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HOW TO: Guide to Performing Website Audits

Techipedia: Tamar Weinberg

Content Optimization. Every page on the website should have unique, high-quality content using proper optimization techniques. Homepages should have a bare minimum of one paragraph of keyword-rich content. Each page should employ a content hierarchy to establish importance of key phrases. Scary, isn’t it?

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Link Building Tactics for Publishers

Adam Sherk

When it comes to link building publishers have a significant advantage because editorial content, be it hard news or evergreen content, lends itself naturally to linking and sharing. In addition producing quality content on a daily basis creates a steady stream of new opportunities. E-mail newsletters and RSS feeds.

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8 Critical SEO and Digital Marketing Opportunities

Adam Sherk

Some are newer, others are longstanding, but I wanted to gather them together and focus on the benefits for news and content sites. There hasn’t been a major payoff for editorial content yet but with digital activity increasingly moving to mobile this is an important opportunity to take advantage of.

SEO 100
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Increase Traffic and Authority by Listing Your Blog

Kikolani

Alltop imports the feeds of popular blogs on a range of subjects (like blogging ) for the site’s visitors and those following Alltop’s category Twitters. If so, head over to MyBlogGuest and connect with other blogs who are looking for and accepting guest posts to increase your traffic and your blog content.

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Getting Started with Integrating Search and Social Media

Saying It Social

The links from the profile page may have nofollow tags, but they will drive traffic and different search engines treat the nofollow tag differently. The bigger the social circle, the more likely your content will appear in the search results of those connected to you. People use various social media sites in different ways.

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Go Beyond Blogging – Multi-Channel Marketing via Online Media

ProBlogger

If you want them to find information or read content, a web site is still the most ideal place for this. Among those, audio and video content consumptions have shifted from computer to portable devices and TV screens. A blog is no longer used to merely publish blog type content. Blog RSS feeds. Podcast feed.

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12 Reasons Your Business Needs a Social Media Marketing Program.

Saying It Social

SEO benefits: Many social media bookmarking sites use NOFOLLOW tags that limit the outbound link value of posts made on their sites, but there are still many leading sites that allow DOFOLLOW tags — including Friendfeed, Digg, and Mixx. 12 Reasons Your Business Needs a Social Media Marketing Program … [.]