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3 UGC Marketing Trends on the Rise in 2018

Pixlee

As more and more brands realize that their core market is more likely to respond to social and digital messaging over more traditional means, more attention is being given to UGC marketing. With the end of 2017 approaching, marketers are planning for 2018 with an eye on the key trends that will continue to be prominent. Final Thoughts.

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Five Must Haves for Planning Social Content in 2018

Ignite Social Media

Luckily, 2018 is right around the corner, and if your social presence has been lacking, take advantage of the New Year to revamp your strategy. Read on for our top five must-haves for planning social content in 2018. Neglect them and you’ll be left with a wasted budget and a forgotten Twitter login. Must Have #1: Measurable Goals.

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How Augmented Reality Could Change User-Generated Content

Pixlee

The mobile game took everyone by storm, becoming the most popular and profitable mobile app of all time. Although the initial hype has died down, as of May 2018 it still boasted nearly 150 million active users. . For example, Ikea’s mobile app allows customers to superimpose products into their homes. .

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The Next Big Thing in Social: Top 7 Brands Embracing TikTok

Social Media Strategies Summit

TikTok was also downloaded 1 billion times in 2018 , eclipsing Instagram’s 444 million downloads. TikTok is a social media app that allows users to post short-form lip-synced, music, talent, or comedy focused mobile videos. TikTok is the leading destination for short-form mobile video. Source: Mobile Marketer.

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10 Social Media Predictions for 2019

agora pulse

Storytelling emerged in 2018 as a core technique for engaging consumers. FUN FACT: The voice search market grew by a jaw-dropping 187% in the second quarter of 2018. User-generated content (UGC) is content created by unpaid fans which businesses can use to promote themselves. Takeaway: Invest in UGC. Ask yourself this.

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Best Brands on YouTube: Our Top 10 of 2019

Social Media Strategies Summit

LEGO uses UGC to keep fans engaged. The brand uses a mix of original content and user-generated content (UGC) to keep fans engaged. Their mobile-first, content-led approach has helped to increase mobile visitors by 27% in 2019. In 2018, beauty-related content generated more than 169 billion views. Source: Lego.

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Social Media Stories: What Brands Need to Know About Ephemeral Content

Ignite Social Media

Prime real estate – And lastly, if you really need to search for a reason for your brand to leverage Facebook Stories, consider that the Stories panel on the mobile app accounts for roughly 30% of a users’ screen. A Brief History: Originally named YouTube Reels , YouTube Stories were launched and tested with select accounts in early 2018.