in marketing strategies is scarce and economic uncertainties loom large, small businesses are on a quest for resilience, seeking to fortify their marketing efforts amidst the relentless pressures of running a business. The Current State of SMB Marketing , a new research study Ascend2 completed with Constant Contact , uncovered many insights into how SMBs think about marketing and where they need the most assistance.

article thumbnail

21 Advanced ChatGPT Prompts To Take Your Social Media to the Next Level

Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.

article thumbnail

Avoid Complicated Meta Ads Strategies

Jon Loomer

Have you noticed this, too? The typical guru Meta ads strategy follows a similar playbook. It’s super complicated, requiring you to create lots of ad sets and ads, segment your targeting, duplicate this and that, turn this off and this on, and generally micromanage your ads. You understand why this is, right? Complicated Isn’t Better The assumption is that complicated is better and more sophisticated.

Strategy 131
article thumbnail

TikTok Launches Fan Spotlight To Boost Music Promotions

Social Media Today

No doubt TikTok’s breathing a sigh of relief that it was able to establish a new copyright deal with UMG just in time for Billie Eilish’s latest album release. Because evidently, it’s keen to use Eilish’s popularity, specifically, to spark more engagement in the app.

More Trending

article thumbnail

Don’t let your clients make these influencer marketing mistakes

Audiense

It is predicted that brands will spend 7.14 billion on influencer marketing by the end of 2024. In fact, as this channel continues to grow, 25% of brands plan to spend over 40% of their budget on influencers. But while brands continue to invest more heavily into influencer marketing, we know that more money spent doesn’t always equate to better results.

article thumbnail

How AI is Transforming Social Media Marketing

The Social Media Hat

Episode 2 of the AI in Marketing: Unpacked podcast, with Mike Allton The post How AI is Transforming Social Media Marketing appeared first on The Social Media Hat.

article thumbnail

BONUS: Go Against The Grain To Grow Your Business with Gary Vaynerchuk

Amy Porterfield

Listen on… Going against the grain in entrepreneurship, mastering social media marketing, and watching your online business take off with Gary Vee and Jasmine Star. If you've been […] The post BONUS: Go Against The Grain To Grow Your Business with Gary Vaynerchuk appeared first on Amy Porterfield | Online Marketing Expert.

article thumbnail

X is Hiding Post Likes for All Users

Social Media Today

X believes that this will help users feel more free to engage with whatever they want.

article thumbnail

Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

article thumbnail

Social Intent Data – The Secret Gem for Your Sales and Marketing Teams

Oktopost

Listen to the Podcast: Or subscribe on Spotify , Apple Podcasts , or YouTube Watch the live recording: Episode Summary In this episode, Joanna Braunold goes Behind the Post to share how social intent data helps both the sales and marketing departments at TytoCare achieve their goals. Tune in for a conversation about why sales and marketing teams need to be best friends, the structure in place to keep the teams on the same page at TytoCare, and how social media marketing brings the two department

Team 71
article thumbnail

Seal the deal: How audience intelligence can help agency teams win pitches and grow their client base

Audiense

The rest of 2024, and 2025 are going to be hard on agencies. In 2023 it was no secret that a lot of agencies struggled to win new clients. In fact, new business for agencies fell by 12%.

Team 86
article thumbnail

Introduction to AI in Marketing

The Social Media Hat

Episode 1 of the AI in Marketing: Unpacked podcast, with Mike Allton The post Introduction to AI in Marketing appeared first on The Social Media Hat.

article thumbnail

#681: Mastermind Recap: My Weekend With 6 Top Female Entrepreneurs

Amy Porterfield

Listen on… A behind the scenes look into a mastermind weekend with some of the most brilliant female entrepreneurs I know. I want you to imagine all of […] The post #681: Mastermind Recap: My Weekend With 6 Top Female Entrepreneurs appeared first on Amy Porterfield | Online Marketing Expert.

article thumbnail

The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

article thumbnail

Instagram Chief Says Post Share Rates Are Now a Key Driver of Reach

Social Media Today

Prompting more shares is key to reaching a broader audience with your IG content.

Instagram 204
article thumbnail

What are the most impactful social media KPIs?

Oktopost

Marketing professionals are always deep in discussion about the most effective strategies, measurements, and tactics for success. Each campaign prompts important questions: Are we aiming to create demand, or is it about gathering leads? And specifically in social media marketing, the question has always been which measurement matters more, creating engagement with our audience or bringing new visitors to the company website?

article thumbnail

Experiment: Where Should Your Instagram Hashtags Go?

Hootsuite

As any social media manager can tell you, hashtags can be great for expanding your reach and building brand awareness. If you use the wrong ones, your post might languish in obscurity forever. But what happens if you put the right hashtags in the wrong location? The team at Hootsuite has long wondered: Do Instagram hashtags belong in the caption or the comments?

56
article thumbnail

Samsung’s “UnCrush” Video Newsjacking of Apple Fail

WebInKnow

Several hours ago, Samsung released a remarkable video response to the recent Apple CRUSH video. The text at the end “Creativity cannot be crushed” wonderfully trolls Apple. This is a great example of Newsjacking.

Apple 52
article thumbnail

Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

article thumbnail

#680: Experiencing Content Creation Burnout? 5 Powerful Strategies I Swear By

Amy Porterfield

Listen on… Reclaiming your valuable time by efficiently and efficiently releasing high-quality content. If you’re just starting to build your online business, want to be the go-to expert […] The post #680: Experiencing Content Creation Burnout? 5 Powerful Strategies I Swear By appeared first on Amy Porterfield | Online Marketing Expert.

article thumbnail

X Is Hiding Post Likes for All Users

Social Media Today

X believes that this will help users feel more free to engage with whatever they want.

article thumbnail

The power of social intent data for revenue growth with Colin Day

Oktopost

Marketing leader Colin Day, Managing Director, EMEA, at Oktopost and recipient of LinkedIn’s Transformation Partner of the Year award at LinkedIn’s 2024 Marketing Partner Awards stops by the podcast in episode #145 to unravel how marketing leaders can effectively identify and capitalize on social intent signals to improve lead generation, customer engagement and ultimately impact revenue.

Data 71
article thumbnail

How to Fix This Site Can’t Be Reached Error in Android?

Tweaklibrary

Are you frustrated with seeing the dreaded “This site can’t be reached” error on your Android device? Don’t worry; we are here to help. Many Android users encounter this issue when trying to access websites, and it can be quite frustrating. But before you throw your phone across the room, take a deep breath! This error message is more common than you think, and in most cases, it’s easily fixable.

Sites 11
article thumbnail

How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

article thumbnail

Ozempic Craze + TikTok = Scams: Bad Actors are Dangling Weight Loss Drugs to Con Americans Out of Their Money

The Realtime Report

Ozempic Craze + TikTok = Scams: Bad Actors are Dangling Weight Loss Drugs to Con Americans Out of Their Money Exploiting Americans’ craving for Ozempic, online scammers are relying on TikTok to dangle easy access to prescription weight loss drugs to con Internet users and steal their money, a joint investigation by the Digital Citizens Alliance and the Coalition for a Safer Web has found.

article thumbnail

#682: Socially-Programmed Anxiety: What Is It and How Is It Affecting Your Definition of Success? With Kara Loewentheil

Amy Porterfield

Listen on… Rewiring your brain to create new beliefs and live the life you want on your terms. If you know me, you know I’ve always said that […] The post #682: Socially-Programmed Anxiety: What Is It and How Is It Affecting Your Definition of Success? With Kara Loewentheil appeared first on Amy Porterfield | Online Marketing Expert.

article thumbnail

Reddit Establishes New Partnership With OpenAI

Social Media Today

Reddit's signed another data sharing deal, which is fast becoming a valuable income stream for the company.

Reddit 186
article thumbnail

8 Steps to Optimize Your LinkedIn Profile for Social Selling Success

Oktopost

Since social selling is all about creating meaningful conversations and building trust with potential customers, optimizing your LinkedIn profile for social selling success is the first step to achieving this. 50% of buyers will avoid a sales professional with an incomplete LinkedIn profile. It’s hardly unsurprising when you think about it. Who would trust an anonymous profile with little activity and information over an industry expert who uses their profile to showcase their knowledge?

article thumbnail

8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

article thumbnail

How to Fix Spotify Lyrics Not Working?

Tweaklibrary

Did you experience a situation where you are jamming to your favorite tunes on Spotify and suddenly realize that the lyrics are not showing? It is like going for a karaoke but without words, that can be very irritating, right? But not anymore! Worry not my fellow music/karaoke lovers, we’ve got your back here. There are several ways to solve this problem.

How To 11
article thumbnail

What Can Bloggers Learn from Pickleball?

ProBlogger

The post What Can Bloggers Learn from Pickleball? appeared first on ProBlogger. I may be late to the party but I’ve just discovered Pickleball! And after playing almost daily since my first hit, I have to admit I’m a little bit addicted… Pickleball, a sport that combines elements of tennis, badminton, and ping-pong, is not just a pastime with a quirky name—it’s a phenomenon sweeping across communities with its unique blend of accessibility and fun for people of all ages and abi

Blogger 32
article thumbnail

Reddit Establishes New Partnership with OpenAI

Social Media Today

Reddit's signed another data sharing deal, which is fast becoming a valuable income stream for the company.

Reddit 186
article thumbnail

Meta Joins AI Safety Collective to Ensure Responsible Development

Social Media Today

The group will look to establish key best practices and guidelines to ensure safer AI development.

article thumbnail

Instagram Chief Says Post Share Rates Are Now a Key Driver of Reach

Social Media Today

Prompting more shares is key to reaching a broader audience with your IG content.

Instagram 181