Remove B2B Remove Case Study Remove Company Remove Construction
article thumbnail

The Dirty Dozen Top 12 Social Media Mistakes to Avoid

Webbiquity SMM

But the list below is a summary of the most common mistakes based on both my client experience and research for this recent presentation: How to Achieve B2B Social Media Success. Your social media presence is, for many of the people you’re trying to reach, now the public face of your company. Except in rare cases (e.g.,

article thumbnail

24 of the Best Google+ Guides, Tips, Rants and Raves of 2012

Webbiquity SMM

“Ghost town” or not, many experts agree that Google+ is here to stay, and it’s valuable for b2b marketing, SEO , personal branding, and reputation management. by B2B Digital Marketing. ” Exclusive: New Google+ Study Reveals Minimal Social Activity, Weak User Engagement by Fast Company.

Google 216
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

Companies didn’t seem to understand where she was, who she was, or what she wanted. Big companies are starting to follow JaneNation on Twitter , and engage with the community across the social Web. link] [link] Dan Nestle Case study could herald future of ad agencies RT @jaybaer: An Online Community with a Purpose, and a Plan.

article thumbnail

Podcast – FAAA – Financial Advice and Artificial Intelligence

Laurel Papworth

because up until last year, if I was teaching AI, I had to go through formulas and weights and biases and technical constructs in order for people to even start to play with AI. Facebook is mostly blah, blah, whereas LinkedIn is B2B. You work very much in a B2B space, so therefore LinkedIn is why I recommended it.

Course 52
article thumbnail

Despite Missteps, Twitter Reports Strong 2Q Performance — What’s Next?

Webbiquity SMM

Some companies succeed by innovating, continually improving product quality, and listening to their customers. In the B2B world, Twitter and LinkedIn reign as the most effective social media channels. Twitter has more complete data on these trends, but again, the company isn’t sharing that information. So far, no response.

Report 122
article thumbnail

Why UTMs are Not Enough: How to Quantify Business Results on Social Media

Oktopost

As B2B businesses, we’re not posting on social media just for kicks and giggles. To measure success effectively, align metrics with your specific goals and your company’s definition of success. Ideally, it’s also important to know which industries they work in, their job title, and the company to see if they fit your ICP.

article thumbnail

Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

Her company Audience Audit provides strategic marketing support and audience segmentation research that helps organizations understand their customers better. For Part 1 of “Operation Guillaume”, the company launched an online poll of their fans to identify the highest-priority “geek” movies.