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7 examples of influencer marketing campaigns

Sprout Social

Social marketers rate influencer marketing as having a significant impact on their brand’s marketing efforts including customer loyalty (87%), awareness (89%) and reputation (87%), according to our Q3 2023 Pulse Survey of 307 social marketers in the United States. What is an influencer marketing campaign?

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Stanley’s Social Media Strategy: Influencer-Driven Marketing Reinvention

Keyhole.co

And behind this apparent miracle is a stroke of online marketing genius. This shows how successfully the Quenchers have been marketed as a desirable symbol of prestige. With the help of some market research and influencer tracking , Stanley gained significant online traction despite operating in a relatively niche market.

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How to Use Esports Influencer Marketing to Boost and Promote Your Brand

Pixlee

Among the many niches of influencer marketing , esports is one of the areas that’s gaining traction. Esports influencers aren’t just famous esports gamers, but often others from within the industry like esports franchise owners, critics, and sports reporters. Currently, the global esports market is valued at $1.08

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Affiliate Marketing: Cult or Cash Cow?

ProBlogger

This is a guest post from communications and marketing consultant Brook McCarthy. Each affiliate promised this course would bring clarity, a well-trod path to business success, and digital kinship which, as an online marketing professional, is sacrosanct. Image courtesy of Federico Stevanin / FreeDigitalPhotos.ne.

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All the Social Ladies: Advice From 18 of the Smartest Women in Marketing

Likeable

In this episode, Holly Curtis , VP Product, Global Creative Director at Keds, chats about what it means to be a “publicly private” person, why it’s so important for women to design products for women, and how that thoughtfulness translates into Keds marketing initiatives—particularly with the recently launched Hand-Book for Women.

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Instagram Influencer Pricing: How to Determine Influencer Rates in 2021

Hootsuite

The global influencer market is a $13.8 Read on to find the best formula for calculating rates, the ballpark cost of different types of posts, and other factors that might affect influencer pricing for your next influencer marketing campaign. Affiliate Marketing. billion global industry. Instagram Story AMA.

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What is Reddit, and Should Your Brand Be Using It?

Hootsuite

Find out if Reddit marketing is right for you, and how to get started on the self-proclaimed “ frontpage of the Internet. ”. Market research. Good marketing always is, right? Obviously a few comments won’t revolutionize your product strategy, which is why Reddit shouldn’t be your sole source of market research.

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