INDUSTRY INSIGHTS YOUR PEERS ARE READING
Snapchat has been upping their game lately to stay in the competition making updates to their app to entice marketers to play on their platform. Publish API – lets brands create their own Story and share it to Snapchat’s Discover feed. MORE
———— With the changes to Pinterest’s Acceptable Use Policy, marketers may have to rethink the way they use the social site. This post by Ekaterina Walter originally appeared on ClickZ and is reposted here with permission. MORE
Twitter’s coming API change, on November 20 2015, is a very bold move on behalf of the 140 character platform. The post The Coming Twitter API Change: Twitter Share Counts to Disappear appeared first on Devumi. MORE
Microsoft has announced that starting August 1st they will charge for the use of Bing’s API. This is going to kill a lot of free SEO tools, and it could very well put a dent in Bing’s overall market share as well. But this move could hurt Bing as much as anyone else – at least, in search market share. Will they continue to use Bing if they have to pay for the API? In that case, they may not mind losing market share to Google. MORE
As with every crowded market, the early players who raised massive VC money dominate the awareness game. It’s just a data dump from the native tool’s API. MORE
However, many marketing emails can feel impersonal, poorly targeted, and stale. One way to enhance marketing emails is with user-generated content (UGC.) As you can see, there are a few different parameters added to each URL, which are used by the API to power this feature. MORE
While this isn’t the best news brands have ever had in social media marketing, it’s also no cause for panic. Nearly 6 years later, total investment in social media marketing has only skyrocketed. Back in April, Instagram began a test in which they hid the number of likes. MORE
This episode features Eric Schwartzman , online social media training provider, entrepreneur and the best-selling co-author of Social Marketing to the Business Customer. Pinterest has purposefully not published an API precisely because they don’t want to have Twitter’s problems. MORE
Marketing Planning & Strategy Social MediaIf there’s been one continuously hot topic for social in 2018, it’s been user privacy. From GDPR to Cambridge Analytica, social networks have had to reevaluate their social data policies… Read More >>>. MORE
Marketers want a piece of that pie. While Snapchat (or Snap) has never been the place for quality metrics, their impending IPO will certainly impact social media marketers looking to capitalize on the channel. Their hope is to drive marketers toward paid options to increase revenue prior to their going public. One marketer openly publicized their experience in working with the Snapchat sales team- and it very obviously pushes ad units, not organic content/growth. MORE
Truth is, it’s not the tools’ fault; Instagram doesn’t allow any tool the functionality to post directly to Instagram because of its limited API. What is an API? Instagram’s API receives that request, and delivers to Agorapulse the number of likes you received. MORE
You can't throw a marketing professional down a flight of stairs these days without the words "artificial intelligence" tumbling out of their mouth. We've seen a slew of announcements about just how much artificial intelligence is going to be used to replace all of us protein-based, left-and-right-brain-evolved monkeys in marketing today. content marketing. content marketing automation. digital marketing. digital marketing agency. digital marketing blog. MORE
With more than two million monthly advertisers on Instagram, marketing with dull tools is not just a waste of time—it’s a competitive disadvantage. Here are 28 tools that will help you harness Instagram’s full marketing power. Make that link count with these Instagram marketing tools. MORE
That was the launch of Facebook’s advertising API to all developers, making the entire API public. To get started with the Facebook Ads API, developers just need to create an app and under “Advanced” within the app settings, set an ad account ID to associate ads with. MORE
Are you wondering if you’re using the right email marketing or marketing automation tool? I’ve used many different email marketing tools over the years, but I recently discovered one that I’m very impressed with. We enabled this through integration with their API. MORE
Your Internet experience runs on APIs. But what is an API and why does it matter to you? In this article, we’ll give a high-level overview of APIs and how they relate to your daily life. What is an API? API stands for application programming interface. MORE
Text message or SMS marketing delivers insanely higher ROIs and ridiculously higher sales than any other digital or conventional media. Take a moment to let these figures sink in: Papa John’s SMS marketing campaign boosted sales by 33% and generated an ROI above 500%. MORE
Remember when we social media marketers freaked out over the “ Facebook apocalypse ?” Our newest freakout du jour comes in the aftermath of Facebook and Instagram restricting third-party tool use of their APIs. Facebook API Changes. Instagram API Changes. MORE
» Social Media Marketing appirio clinton bonner dreamforce nest open API quantified self the internet of things wearable technology In late 2012, we shared an article on the TopCoder Blog entitled 2013: the Year of the Sensor – Your Year to Innovate in the Physical Realm. MORE
This is where influencer marketing comes to the rescue. Loosely defined as a marketing strategy involving influencers to impact buyer decisions and boost a brand’s visibility by using their online personality and popularity, influencer marketing has many takers. MORE
Wondering what the big Instagram marketing trends for 2019 will be? Instagram Marketing Trend #2: Influencers Get More Authentic. Expect “authenticity” to become a big Instagram marketing “trend” in 2019. Instagram Marketing Trend #4: Tracking ROI From Instagram. MORE
Many non-Chinese brands have used WeChat’s Mini Programs and platform features to break into the Chinese market. Read on for app stats, WeChat marketing strategies, and more. Pay services are now available to users in 49 markets outside of Mainland China. MORE
In April of this year, I wrote about the Big Facebook and Instagram API Changes that had just been announced. In that post, I did my best to calm the nerves of social media marketers who thought they’d be out of a job with these changes. MORE
In some cases, farmers are even beginning to use realtime technologies to connect directly with consumers and create new market efficiencies. Some farmers report that they are now getting more market intelligence from Twitter than from traditional sources such as the USDA. MORE
It involves just a little Graph API knowledge ( see my book to learn! ), use of Graph Explorer, and a Facebook Page for your brand that you can use to create the ad. Just a side-note: I did notice a bug in Facebook''s Graph API that doesn''t return all of the subscribers. MORE
I would argue that if you are in the business of a new technology, product or service (or trying to reinvigorate one that has been sluggish in market), think about the true interoperability of it. Think about how technology now spends millions (billions) on the business of APIs. You don't have to be a technologist to understand the world of APIs. An API (Application Program Interface) is a set of routines and tools for making software applications. digital marketing. MORE
That was the launch of Facebook’s advertising API to all developers, making the entire API public. To get started with the Facebook Ads API, developers just need to create an app and under “Advanced” within the app settings, set an ad account ID to associate ads with. MORE
On April 25, Facebook announced some API changes on its developer blog : The `publish_actions` permission will be deprecated. This brings Facebook’s API in-line with Instagram’s, meaning developers can only post to business profiles and pages on both Facebook and Instagram. MORE
On Monday, they announced that selected news individuals can now integrate real-time information by using either a Public Feed or Keyword Insights API. These tools will become available for other media partners and Facebook Preferred Marketing Developers in the near future. MORE
Tweet Being a company present on social networks – such as Twitter or Facebook – the given platform gets an even more important role in the business, when it is possible to analyse the company’s marketing effort. Twitter API. Marketing tool for analysis. MORE
It’s not easy choosing the right software for your content marketing efforts. The reason it’s so hard is that there are so many requirements for an effective content marketing strategy. It’s also important to realize what’s been happening in digital marketing as a whole. MORE
A lot of people have spent time talking about the value you can get by providing an API (Application Programming Interface) for other people to use and build with. And knowing how to utilise and implement feeds from APIs is an increasingly important skill for a huge number of professions. MORE
5 Digital and Social Marketing Platforms to Streamline Your Business in 2019. And it’s critical for marketing your business and generating leads. Yes, the wanna be marketing expert word whackers may tell you “marketing funnels are dead.” MORE
Remember when we social media marketers freaked out over the “ Facebook apocalypse ?” Our newest freakout du jour comes in the aftermath of Facebook and Instagram restricting third-party tool use of their APIs. Facebook API Changes. Instagram API Changes. MORE
The Google My Business API rollout has been a welcome development to more quickly and efficiently keep Google listings updated. For multi-location organizations, accurate and updated local data in each market where the brand has a presence is absolutely critical. MORE
If you work in the world of marketing, the Cambridge Analytica news didn’t exactly shock you. It’s not that marketers’ support the misuse of data—especially for the purposes of spreading false or “less accurate” information to sway an election. MORE
5 Digital and Social Marketing Platforms to Streamline Your Business in 2019. And it’s critical for marketing your business and generating leads. Yes, the wanna be marketing expert word whackers may tell you “marketing funnels are dead.” MORE
Pinterest is expanding access to its content marketing API in order to better facilitate effective influencer marketing on the platform MORE
” Couple this with the knowledge that the founders wanted to scrape names automatically from Facebook’s API, and you’ve got a mind-numbingly sociological experiment on your hands—and you’re the subject. Thankfully, the Facebook API won’t allow such activity. MORE
Change a word or two, and that could be equally solid advice for today’s professional marketers. Savvy marketers looking to gain ground in hotly contested markets will turn their attention to Customer Data Platforms (CDPs). MORE
Social Media Today
SEPTEMBER 19, 2018
Pinterest is expanding access to its content marketing API in order to better facilitate effective influencer marketing on the platform
agora pulse
APRIL 11, 2018
Remember when we social media marketers freaked out over the “ Facebook apocalypse ?” Our newest freakout du jour comes in the aftermath of Facebook and Instagram restricting third-party tool use of their APIs. Facebook API Changes. Instagram API Changes.
agora pulse
APRIL 11, 2018
Remember when we social media marketers freaked out over the “ Facebook apocalypse ?” Our newest freakout du jour comes in the aftermath of Facebook and Instagram restricting third-party tool use of their APIs. Facebook API Changes. Instagram API Changes.
agora pulse
DECEMBER 11, 2018
In April of this year, I wrote about the Big Facebook and Instagram API Changes that had just been announced. In that post, I did my best to calm the nerves of social media marketers who thought they’d be out of a job with these changes.
Sprout Social
AUGUST 9, 2019
Your Internet experience runs on APIs. But what is an API and why does it matter to you? In this article, we’ll give a high-level overview of APIs and how they relate to your daily life. What is an API? API stands for application programming interface.
The Realtime Report
AUGUST 27, 2012
In some cases, farmers are even beginning to use realtime technologies to connect directly with consumers and create new market efficiencies. Some farmers report that they are now getting more market intelligence from Twitter than from traditional sources such as the USDA.
Meltwater
DECEMBER 5, 2018
Marketing Planning & Strategy Social MediaIf there’s been one continuously hot topic for social in 2018, it’s been user privacy. From GDPR to Cambridge Analytica, social networks have had to reevaluate their social data policies… Read More >>>.
Stay N' Alive
MARCH 26, 2015
That was the launch of Facebook’s advertising API to all developers, making the entire API public. To get started with the Facebook Ads API, developers just need to create an app and under “Advanced” within the app settings, set an ad account ID to associate ads with.
Stay N' Alive
MARCH 26, 2015
That was the launch of Facebook’s advertising API to all developers, making the entire API public. To get started with the Facebook Ads API, developers just need to create an app and under “Advanced” within the app settings, set an ad account ID to associate ads with.
Convince & Convert
OCTOBER 2, 2015
” Couple this with the knowledge that the founders wanted to scrape names automatically from Facebook’s API, and you’ve got a mind-numbingly sociological experiment on your hands—and you’re the subject. Thankfully, the Facebook API won’t allow such activity.
The Way of the Web
FEBRUARY 14, 2011
A lot of people have spent time talking about the value you can get by providing an API (Application Programming Interface) for other people to use and build with. And knowing how to utilise and implement feeds from APIs is an increasingly important skill for a huge number of professions.
Convince & Convert
JANUARY 30, 2014
» Social Media Marketing appirio clinton bonner dreamforce nest open API quantified self the internet of things wearable technology In late 2012, we shared an article on the TopCoder Blog entitled 2013: the Year of the Sensor – Your Year to Innovate in the Physical Realm.
agora pulse
JANUARY 3, 2017
Truth is, it’s not the tools’ fault; Instagram doesn’t allow any tool the functionality to post directly to Instagram because of its limited API. What is an API? Instagram’s API receives that request, and delivers to Agorapulse the number of likes you received.
Ignite Social Media
MAY 31, 2019
Snapchat has been upping their game lately to stay in the competition making updates to their app to entice marketers to play on their platform. Publish API – lets brands create their own Story and share it to Snapchat’s Discover feed.
Mindjumpers
OCTOBER 12, 2010
Tweet Being a company present on social networks – such as Twitter or Facebook – the given platform gets an even more important role in the business, when it is possible to analyse the company’s marketing effort. Twitter API. Marketing tool for analysis.
Stay N' Alive
DECEMBER 9, 2013
It involves just a little Graph API knowledge ( see my book to learn! ), use of Graph Explorer, and a Facebook Page for your brand that you can use to create the ad. Just a side-note: I did notice a bug in Facebook''s Graph API that doesn''t return all of the subscribers.
Pixlee
APRIL 18, 2018
However, many marketing emails can feel impersonal, poorly targeted, and stale. One way to enhance marketing emails is with user-generated content (UGC.) As you can see, there are a few different parameters added to each URL, which are used by the API to power this feature.
The Way of the Web
SEPTEMBER 10, 2013
On Monday, they announced that selected news individuals can now integrate real-time information by using either a Public Feed or Keyword Insights API. These tools will become available for other media partners and Facebook Preferred Marketing Developers in the near future.
Ignite Social Media
OCTOBER 22, 2019
While this isn’t the best news brands have ever had in social media marketing, it’s also no cause for panic. Nearly 6 years later, total investment in social media marketing has only skyrocketed. Back in April, Instagram began a test in which they hid the number of likes.
Waxing UnLyrical
APRIL 13, 2016
This is where influencer marketing comes to the rescue. Loosely defined as a marketing strategy involving influencers to impact buyer decisions and boost a brand’s visibility by using their online personality and popularity, influencer marketing has many takers.
Convince & Convert
MARCH 11, 2016
The Google My Business API rollout has been a welcome development to more quickly and efficiently keep Google listings updated. For multi-location organizations, accurate and updated local data in each market where the brand has a presence is absolutely critical.
Buffer Social
MAY 21, 2018
On April 25, Facebook announced some API changes on its developer blog : The `publish_actions` permission will be deprecated. This brings Facebook’s API in-line with Instagram’s, meaning developers can only post to business profiles and pages on both Facebook and Instagram.
Later
JANUARY 2, 2019
Wondering what the big Instagram marketing trends for 2019 will be? Instagram Marketing Trend #2: Influencers Get More Authentic. Expect “authenticity” to become a big Instagram marketing “trend” in 2019. Instagram Marketing Trend #4: Tracking ROI From Instagram.
Kikolani
MAY 26, 2016
Text message or SMS marketing delivers insanely higher ROIs and ridiculously higher sales than any other digital or conventional media. Take a moment to let these figures sink in: Papa John’s SMS marketing campaign boosted sales by 33% and generated an ROI above 500%.
Convince & Convert
APRIL 11, 2018
If you work in the world of marketing, the Cambridge Analytica news didn’t exactly shock you. It’s not that marketers’ support the misuse of data—especially for the purposes of spreading false or “less accurate” information to sway an election.
Pam Moore
MARCH 14, 2019
5 Digital and Social Marketing Platforms to Streamline Your Business in 2019. And it’s critical for marketing your business and generating leads. Yes, the wanna be marketing expert word whackers may tell you “marketing funnels are dead.”
Ignite Social Media
NOVEMBER 14, 2016
Marketers want a piece of that pie. While Snapchat (or Snap) has never been the place for quality metrics, their impending IPO will certainly impact social media marketers looking to capitalize on the channel. Their hope is to drive marketers toward paid options to increase revenue prior to their going public. One marketer openly publicized their experience in working with the Snapchat sales team- and it very obviously pushes ad units, not organic content/growth.
Convince & Convert
NOVEMBER 11, 2015
It’s not easy choosing the right software for your content marketing efforts. The reason it’s so hard is that there are so many requirements for an effective content marketing strategy. It’s also important to realize what’s been happening in digital marketing as a whole.
Pam Moore
MARCH 14, 2019
5 Digital and Social Marketing Platforms to Streamline Your Business in 2019. And it’s critical for marketing your business and generating leads. Yes, the wanna be marketing expert word whackers may tell you “marketing funnels are dead.”
Twist Image
JANUARY 10, 2017
I would argue that if you are in the business of a new technology, product or service (or trying to reinvigorate one that has been sluggish in market), think about the true interoperability of it. Think about how technology now spends millions (billions) on the business of APIs. You don't have to be a technologist to understand the world of APIs. An API (Application Program Interface) is a set of routines and tools for making software applications. digital marketing.
Razor Social
NOVEMBER 29, 2017
Are you wondering if you’re using the right email marketing or marketing automation tool? I’ve used many different email marketing tools over the years, but I recently discovered one that I’m very impressed with. We enabled this through integration with their API.
SocialFish
APRIL 9, 2014
———— With the changes to Pinterest’s Acceptable Use Policy, marketers may have to rethink the way they use the social site. This post by Ekaterina Walter originally appeared on ClickZ and is reposted here with permission.
Twist Image
APRIL 13, 2017
You can't throw a marketing professional down a flight of stairs these days without the words "artificial intelligence" tumbling out of their mouth. We've seen a slew of announcements about just how much artificial intelligence is going to be used to replace all of us protein-based, left-and-right-brain-evolved monkeys in marketing today. content marketing. content marketing automation. digital marketing. digital marketing agency. digital marketing blog.
Oktopost
MAY 20, 2019
Change a word or two, and that could be equally solid advice for today’s professional marketers. Savvy marketers looking to gain ground in hotly contested markets will turn their attention to Customer Data Platforms (CDPs).
Convince & Convert
AUGUST 24, 2012
This episode features Eric Schwartzman , online social media training provider, entrepreneur and the best-selling co-author of Social Marketing to the Business Customer. Pinterest has purposefully not published an API precisely because they don’t want to have Twitter’s problems.
Hootsuite
SEPTEMBER 30, 2019
Many non-Chinese brands have used WeChat’s Mini Programs and platform features to break into the Chinese market. Read on for app stats, WeChat marketing strategies, and more. Pay services are now available to users in 49 markets outside of Mainland China.
agora pulse
APRIL 27, 2017
As with every crowded market, the early players who raised massive VC money dominate the awareness game. It’s just a data dump from the native tool’s API.
Hootsuite
JUNE 17, 2019
With more than two million monthly advertisers on Instagram, marketing with dull tools is not just a waste of time—it’s a competitive disadvantage. Here are 28 tools that will help you harness Instagram’s full marketing power. Make that link count with these Instagram marketing tools.
Small Business Mavericks
JULY 25, 2012
Microsoft has announced that starting August 1st they will charge for the use of Bing’s API. This is going to kill a lot of free SEO tools, and it could very well put a dent in Bing’s overall market share as well. But this move could hurt Bing as much as anyone else – at least, in search market share. Will they continue to use Bing if they have to pay for the API? In that case, they may not mind losing market share to Google.
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