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Toyota's "Sienna Family" YouTube Campaign

Firebelly

They tell you "see how it unfolds on YouTube," but when I did a YouTube search for toyota sienna minivan commercial (and variations of that) I was presented with a lot of Sienna minivan commercials - none of them were what I was looking for, however. I eventually found an entire channel dedicated to them at youtube.com/Sienna.

YouTube 129
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Best Internet Marketing Posts of 2010

Techipedia: Tamar Weinberg

Local/Mobile Search. Social Media: Getting Started, Implementation, and Execution. Preparing a Social Readiness Gameplan in Seven Steps (Logic+Emotion): How can companies adequately prepare for social media monitoring and marketing? Web Development and Website Strategy. SEO: Strategy. SEO: Information. Link Building.

Marketing 279
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Best Internet Marketing Posts of 2011

Techipedia: Tamar Weinberg

The newsletter, which was sent within the first week of the month, would include new research findings from surveys conducted by research groups such as the Pew Research Center, new discoveries from a marketing firm’s eye tracking study, or data that was recently culled across a multitude of SEO agency case study reports.

Marketing 264
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Best Internet Marketing Posts of 2009

Techipedia: Tamar Weinberg

Without further ado, I now present to you the best internet marketing posts of 2009. Social Media: Getting Started Why You Have to Engage in Social Media, Even if You Don’t Want to (A Smart Bear): Jason Cohen (@asmartbear) makes a compelling argument into why social media must be considered, even if you have no interest in it.

Marketing 265
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Citizen Journalism: Who is a Journalist Today?

Proactive Report

Almost half of all Americans (47%) now get some form of local news on a mobile device. 3 out of 5 tablet owners consume news on their tablets and many news publications have created a tablet app. We analyze news and craft news releases every day. Opportunities to act as a citizen journalist abound.

Journal 99
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The Social Media Monitoring Lighthouse – A Guide on What and How to Monitor

Razor Social

Your reputation is so important online because both bad and good news spread quite quickly. As part of your reputation, there are also online reviews, which are shared a lot and heavily influence search listings on sites such as Google. A better alternative to Google Alerts. Nicely presented reports. Historical Analysis.

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Is Social Media the Final Frontier of Marketing?

Techipedia: Tamar Weinberg

The reason is that people didn’t have aggregate power: they were individual voices that a news channel or a company can choose to ignore. Finally, we come to the present day. And that’s the key differentiator of social media: we, the consumers, can have one loud voice, that companies and other people listen to.