Jon Loomer
JULY 26, 2024
Why does Meta do this? I decided I wanted to leverage three different features in a test. I quickly realized how difficult — even impossible — that would be. The Setup I Wanted I’d create a campaign that… Utilizes Flexible Ad Format Can be broken down using Audience Segments Has results that feature Ad Recall Lift All perfectly reasonable, right?
Social Media Today
JULY 24, 2024
Meta says that the accounts were associated with a known scam group called the “Yahoo Boys”
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The Social Media Hat
JULY 25, 2024
5 key conversations to have with AI on social media, content, and more. The post Let AI Help With Your Marketing Using These 5 Chain Prompts appeared first on The Social Media Hat.
Jon Loomer
JULY 23, 2024
You don’t need to do it all at once… You have multiple company goals, so you have campaigns for sales , leads , and maybe even engagement. You have separate ad sets by product and lead magnet. This is all doable, but there’s one problem. The Budget Dilemma You have a daily budget of $100. Or maybe it’s $50 or $20. Focus less on the specific number and more about the potential problem.
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Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.
Ignite Social Media
JULY 25, 2024
In the digital marketing landscape, social media influencers and content creators play distinct roles. While often used interchangeably, these terms represent different approaches to online presence and audience engagement. Our sister agency, Carusele, did a deep dive on this topic on their blog the other day, which we’ve summarized here. Social media influencers aim to shape their followers’ opinions, behaviors, and purchasing decisions.
The Realtime Report
JULY 24, 2024
IP Video Technology: The Changes and Challenges Within Critical ISR Workflows The intelligence, surveillance and reconnaissance (ISR) community face new challenges as an exponential increase of information—including real-time data and video streams—is shared with a growing community of stakeholders. A new approach to system architecture is needed to deliver critical information to a more diverse set of collaborators, whether they are located in the last tactical mile or they are coalition partne
Social Media Informer brings together the best content for social media professionals from the widest variety of industry thought leaders.
Bill Hartzer
JULY 25, 2024
Thinkific has announced the launch of its new Pro and Elite paid plans on The Leap, a mobile-first platform designed to help creators turn their passion into profit. Building on the momentum of a successful beta phase that saw over 25,000 signups, these new plans offer advanced tools, enhanced support, and greater platform functionality to cater to both burgeoning and established creators.
Audiense
JULY 25, 2024
Do you remember Blockbuster? It seems funny now, with access to any movie you could ever want at your fingertips, that you used to drive to a store where you had to physically pick up the movie you wanted to watch. Then you would drive home, watch it and return it the next week.
The Realtime Report
JULY 22, 2024
Optimizing Your Shipping Bids for Cost Efficiency and Reliability As a shipping company, optimizing your bids for cost efficiency and reliability is crucial to staying competitive and securing profitable contracts. The ability to offer attractive bids that meet customer needs while maintaining operational efficiency is key to success in this industry.
Social Media Today
JULY 24, 2024
Meta says that the accounts were associated with a known scam group called the “Yahoo Boys”
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A beginner's guide to social media automation tools and getting automation right.
The Social Media Hat
JULY 20, 2024
Episode 12 of the AI in Marketing: Unpacked podcast, with Jeff Sieh The post Revolutionizing Media: AI Tools for Podcasts, Video Editing, and More appeared first on The Social Media Hat.
Sprout Social
JULY 23, 2024
“You know what I really like? Pinterest. I’ve got a lot of stuff saved. I deleted Instagram and Twitter on my phone. I have TikTok, and I have Pinterest… Puppies, breakfast, workout videos and booty shorts. I see all the content I want to see.” This quote from Megan Thee Stallion during a recent chat at Social Media Week captures the buzz we’ve been hearing in marketing circles: Pinterest is having a moment.
Audiense
JULY 23, 2024
Big brands are increasingly choosing to work with small agencies, leading to significant growth in the number of small agencies. In fact, 68% of advertising and PR firms have fewer than five employees.
WebInKnow
JULY 22, 2024
Seeing my favorite band at the most technologically advanced music venue in the world was an exhilarating, fascinating, exciting, and just a little frustrating experience. Bobby Weir and Mickey Hart are cementing their legacy by continuing to innovate while performing a Grateful Dead songbook that was mostly written over 50 years ago.
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Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.
Social Media Today
JULY 24, 2024
But it may not be the alternate feed option that some have speculated.
Oktopost
JULY 25, 2024
Fullpath’s VP of Marketing, Ilana Shabtay, gets transparent about one of the most significant risks she took as a marketing leader and the success that came along with shifting from a lead generation-focused strategy to a demand generation approach. Listen to the podcast Watch the live recording Or subscribe on Spotify , Apple Podcasts , or YouTube.
Amy Porterfield
JULY 23, 2024
Listen on… Why the “perks” at your 9-5 job will never beat the freedom of entrepreneurship. Feeling a bit overwhelmed by the grind lately? Wondering if being an […] The post #699: You Deserve More Than a Summer Friday appeared first on Amy Porterfield | Online Marketing Expert.
Sprout Social
JULY 23, 2024
As President of Sprout Social, I’m fortunate to have conversations with C-suite executives and marketing leaders across brands and industries everyday. I hear their timely perspectives, challenges and sentiments around social media, and how it fits into their macro business strategy. Their anecdotes tell me a lot about the current and future state of marketing.
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SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.
BeingOptimist
JULY 21, 2024
Generative AI, a cutting-edge subset of artificial intelligence, is transforming the realms of creativity, design, and problem-solving. Unlike traditional AI systems that follow predefined rules, generative AI models create new content by learning patterns from data. We’ll walk through more about Generative AI to have better understanding of the emerging technology.
Social Media Today
JULY 24, 2024
Now you can get Grok explainers on profiles and terms in the app.
Oktopost
JULY 22, 2024
Passionate about the impact of social on lead generation, Lena Weber-Reed walks us through how she created and launched a social selling pilot program that secured her management’s buy-in for a social selling strategy. Listen to the Podcast: Or subscribe on Spotify , Apple Podcasts , or YouTube Watch the live recording: Episode Summary “I feel like sales and marketing are forced to compete for revenue, they’re always pitched against each other.
Amy Porterfield
JULY 25, 2024
Listen on… Turning your passion into a household brand that scales, inspires, and seizes opportunity. Did you know you can grow a simple passion, like baking cupcakes, into […] The post #700: Why You Shouldn’t Wait Your Turn with Sprinkles Founder Candace Nelson appeared first on Amy Porterfield | Online Marketing Expert.
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Learn the 10 worst social media marketing mistakes and how to avoid them.
Tweaklibrary
JULY 25, 2024
Knowing that your Mac is a storehouse of data, organizing data on it regularly is a must. However, as easy as it may sound, it is not. After working with your Mac for a while, analyzing what’s taking up storage space becomes difficult. This further complicates data management on Mac, which should not be the case. That’s where a utility like DelighDisk that you can use regularly to organize your Mac is required.
Webbiquity SMM
JULY 23, 2024
Guest post by Scarlett Finley. B2B companies often struggle to keep up with rapidly changing market demands. Traditional B2B marketing methods often fall short. They lack the precision and efficiency needed to reach the right audience, at the right time, with the right message. Image credit: Mikhail Nilov on Pexels According to a recent study, businesses that use AI in their marketing strategies see a 40% increase in productivity.
Social Media Today
JULY 25, 2024
Reddit’s looking to place a higher value on its data, with a specific focus on AI development.
Sprout Social
JULY 24, 2024
The success of your business depends on how well you engage your customers. Highly engaged customers are more likely to buy from you and stay loyal to your brand. So you should stay on top of your customer engagement metrics to improve various aspects of your performance. This includes everything from the content you create to the customer care you provide.
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Discover just how easy it is to boost SEO with social media.
Oktopost
JULY 21, 2024
Let’s be radically transparent here: social media managers are exceptionally hard-working professionals. Here’s a non-exhaustive list of some of their responsibilities: writing content, creating graphics, managing an active community, monitoring analytics, and keeping up with the latest trends. The list just goes on. With all the different hats to wear, how can a social media manager stay productive?
Tweaklibrary
JULY 26, 2024
We can all agree that the Apple Watch is a wonderful piece of technology. It makes us stay connected, catch up on the latest information, and even keep tabs on the fitness goals. However, how would you deal with it if it stops working properly? What if your Apple Watch vibrates for no reason at all? Today in this guide we look at the reasons behind this problem and learn ways to fix this Apple Watch issue.
Social Media Today
JULY 22, 2024
After years of delays, Google’s had enough of trying to appease all sides.
Social Media Today
JULY 22, 2024
After years of delays, Google’s had enough of trying to appease all sides.
Social Media Today
JULY 23, 2024
Some comparative insights for your social media performance.
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