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Realtime Olympics: 60% of London 2012 Visits Came Via Mobile; Facebook Was 2nd Highest Traffic Source

The Realtime Report

A new compilation of stats from the 2012 Olympic Games reveals that 60% of visits to the official London 2012 Games website and apps came from mobile devices. The London 2012 stats – showing engagement across 77 digital products - were compiled by Alex Balfour, the head of new media for London 2012. The organization counted 4.7

Mobile 182
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10 Reasons Market Research is Critical to Social Media

Adam Cohen

But those same companies need to leverage, not ignore, that insight available when fusing social media into the marketing mix they already have. People are the fuel behind social media, which is really just tools and tactics. Do they use social platforms and if so, how often and why?

Research 265
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7 Ways To Mine The Hidden Gold In Your Customer Data

Convince & Convert

That was the thesis of a recent Webinar I conducted with my friend and collaborator Jamie Beckland from Janrain , an organization that helps companies improve their conversion rates, relevancy and customer satisfaction by gathering and managing social media profile and behavior data.

Data 159
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The Hitchhiker’s Guide to Tracking Website Engagement

Convince & Convert

A Practical Case Study of Tracking Engagement. Subscriptions Initiated: email, print, and mobile signups through wish.org. Content Shares: pages, stories, videos shared to social networks or emailed from wish.org. Visitor Promotion: downloaded banners/badges or creation of personal fundraising pages.

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The Hitchhiker’s Guide to to Tracking Website Engagement

Convince & Convert

A Practical Case Study of Tracking Engagement. Subscriptions Initiated: email, print, and mobile signups through wish.org. Content Shares: pages, stories, videos shared to social networks or emailed from wish.org. Visitor Promotion: downloaded banners/badges or creation of personal fundraising pages.

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60+ Creative Marketing Ideas for Small Business

Writtent Blog

If you win, you get a badge on your website and a lot more sales. Having a blog, YouTube channel, and podcast on iTunes in addition to social media makes you more well known and credible. Create customer case studies. Optimize your website for mobile. Enter business award competitions. Be everywhere.

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Cyberbullying and blogs – a case study Mumbrella

Laurel Papworth

Or is this just “acceptable&# competitive behaviour by someone who see’s himself as my competitor in the social media space? One of Australia’s best known social media commentators has seen a dramatic decline in the popularity of her blog, according to a new ranking published today. What is Cyberstalking.