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Mapping Your Social Graph

Proactive Report

As a direct result, markets are getting smarter—and getting smarter faster than most companies.” Social media has extended the reach and influence of your stakeholders – they’re on Facebook, Twitter and LinkedIn and they’re connecting to each other. The Social Graph is the representation of our relationships.

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Boosting Content and Fighting Spam Using Google Author Rank

Convince & Convert

According to SEOMoz 2011 Ranking Factor survey the top two factors influencing rank are link related. Over the past 18 months there has been increased speculation that the concept of “author rank” will play a more important role in determining the value of content (including links) that gets shared, especially on social media platforms.

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Social Intelligence: The Right Sequence for Success

Proactive Report

Prior to social media, traditional market research was the only way to find any of this information. But traditional market research is expensive and time-consuming. On social media we happily bare our souls, so social intelligence is there for the taking. See what your competitors are doing in the space.

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Social Commerce IQ 2012 [Report]

Mindjumpers

In an introductory statement, 8th Bridge CEO Wade Garten says: “Social commerce has pivoted its focus from e-commerce transactions on social networks to a new kind of social network in which users are connected by their interests (Interest Graphs) rather than friendships (Social Graphs). Customer Survey.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

An Enormous Opportunity The huge (and expanding) reach of social media, and its relatively low cost (at least from a production fees perspective) makes it an incredibly attractive proposition for marketers. Think Different Here’s 6 ways to differentiate agency social media services: 1.

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33 (of the) Best Social Media Guides, Tips and Resoures of 2012 So Far

Webbiquity SMM

Given the widespread adoption of social media marketing practices, the “if” and “when” questions seemed to have now been resolved by most midsized and larger companies (and a lot of small companies as well). What’s the best process for developing a social media marketing plan?

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10 Items For Your 2013 Stategic Plan

Proactive Report

“Companies need to look at social media from a strategic perspective across the business organization and not relegate it to marketing and communications or let it exist independently within each function or department of a business,” says SHRM Darla Moore School of Business researcher Rob Ployhart. Risk Assessment.

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