Pinterest Opens API Access to Better Facilitate Influencer Marketing on the Platform

Social Media Today

Pinterest is expanding access to its content marketing API in order to better facilitate effective influencer marketing on the platform

API 156

What the Facebook and Instagram API Changes Mean for You

agora pulse

Remember when we social media marketers freaked out over the “ Facebook apocalypse ?” Our newest freakout du jour comes in the aftermath of Facebook and Instagram restricting third-party tool use of their APIs. Facebook API Changes. Instagram API Changes.

API 167

What the Facebook and Instagram API Changes Mean for You

agora pulse

Remember when we social media marketers freaked out over the “ Facebook apocalypse ?” Our newest freakout du jour comes in the aftermath of Facebook and Instagram restricting third-party tool use of their APIs. Facebook API Changes. Instagram API Changes.

API 124

The December 11 Instagram API Changes are Here. Let’s Talk about Them.

agora pulse

In April of this year, I wrote about the Big Facebook and Instagram API Changes that had just been announced. In that post, I did my best to calm the nerves of social media marketers who thought they’d be out of a job with these changes.

API 145

What Is an API & Why Does It Matter for Social Media?

Sprout Social

Your Internet experience runs on APIs. But what is an API and why does it matter to you? In this article, we’ll give a high-level overview of APIs and how they relate to your daily life. What is an API? API stands for application programming interface.

API 94

Social Media On The Farm: Crisis Management, Market Research, Education And APIs

The Realtime Report

In some cases, farmers are even beginning to use realtime technologies to connect directly with consumers and create new market efficiencies. Some farmers report that they are now getting more market intelligence from Twitter than from traditional sources such as the USDA.

API 185

Instagram for Business: What’s Changing with the New API and How to Prepare Your Brand

Meltwater

Marketing Planning & Strategy Social MediaIf there’s been one continuously hot topic for social in 2018, it’s been user privacy. From GDPR to Cambridge Analytica, social networks have had to reevaluate their social data policies… Read More >>>.

API 133

Facebook Quietly Launches Ads API for ALL Developers

Stay N' Alive

That was the launch of Facebook’s advertising API to all developers, making the entire API public. To get started with the Facebook Ads API, developers just need to create an app and under “Advanced” within the app settings, set an ad account ID to associate ads with.

API 52

Facebook Quietly Launches Ads API for ALL Developers

Stay N' Alive

That was the launch of Facebook’s advertising API to all developers, making the entire API public. To get started with the Facebook Ads API, developers just need to create an app and under “Advanced” within the app settings, set an ad account ID to associate ads with.

API 52

How the Internet Enables Marketing’s Story Villains

Convince & Convert

” Couple this with the knowledge that the founders wanted to scrape names automatically from Facebook’s API, and you’ve got a mind-numbingly sociological experiment on your hands—and you’re the subject. Thankfully, the Facebook API won’t allow such activity.

Promoting an API – Etsy offering basic programming classes…

The Way of the Web

A lot of people have spent time talking about the value you can get by providing an API (Application Programming Interface) for other people to use and build with. And knowing how to utilise and implement feeds from APIs is an increasingly important skill for a huge number of professions.

API 39

The Next Great Social Marketing Opportunity: The Internet of Things

Convince & Convert

» Social Media Marketing appirio clinton bonner dreamforce nest open API quantified self the internet of things wearable technology In late 2012, we shared an article on the TopCoder Blog entitled 2013: the Year of the Sensor – Your Year to Innovate in the Physical Realm.

API 134

Why Can’t Social Media Tools Post Directly to Instagram?

agora pulse

Truth is, it’s not the tools’ fault; Instagram doesn’t allow any tool the functionality to post directly to Instagram because of its limited API. What is an API? Instagram’s API receives that request, and delivers to Agorapulse the number of likes you received.

3 Snapchat Announcements Marketers Need to Know

Ignite Social Media

Snapchat has been upping their game lately to stay in the competition making updates to their app to entice marketers to play on their platform. Publish API – lets brands create their own Story and share it to Snapchat’s Discover feed.

API 132

Twitter: Real-Time Analytics And How It Can Help Your Business

Mindjumpers

Tweet Being a company present on social networks – such as Twitter or Facebook – the given platform gets an even more important role in the business, when it is possible to analyse the company’s marketing effort. Twitter API. Marketing tool for analysis.

Growth Hacking: How to Target Ads to the Followers of a Public ("Follow") Profile on Facebook

Stay N' Alive

It involves just a little Graph API knowledge ( see my book to learn! ), use of Graph Explorer, and a Facebook Page for your brand that you can use to create the ad. Just a side-note: I did notice a bug in Facebook''s Graph API that doesn''t return all of the subscribers.

API 110

How Pixlee’s E-Mail API Helps Brands Supercharge E-mails with User-Generated Content

Pixlee

However, many marketing emails can feel impersonal, poorly targeted, and stale. One way to enhance marketing emails is with user-generated content (UGC.) As you can see, there are a few different parameters added to each URL, which are used by the API to power this feature.

Facebook testing new tools for business and personal use

The Way of the Web

On Monday, they announced that selected news individuals can now integrate real-time information by using either a Public Feed or Keyword Insights API. These tools will become available for other media partners and Facebook Preferred Marketing Developers in the near future.

API 58

Influence your PR campaign with Influencer Marketing

Waxing UnLyrical

This is where influencer marketing comes to the rescue. Loosely defined as a marketing strategy involving influencers to impact buyer decisions and boost a brand’s visibility by using their online personality and popularity, influencer marketing has many takers.

What Brands Get Wrong About Local Marketing Strategy

Convince & Convert

The Google My Business API rollout has been a welcome development to more quickly and efficiently keep Google listings updated. For multi-location organizations, accurate and updated local data in each market where the brand has a presence is absolutely critical.

API 119

How Facebook Marketing is Changing (And How to Be Prepared)

Buffer Social

On April 25, Facebook announced some API changes on its developer blog : The `publish_actions` permission will be deprecated. This brings Facebook’s API in-line with Instagram’s, meaning developers can only post to business profiles and pages on both Facebook and Instagram.

API 112

Top 5 Instagram Marketing Trends for 2019

Later

Wondering what the big Instagram marketing trends for 2019 will be? Instagram Marketing Trend #2: Influencers Get More Authentic. Expect “authenticity” to become a big Instagram marketing “trend” in 2019. Instagram Marketing Trend #4: Tracking ROI From Instagram.

Trends 114

SMS Marketing: a Grossly Underrated Marketing Tactic

Kikolani

Text message or SMS marketing delivers insanely higher ROIs and ridiculously higher sales than any other digital or conventional media. Take a moment to let these figures sink in: Papa John’s SMS marketing campaign boosted sales by 33% and generated an ROI above 500%.

SMS 101

What Marketers Need to Know About the Cambridge Analytica News

Convince & Convert

If you work in the world of marketing, the Cambridge Analytica news didn’t exactly shock you. It’s not that marketers’ support the misuse of data—especially for the purposes of spreading false or “less accurate” information to sway an election.

News 131

5 Top Digital and Social Marketing Platforms to Streamline Your Business in 2019

Pam Moore

5 Digital and Social Marketing Platforms to Streamline Your Business in 2019. And it’s critical for marketing your business and generating leads. Yes, the wanna be marketing expert word whackers may tell you “marketing funnels are dead.”

5 Top Digital and Social Marketing Platforms to Streamline Your Business

Pam Moore

5 Digital and Social Marketing Platforms to Streamline Your Business in 2019. And it’s critical for marketing your business and generating leads. Yes, the wanna be marketing expert word whackers may tell you “marketing funnels are dead.”

An Early Look at Facebook Open Graph Protocol Integration on News.

Adam Sherk

News 172

What Snapchat’s Impending IPO Means for Social Media Marketers

Ignite Social Media

Marketers want a piece of that pie. While Snapchat (or Snap) has never been the place for quality metrics, their impending IPO will certainly impact social media marketers looking to capitalize on the channel. Their hope is to drive marketers toward paid options to increase revenue prior to their going public. One marketer openly publicized their experience in working with the Snapchat sales team- and it very obviously pushes ad units, not organic content/growth.

How to Choose the Right Content Marketing Software

Convince & Convert

It’s not easy choosing the right software for your content marketing efforts. The reason it’s so hard is that there are so many requirements for an effective content marketing strategy. It’s also important to realize what’s been happening in digital marketing as a whole.

The Interoperability Of Things (And Brands)

Twist Image

I would argue that if you are in the business of a new technology, product or service (or trying to reinvigorate one that has been sluggish in market), think about the true interoperability of it. Think about how technology now spends millions (billions) on the business of APIs. You don't have to be a technologist to understand the world of APIs. An API (Application Program Interface) is a set of routines and tools for making software applications. digital marketing.

Price 55

What Pinterest’s Updated Policies Mean for Marketers

SocialFish

———— With the changes to Pinterest’s Acceptable Use Policy, marketers may have to rethink the way they use the social site. This post by Ekaterina Walter originally appeared on ClickZ and is reposted here with permission.

Automated Creativity Is Inevitable (And A Good Idea) - Strategy Magazine Column

Twist Image

You can't throw a marketing professional down a flight of stairs these days without the words "artificial intelligence" tumbling out of their mouth. We've seen a slew of announcements about just how much artificial intelligence is going to be used to replace all of us protein-based, left-and-right-brain-evolved monkeys in marketing today. content marketing. content marketing automation. digital marketing. digital marketing agency. digital marketing blog.

Remix 50

Why I’m using ConvertKit for Email Marketing

Razor Social

Are you wondering if you’re using the right email marketing or marketing automation tool? I’ve used many different email marketing tools over the years, but I recently discovered one that I’m very impressed with. We enabled this through integration with their API.

Price 92

The 6 Things Marketers Expect from Social Media Management Tools (but don’t have yet)

agora pulse

As with every crowded market, the early players who raised massive VC money dominate the awareness game. It’s just a data dump from the native tool’s API.

Social Pros 30 – Eric Schwartzman, Social Media Boot Camp

Convince & Convert

This episode features Eric Schwartzman , online social media training provider, entrepreneur and the best-selling co-author of Social Marketing to the Business Customer. Pinterest has purposefully not published an API precisely because they don’t want to have Twitter’s problems.

10 of the Best Customer Data Platforms to Power Cross-Channel Marketing

Oktopost

Change a word or two, and that could be equally solid advice for today’s professional marketers. Savvy marketers looking to gain ground in hotly contested markets will turn their attention to Customer Data Platforms (CDPs).

Is Bing Bowing Out Of Search?

Small Business Mavericks

Microsoft has announced that starting August 1st they will charge for the use of Bing’s API. This is going to kill a lot of free SEO tools, and it could very well put a dent in Bing’s overall market share as well. But this move could hurt Bing as much as anyone else – at least, in search market share. Will they continue to use Bing if they have to pay for the API? In that case, they may not mind losing market share to Google.

27 Instagram Tools Marketers Should Know About in 2019

Hootsuite

With more than two million monthly advertisers on Instagram, marketing with dull tools is not just a waste of time—it’s a competitive disadvantage. Here are 28 tools that will help you harness Instagram’s full marketing power. Make that link count with these Instagram marketing tools.

Automated Creativity Is Inevitable (And A Good Idea) - Strategy Magazine Column

Twist Image

You can't throw a marketing professional down a flight of stairs these days without the words "artificial intelligence" tumbling out of their mouth. We've seen a slew of announcements about just how much artificial intelligence is going to be used to replace all of us protein-based, left-and-right-brain-evolved monkeys in marketing today. content marketing. content marketing automation. digital marketing. digital marketing agency. digital marketing blog.

Remix 43

Facebook F8 2018: What Marketers Need to Know Ahead of Facebook’s Annual Conference

Buffer Social

F8 offers developers, marketers, and anyone with a keen interest in the future of social media, a glimpse into what’s ahead for Facebook in both the short and long-term. Relevant sessions: The Instagram Graph API – What’s In It For You?