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This Week in Social Media – 4/3/2013

Social Media Marketing

How to tell if your social media efforts are paying off - InfoWorld with a deck of social media analytics solutions. The CMO Council has a new report out: Big Data's Biggest Role, Aligning the CMO & CIO. Currently, only 12% of marketers find it to be a total partnership and alignment.

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10 Reasons Why Your Business Needs a Killer Social Media Strategy

Techipedia: Tamar Weinberg

Your social media pages offer places where people interested in your ideas are already gathered, so you don’t have to take a “hit or miss&# approach to beta testing. It showcases your company’s personality Engaging through social media lends itself to more personal contact with customers.

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The Great Social Media Traffic Debate: Niche or General Networks?

Techipedia: Tamar Weinberg

As such, it has been selected as the generic social network of choice. Niche network: Sphinn : In the red corner we have Sphinn – a social news network dedicated purely to online marketing news and discussion. Subsequently, Sphinn is perhaps the most relevant niche social network on the web.

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Content Aggregators are Killing Content Creators

Techipedia: Tamar Weinberg

Something I forgot to mention in the article is that I tracked the number of comments and “likes&# on friendfeed, and compared them to my analytics information over the course of a month. It made me start to question what the value is in posting to some of these social networks. Sometimes I’m incredibly active.

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Best Internet Marketing Posts of 2009

Techipedia: Tamar Weinberg

Social Media: Getting Started Why You Have to Engage in Social Media, Even if You Don’t Want to (A Smart Bear): Jason Cohen (@asmartbear) makes a compelling argument into why social media must be considered, even if you have no interest in it. Social Media: Who Can Show Us the Real Value?

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Enterprise social media: 15 tools your organization should use in 2022

Sprout Social

Your governance and compliance policies. When you think of all the bells and whistles you want out of your next enterprise social media solution, governance features probably don’t come to mind. We could provide you with a whole laundry list of reasons to consider Sprout when selecting a new enterprise social media management tool.

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Best Internet Marketing Posts of 2011

Techipedia: Tamar Weinberg

10 Proven Tips for Getting More Engagement on Your Business Blog RIGHT NOW : There are lots of great tips on how to make a great blog, including not moderating comments, rewarding engagement, giving readers ways to connect with you, publishing posts around the time you get visitors, and more. Creating a Corporate Blogging Policy?

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