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Tuesday Roundup: Dance Like A Chicken

Waxing UnLyrical

Image: Michael Gäbler [ CC-BY-3.0 ], via Wikimedia Commons. K” is King in Brand and Company Naming. Why: In a terrific guest post for WUL, Donna Vincent Roa explained the importance of the letter “K” in branding, and why the word “chicken” is funnier than “rooster.” Still a relevant read.

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Friday Roundup: Customer Service

Waxing UnLyrical

Image: larryc (Smile) [ CC-BY-2.0 ], via Wikimedia Commons. Why: Daniel Newman discusses how emotional attachment plays a key role in customer retention and brand loyalty. area, she loves helping for- and non-profit clients, both small and large, turn corporate codswallop into community cool™. Based in the Washington, D.C.,

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Start-Up Marketing and Yourself: Don’t be a Swiss Army Knife

Waxing UnLyrical

But when it comes to marketing as individuals—personal branding— I see the root of the problem we see with start-ups: generic pitches. Image: Jonas Bergsten [Public domain], via Wikimedia Commons. Specializing in websites and other digital media content, RedShift lives to write and writes to brand. It can open bottles.

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New Instagram Ad Analytics Tools Introduced: Insta-ads

Devumi

It’s easy to share interesting photos with Instagram users and create a community of brand loyalists simply from pushing the button on the top of your camera. All of the basics that you need to better understand your brand. There’s no questioning the fact that Instagram has lots of uses for social media marketers. Ad Insights.

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3 Live Event Marketing Tips from Gucci’s Social Dominance at Oscars 2016

Talkwalker SM

million uses of the hashtag #Oscars , proving that brands need to take advantage of this massive moment on television. Fashion brands from the world’s top couture houses plan and strategize on how to best represent their most prized garments to make the most of the global attention. Backing a Winner – The Gucci Buzz.

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comScore Releases First Public Report of Online Usage in Singapore

Bill Hartzer

Highlighting the particular significance of online communication in Singapore, Instant Messaging captured 24 percent of total minutes, making it the leading activity, while Web-based email accounted for 6 percent. Community 1.5% Community 1.5% Wikimedia Foundation Sites 848 33.6% Wikimedia Foundation Sites 1 5.0

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5 Simple and Effective Ways to Increase YouTube Engagement

Hootsuite

When you do it right, you build an authentic relationship with your viewers and community at large. Try some—or all—of them to see what works for your brand. This helps with branding, and can allow your viewers to instantly recognize your video from a list of other ones. Source: Wikimedia. Nail the thumbnail.

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