Hootsuite

SEPTEMBER 14, 2023

Today, we’re breaking down exactly what a community manager does (and how they differ from social media managers ), and what the future holds for this thrill-a-minute position. Download our Social Media Career Report for stats on social media manager salaries, benefits, job satisfaction, mental health, and more.

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agora pulse

JUNE 5, 2020

If you manage brands on Instagram, it’s essential to monitor engagement metrics. Naturally, as a social media manager, you want to make sure your efforts help meet stakeholders’ social media goals. Social proof. You can use a social media dashboard —an automated process that tends to be much faster.

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Hootsuite

JANUARY 22, 2020

Many small businesses don’t have the time or the wherewithal to manage social media accounts—let alone the budget to hire a dedicated social media manager. But that doesn’t make social media management any less important. Industry news and trends. Competitors and partners.

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Hootsuite

MAY 23, 2023

Imagine the possibilities: you’ll be able to identify trends, gauge public sentiment, and acquire fresh ideas to incorporate into your strategy. Who should use it: Content creators and marketing teams of all sizes, larger corporate marketing teams who need to track brand sentiment. Not to brag or anything. Price: Free!

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Social Media Strategies Summit

SEPTEMBER 14, 2023

To help you out when you’re lost in the creative desert, we gathered a panel of social media experts to discuss how to run effective brainstorming sessions for social media campaigns, create the mental space to induce creative thinking, and use KPIs and goals as a guide for what you want to achieve with your posts.

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Hootsuite

MARCH 31, 2020

In the context of social media, archiving means creating an archive of your organization’s social media posts, messages, and associated metadata. This is often required for regulatory compliance in industries like health care and finance. Learn more : 11 Important Skills for Social Media Managers.

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Hootsuite

MARCH 15, 2023

social media managers all over the world can count on the soothing clarity of Facebook analytics. commenting on Minions memes), Facebook analytics tools will be hard at work in the background keeping track of all the cold, hard numbers for you. Numbers don’t lie, after all.

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Hootsuite

NOVEMBER 28, 2022

For entertainment via memes, humor subreddits, or to discuss TV or movies. For example, instead of saying “the memes subreddit,” I’d say “r slash memes.”. Efficiency hack: Do Reddit research alongside all your other social media management inside Hootsuite with the Reddit app add-on. What is a subreddit?

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Sprout Social

MAY 26, 2020

And yet it did, despite leadership in industries like aviation, transportation, healthcare and energy. Staying on top of media trends this way keeps marketers at the forefront of customer sentiment and interest. We can only address known customer needs, and digital media platforms provide a helpful window.

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Sprout Social

OCTOBER 31, 2022

Is there anything better than when a new social media meme takes over the web? If you work in social media, staying up to date on trending meme formats is all in a day’s work. Maybe that’s why social media managers make such good memes. What are social media memes ?

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Oktopost

JUNE 28, 2023

So, whether you’re feeling stuck or just want to keep the momentum going, here are the best strategies for social media publishing that drive engagement and kickstart conversions. Jump to Section Be ‘the Active One’ Be ‘the Funny One’ Be ‘the Smart One’ Be ‘the Chatty One’ Be ’the Sentimental One’ What to Choose?

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Sprout Social

AUGUST 27, 2020

No brand is immune to call-out culture and social media managers may feel part of their job is navigating land mines just waiting to explode. Even a single, seemingly small or isolated issue can turn into a flurry of memes, Retweets, comments or a trending hashtag, so it’s important to move quickly and respond ASAP.

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Sprout Social

JANUARY 5, 2021

In this guide, we’ll break down actionable steps that empower you to uncover and capitalize on trends in your industry before they blow up. For example, a specific meme (think: baby Yoda) might represent a passing fad while brands using memes and humor effectively in their marketing represents a larger, long-term trend.

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Sprout Social

FEBRUARY 28, 2022

The constant feed refreshing, the group DMs, the memes—it all combines to create a uniquely gripping spectacle that’s impossible to ignore. Sentiment : Get clear on how people feel about the moment using audience sentiment data, broken down into positive, neutral and negative. Brands who got cultural advertising right.

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Buffer Social

SEPTEMBER 25, 2023

Some AI tools can also help with social listening , competitor analysis, content personalization, and other repetitive tasks involved in social media marketing. This was particularly helpful for me when working solo, as the tool served as my content strategist, creator, and social media manager - all rolled up into one.

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Sprout Social

MARCH 27, 2023

For instance, the inspiration for the Year in Social campaign mentioned above started with the customer marketing insight that social marketers often feel the pressure to do more—without acknowledging how far their brand has come. Gather insights to learn what customers think about your products and your industry at large.

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Sprout Social

MAY 10, 2023

With 238 million monetizable users logging into the app daily, Twitter marketing helps brands connect with potential customers, influence purchase decisions and stay ahead of industry trends. There’s as much funny meme content on Twitter as political discussions and updates. The platform boasts over 556 monthly active users.

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