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The Trouble With Online Advertising

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Bob Hoffman (CEO of Hoffman/Lewis ) runs the blog, The Ad Contrarian , and leverages the platform as a place to debunk the over-exuberance that many digital marketing and social media professionals have when they're chest thumping or declaring the latest online platform that everyone is jumping on as panacea for brands and the future of marketing.

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You Must Read This!

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From the early days of blogging, the content that got the most clicks were the ones with the catchy headlines. billion ads, comScore found." Perhaps we are no longer digging deeper into issues and have taken on the speed of information exchange as the the true value? She's so heavy. Consumers viewed 9.9 charlie rose.

comScore 108
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Where The Boys (And Girls) Are

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It takes a couple of years as a Blogger to come to the realization that you will, eventually, write a Blog post that completely contradicts what you may have blogged about earlier on in your process. What we learned from yesterday's Blog post is that consumers are spending much more time with their mobile than other media channels.

comScore 104
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Building Your Personal Brand with Pinterest

Kikolani

In fact, Pinterest is becoming so popular, that ComScore notes daily Pinterest usership has increased by 145%, since earlier this year. However, there is huge opportunity for bloggers to use the site to build a personal brand—by pinning blogging resources, web statistics, analytics, and SEO marketing tips. Across the U.S.

Brands 118
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What You Didn’t Know About Snapchat’s Power for Social Good

Convince & Convert

As Director of National Media Accounts for the Ad Council, I work with Snapchat to build social impact partnerships that raise awareness of critical issues in America. According to Comscore , over the last year in the U.S., This year, Snapchat was everywhere— literally. are 35 to 54. Snapchat Commands Users’ Attention.

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How Social Media is Affecting the News

Proactive Report

If you are a publisher ( news or blog), or you want traffic to your newsroom, Facebook is still your best bet. Half of social network site users have shared news stories, images or vidoes 46% have discussed a news issue or event online. Roughly two-thirds (64%) of U.S. Reddit is used by only 3% of the U.S.

News 73
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Is your business easy to find for local and mobile searchers.

Saying It Social

That would be the 20% of internet users whose searches are related to location and according to comScore, in March Google had 14.3 link] 1 day ago When you have anchor text and/or links to social sites etc on your blog/website PLEASE make them open in a new. Blog at WordPress.com. And just who is seeing these listings?

Mobile 135