Techipedia: Tamar Weinberg
SEPTEMBER 29, 2009
There’s no effort in adding thousands of email addresses to an address book, performing a mail merge, and sending off a generic press release. Further, it’s “simply unrealistic&# for him to tailor his press releases to bloggers, and it’s “close minded&# for bloggers to expect this of him.
Social Media Strategery
JANUARY 23, 2012
As CIOs and Chief Knowledge Officers bring tools that have been used on the Internet – blogs, wikis, microblogs, profiles – behind the firewall, they tend to expect the same results. "We'll The Social Media/Web 2.0/New "We'll have our own Wikipedia!" The Intranet development team.
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Techipedia: Tamar Weinberg
OCTOBER 22, 2009
Effectively, they’re porting their press release information to the wide open, and perhaps going a little more granular by featuring content specific to elements of iTunes. If you take a look at any one of their four accounts , you’ll notice one thing: they’re not using Twitter to converse but to broadcast.
Techipedia: Tamar Weinberg
JANUARY 12, 2010
Twitter, Pownce, and other “microblogging&# platforms really don’t fit in the type of social networks that I intend to illustrate here. Twitter is a combo of “sound bite&# succinct press releases as well as a fantastic research tool. December 20, 2007 at 12:28 pm toodoo » ????? ????? Great article.
Techipedia: Tamar Weinberg
JANUARY 25, 2008
For example, just the other day I stumbled upon an Apple press release from 2003. .&# Touted as more of a “content discovery&# engine than a news engine, StumbleUpon lets you discover news, but not necessarily in a timely manner. Sorry, guys, it’s five years later. That’s not so much “news&# anymore.
Techipedia: Tamar Weinberg
AUGUST 18, 2009
Some blogs cover software only by being voted upon by the user , for example, and your press release won’t even fly for that category. If the post does not allow commenting, send a relevant press release to the editorial team showing that you have done your research and understand what the blog is looking for.
Techipedia: Tamar Weinberg
MAY 28, 2010
I’ve seen press releases, non-English releases, and everything else in between. Three years ago, I wrote that owning your community requires understanding of who they are. People love the prospect of submitting to Digg, for example, and some immediately submit the spammiest articles to the service.
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