How to Leverage Your Social Media Marketing with Videos
OCTOBER 27, 2016
Should you include videos in your social media marketing? Whether you want to increase engagement or social shares, videos may be the perfect solution for your brand. The post How to Leverage Your Social Media Marketing with Videos appeared first on Spin Sucks. Wistia youtubeAnd if so why?
Video Branding, YouTube Style
Small Business Mavericks
JULY 1, 2012
If television advertising has been off limits to you because of the high cost of production, maybe you can turn to online video marketing – or video branding if you prefer – instead. It seems that YouTube is working on putting together a marketplace where video marketers and on screen video talent can hook up. Think of it as a celebrity endorsement agent for YouTube channels. Let me break it down into the simplest terms I can think of: A particular YouTube celebrity has hundreds of thousands of subscribers on her YouTube channel.
How to Increase YouTube Engagement [Infographic]
AUGUST 23, 2014
Is YouTube marketing worth it? More than 1 billion unique users visit YouTube each month. Mastering the art of YouTube marketing will help your target audience discover you in an entirely new way. It some offers some key statistics and these best practices that help increase YouTube engagement: Fill in the meta data. Make your videos the best length for your topic.
How to Easily Make Animated GIFs from YouTube Videos
MAY 2, 2015
pic.twitter.com/pgFMNVlgvS — FIAT USA (@FIATUSA) June 18, 2014 It’s Dead-Simple to Make an Animated GIF from a YouTube Video Are you using YouTube for marketing? If so, you know that a fantastic video that’s optimized for sharing can jumpstart new product launches and add a cool factor for startups looking to make their mark. Animated GIFs are all the rage.
Instagram Video Highlights YouTube Weaknesses
JUNE 24, 2013
YouTube may have the most to lose from Facebook’s response to Vine , 15 second format videos on Instagram. The following issues spell trouble for YouTube (and Google as a whole): Shorter video formats are increasingly desirable for mobile and tablet devices. Few people can make a decent 60 second video. Geoff Livingston on Google+.
Video Marketing Case Study: Jimmy Kimmel’s YouTube Channel
JANUARY 20, 2017
Much of his success has been built through his years in the television industry, but Jimmy is now using YouTube to his full advantage. With just over 8 million subscribers, his YouTube channel sees a whole lot of traffic and his videos get […]. The post Video Marketing Case Study: Jimmy Kimmel’s YouTube Channel appeared first on Devumi. Case Studies YouTube content marketing online marketing social media marketing video marketing youtube marketing youtube strategy youtube video marketing
Your YouTube Plan is Not the Same as TV
NOVEMBER 5, 2014
By Pete Borum With 144,000 hours of new video content every day, ranging from useful to mundane to downright strange, it’s safe to call YouTube the video platform. Its videos not only fall into countless categories, but they fit into a variety of consumers’ lives in wildly different ways. You Can’t Talk to a TV The YouTube platform is inherently interactive.
Welcome To The Video Generation
The Realtime Report
FEBRUARY 16, 2017
Welcome To The Video Generation By Jason Katz. Peer to peer influence and video content is impacting retail like never before. Evidenced by YouTube influencers being featured on 60 minutes, Google investing in creating an open marketplace between brands and influencers, and Cisco estimating that by 2018, 79% of all global internet traffic will be video. Methodology.
Using YouTube for B2B
MAY 1, 2014
YouTube reigns over online video sharing. With the ability to transform a mere Canadian child – Justin Bieber – into a worldwide household name, YouTube carries sizable clout in the modern world. The site’s content ranges from official music videos to homemade cat clips, with so much in between. YouTube will even help you to generate new leads. Think again.
Social Media Marketing
SEPTEMBER 3, 2011
How many sensible and well-reasoned comment threads have you seen on YouTube? I wonder how many individuals, brands or companies are spending efforts on keeping up with YouTube comments, and if they do, how worthwhile those conversations are? To me, the currency and dialog of YouTube has always been other videos made in response to an original video. I'll wait.
Better YouTube Marketing in 5 Steps
Convince & Convert
FEBRUARY 17, 2015
A player in the game for a long time now has been YouTube, as creators on the network have been able to connect with an audience through video in a variety of wildly successful ways. Naturally, brands have been fleshing out what this means for their platform and the strategy behind their video content. Eight Second Rule Think about the last time you watched a YouTube.
5 Tips to Turbocharge Conversions on YouTube
Convince & Convert
SEPTEMBER 2, 2014
With over 55% of the US market share, YouTube is the largest online video platform in the country. It offers marketers a very relevant demographic – adults aged 18-49 years of age who consist of 67% of the total audience on YouTube, as compared to just 24% of the total audience on primetime TV. It is also the 2 nd largest search engine in the world. Very few, is my bet.
Periscope Introduces Support for Live 360 Video
DECEMBER 29, 2016
Periscope launched support for live 360 video in its livestreaming application. With this update, live 360 videos are marked with a special “Live 360” badge. Periscope isn’t the first platform to introduce support for live 360-degree videos. The update will allow users to watch live 360-degree broadcasts on both Periscope and Twitter. 360 Sunset in Florida.
The Evolution of the Tasty Video
Ignite Social Media
JULY 26, 2016
Within the last year, you may have noticed an explosion of recipe videos appearing on your Facebook News Feed. The short, simple videos that we drool over on a daily basis started with Tasty , a production of BuzzFeed Video. According to the New Yorker , Tasty began as an experiment by the BuzzFeed team to see what kind of YouTube video content went viral on Facebook.
Facebook Video and Facebook Live: The Future for Marketers
MAY 23, 2016
Facebook video and Facebook Live are the two main products that will attract the most attention from marketers, but not before they identify a person (or animal, for that matter) with a robust following to participate in an engaging campaign across either platform. So what is Facebook video anyway? Paid distribution on Facebook is extraordinarily affordable for video at $0.85
Video is The New King of Content Marketing
SEPTEMBER 28, 2015
Video content is taking over. New stats from Cisco have revealed that by 2017, video will account for 69% of all consumer internet traffic. The path to video supremacy is well underway with Nielsen revealing that 64% of marketers expect video to be a key part of their content strategies. YouTube racks up over one billion unique visitors a month. Commentable.
How to Promote Your YouTube Channel Like a Pro
JANUARY 10, 2017
Video marketing has exploded tremendously over the past few years. It’s easier than ever to create high-quality videos and quickly upload them to YouTube using just your iPhone. But simply creating videos doesn’t necessarily guarantee anyone is going to watch them. You need to figure out how to promote your YouTube channel if you want to be successful.
How Facebook Live Will Impact the Near Future of Video Advertising
AUGUST 24, 2016
What does Facebook Live mean for the future of video advertising? It means YouTube and Hulu will be eating Facebook’s leftovers. As Facebook–which has most of its traffic on mobile–increases the adoption of its Facebook Live platform, we’ll see the landscape of video advertising change dramatically and quickly. YouTube, the incumbent, has a problem.
How Long Should My YouTube Video Be?
The Social Media Incubator
JUNE 10, 2011
Including video within your content on your blog or your website can help you show up higher in the search engine results, and helps keep your visitors engaged on your website for longer periods of time. We are the TV generation, and your visitors expect video now when searching online. CPG (Consumer Packaged Goods) brands are driving nearly 20% of social video views.
You Can Be the Next YouTube Star
JULY 2, 2012
But the portion of the podcast I found most enlightening was when we talked about fame from YouTube. YouTube Partnerships. A few weeks ago, YouTube launched its partnership program , which is meant to help video creators either amplify their work or create a YouTube-based career. Books, Music, Video. No, no. Not that kind of size. The online kind of size.
Is The Content Right On Your YouTube Ad?
Small Business Mavericks
DECEMBER 29, 2014
One of the trends in online marketing is the increasing use of video. Helena Clark’s recent Search Engine Watch post has some practical tips for getting the content right on YouTube ads. As she rightly points out, “ AdWords for video offers search marketers the chance to reach a big, very engaged, very specific audience with rich content. “ There are two types of ads available to us on YouTube: . In-Stream ads roll before the video the user wants to see. Video marketing is worth the investment if you know your audience.
How to Make a Successful YouTube Channel
Convince & Convert
SEPTEMBER 3, 2014
We can go on Twitter, Facebook, YouTube, and other networks to see firsthand global events in real time – not minutes or days later like in traditional media – whether it’s the Arab Spring protests or the Pope giving mass or concerts of our favorite artists. Videos and YouTube Play a Huge Role in Social Media Marketing Underneath this uber trend of social media as a global news.
8 Tips for Social Video Storytelling
MAY 2, 2016
Amy DeLouise is a video director-producer who specializes in telling real people stories that help nonprofits and companies tell their brand story. Wistia has done several useful studies on viewer drop-off, and it looks like a couple of trends are worth watching for social video makers. Youtube is still ubiquitous as a platform (more than 100 hours of video uploaded every minute!),
SEO Your YouTube Videos in 10 Steps
JUNE 22, 2012
In this article we are going to have a look at the various strategies and tactics that will help you rank your YouTube videos inside the YouTube video search engine. YouTube is the second-largest search engine in the world, according to Alexa.com. ” Just like infographics, infomovies are articles in the form of a video. Use a suitable video filename.
Red Bull Wins Top Social Video Brand of the Year
The Realtime Report
NOVEMBER 14, 2012
Red Bull had the best social video strategy of the year, according to new research from video network gorival (owned by AOL). The study looked at Interbrand’s 2012 Best Global Brands (with the addition of Red Bull and Old Spice), evaluating their performance based on volume, total views and engagement for video content uploaded to YouTube, Vimeo and Facebook throughout the year.
Feature Friday: Why Violating Copyrights on YouTube is Good
MARCH 4, 2011
This article is meant to offer you, without breaking any law, one strategy to help your YouTube videos get the eyeballs you believe they deserve as well as overcoming any guilt for using copyrighted materials. When YouTube started and then later was acquired by Google there was a well-publicized copyright brawl between publishers of all kinds and Google. Features Youtube
Why and How to Add Videos to Your Marketing Mix
AUGUST 13, 2015
Capitalizing on this knowledge, marketing strategies have always tried to ensure incorporation of pictures and videos in their campaigns to make them more effective. In this information age, the benefits of including videos are plenty, and we have here just a few. Videos Increase Your Visibility. Try to run a search about anything and the first thing you will see is a video.
5 Proven Tactics To Get More Views on YouTube
JUNE 7, 2011
So, you’ve uploaded videos to your YouTube account but it has literally no views! Probably the best thing to do when you are just starting out your YouTube experience is to follow the good old traditional networking strategies. Check other people’s channels, vote their videos, comment, ask questions and stir up discussions. Choose A Great Title For Your Videos.
YouTube rolls out a built in chat feature on mobile!
MAY 11, 2016
YouTube is rolling out a messenger like feature called Native Sharing' Share videos and chat with your friends without leaving the mobile app. Social Media in Action Video chat YouTube
McDonald’s Celebrates 30 Years in Spain With a New YouTube Video
NOVEMBER 15, 2011
The unusual promotional video: To capture the journey of McDonald’s during the last 30 years, the food chain has created a YouTube video. To show that it is a recap, the video plays backwards! The video is placed on their YouTube page. The video can be found on the McDonald’s Spain Youtube page. Should you watch it? Yes, of course!
FedEx Customer Video Turned Good PR
JANUARY 11, 2012
During the holidays, a video of a FedEx delivery man threw a computer monitor over a gate and onto the lawn of the customer’s lawn. And the “delivery” was captured on video. They did NOT ignore the video. They did NOT stick their heads in the sand and pretend the video (that now has nine million views) doesn’t exist. And it broke. The lesson?
Social Videos – Why, Where And How?
OCTOBER 8, 2013
But the focus on visual content isn’t just centered on images: video is the fastest growing ad format worldwide. And it’s not videos like we know them, but short videos with a time limit. In the following, we will present you of a why, where and how to use these social video platforms. And videos on Facebook are shared 12x more than text posts and links combined!
How to Create a YouTube Channel to Make the Most of YouTube’s Billion-User Network
SEPTEMBER 13, 2016
YouTube, the Google-owned video network, boasts over a billion users — almost one-third of all people on the Internet — and every day people watch hundreds of millions of hours on YouTube and generate billions of views. On mobile alone, YouTube reaches more 18-34 and 18-49 year-olds than any cable network in the U.S. So why aren’t businesses investing in YouTube?
YouTube, Vine Personalities Getting Paid for Facebook Live Videos, Too (Report)
JULY 20, 2016
Payments for Facebook Live videos aren’t limited to household names anymore, as creators who have carved niches on YouTube , Vine and elsewhere on the web are in on the action. million of the $50 million in payments for Facebook Live content they reported on last month was earmarked for creators on YouTube, Vine, Snapchat and Instagram. She is receiving up to $196,000 over Facebook for five months’ worth of Facebook Live videos, according to documents reviewed by Seetharaman and Perlberg. Image courtesy of Shutterstock.
Video Marketing For Your Business
OCTOBER 18, 2015
This year has been called “The Year of Video Marketing” as businesses find new ways to reach customers. Videos stand out on social media, giving customers a quick overview of a product without overwhelming them with text. In less than thirty seconds, a customer can get the information he needs about a business through a short, personal video. Why the explosion of video content? It’s easier than ever to create a fun video at little to no cost. Businesses can use their own smartphone cameras or sign up for a service that creates animated explainer videos.
Turkish Airlines Video Ad Tops 100 Million Views
The Realtime Report
JANUARY 8, 2013
Turkish Airlines’ viral video ad, featuring Kobe Bryant and Argentine soccer star Lionel Messi, topped 100 million views on YouTube today. The Turkish Airlines spot was an immediate success, garnering over 4 million views within 1 day of the video’s YouTube launch on December 6th.
3 Tips to Reach Generation Z on YouTube
Convince & Convert
OCTOBER 21, 2014
Meeting Generation Z With Video. They’d rather buy a story than a sale item , and they watch YouTube videos like there’s no tomorrow. What’s more, they research their interests on YouTube and Google interchangeably, and they can sniff out a phony from a mile away. Plan your marketing budget around YouTube. Speak to your demographic.
YouTube - Education Today and Tomorrow
Buzz Marketing for Technology
SEPTEMBER 15, 2008
Videos. Videos. This video will appear on your blog shortly. Thank you for sharing this video! This video has been added to your favorites. This video has been removed from your favorites. Sign in to YouTube now! The video has been added to your playlist. Sign in to YouTube now! Want to flag a video? Sign in to YouTube now! Video Responses: 1. Sign in to post a Video Response. Video Responses (1). Great video. god job excelent video. Honors for this video. Related Videos.
YouTube Has Turned 6!
MAY 26, 2011
Tweet 6 years ago, back in May 2005, YouTube was launched and since then it has been revolutionizing the way in which marketing can work virally. Today, amidst its birthday hustle, YouTube announced 2 new landmarks: users are now uploading more than 48 hours of video footage per minute, and accounting for more than 3 billion videos per day! Well thats really big considering the views increased by 50% since last year, as reported by official YouTube blog. YouTube’s first video was uploaded on April 23, 2005. longer upload times.
4 Video Contest Ideas to Boost Your Social Engagement
Convince & Convert
JANUARY 26, 2017
Video content has been proven to increase engagement, conversion, and reach significantly and is consuming the social media universe. Marketers are responding with their wallets, with a plan to increase their mobile ad budgets by 65 percent to account for video , according to a recent infographic by Hubspot. Video for the sake of video isn’t enough. YouTube Sweepstakes.