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Citizen Journalism: Who is a Journalist Today?

Proactive Report

Almost half of all Americans (47%) now get some form of local news on a mobile device. 3 out of 5 tablet owners consume news on their tablets and many news publications have created a tablet app. People on the ground who witness events are sending images and video to the news stations. What does that mean?

Journal 99
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Is Social Media the Final Frontier of Marketing?

Techipedia: Tamar Weinberg

Simply put, the new mass media helped organize, and influence, large numbers of consumers. To take two examples: people complain about an issue to an important newspaper prompting them to push the issue into the mainstream, or if a TV station covers an event, that becomes an important topic.

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Plutter Kite: The Ultimate Micro-Blogging Service

Techipedia: Tamar Weinberg

Brightkite: Email and SMS – mobile web is definitely the wave of the future. Making sure your site is not only accessible on mobile phones but can interact with them is extremely important. Make yourself heard, comment on news, stories and current affair. People don’t like to be disconnected.

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Best Internet Marketing Posts of 2009

Techipedia: Tamar Weinberg

These posts are not in response to newsworthy events, nor are they displayed in any particular order. How to Integrate Social Media into Product Marketing (Social Computing Magazine): This is a nice detailed guide on how you can market products via social media. Sending products to bloggers helps too!)

Marketing 265
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Social Media U: Take a Class in Social Media - ReadWriteWeb

Buzz Marketing for Technology

Soon-to-be sophomore and official Yale blogger, Sam Jackson , puts this concept to work on his own site, where he blogs about higher education marketing trends. Think of it as Facebook for bloggers (well, before Facebook was for everyone.) Extra Credit: OPML for Social Media U. social networking. social media.

Class 274
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What Traits Define a Social Media Marketer?

Techipedia: Tamar Weinberg

What skills, though, do successful social media marketers have that put these individuals above the average (or addicted) social media user, and better yet, above the traditional marketer? There are days when marketers may have to serve as internal evangelist by introducing key stakeholders to social media.

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Best Internet Marketing Posts of 2011

Techipedia: Tamar Weinberg

For those die hard SEO practitioners who don’t see the value in social, this article shows the last few months’ impact on search engine rankings. Ultimate Blogger’s Guide to Search Engine Optimization : There have been a lot of guides on blogging and SEO, but this is the latest and has good info. Public Relations.

Marketing 264