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HOW TO: Guide to Performing Website Audits

Techipedia: Tamar Weinberg

Over the past several years, Google and Bing have released guidelines for webmasters to make websites more crawlable. This is a consolidation of all the guidelines released by Google and Bing over the years to improve onsite optimization. Content Optimization. Non-navigation links on pages should look natural to the content.

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Link Building Tactics for Publishers

Adam Sherk

When it comes to link building publishers have a significant advantage because editorial content, be it hard news or evergreen content, lends itself naturally to linking and sharing. In addition producing quality content on a daily basis creates a steady stream of new opportunities. E-mail newsletters and RSS feeds.

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Why Blogs that Allow Guest Posts Will Be Penalized in 2013

ProBlogger

Should you add that to your “write for us” guidelines page? You should just not accept guest posts from people who submit content to you that way. People who write content this way are spammers or a terrible SEO Company. an article) in exchange for a link, it violates our link scheme guidelines.

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2897 Words on How to Create Viral Content (The Key Element Behind.

Viper Chill

I’ve already shared how I personally became a much better writer (though I don’t rate myself that highly) and now I want to get into the specifics of how to create compelling content. Similarly, if I see content posted on Facebook or retweeted on Twitter, that same headline will determine whether I click through to your website.

Content 78
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Paid Bloggers Still Get Google Downgrades

Bare Feet Studios

Bloggers who are compensated can use the “nofollow&# tag within their outbound links to keep those links from being tagged by Google as paid content. The nofollow may well make that harder, but then again, if you are under contract I think it’s the buyer’s responsibility to track the postings of the paid blogger.

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Should We Continue To Trust Google? | Small Business Mavericks

Small Business Mavericks

I’ve already written about Google’s recent algorithm update that has resulted in many websites losing search rankings while benefiting WikiHow and eHow, both considered content farms by many SEOs and Internet marketers. Google’s algorithm was intended to address content farms and lower their rankings. But eHow gained.

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Mahalo Mr. Solis | Bare Feet Blog

Bare Feet Studios

Now is a good time to sign up to receive new articles by email as soon as they are published or subscribe to our RSS feed. The guidelines are not mandatory at this point tho they do clearly explain several best practices. Read the FAQ to get a good sense of the issues involved and how they are approaching this situation.

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