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7 examples of influencer marketing campaigns

Sprout Social

Social marketers rate influencer marketing as having a significant impact on their brand’s marketing efforts including customer loyalty (87%), awareness (89%) and reputation (87%), according to our Q3 2023 Pulse Survey of 307 social marketers in the United States. What is an influencer marketing campaign?

Examples 119
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Rethinking the influencer-brand relationship

Sprout Social

From understanding audience interests to pinpointing the right collaboration for a campaign, there are many intricacies to influencer marketing. Let’s explore the layers of influencer-brand partnerships so you can build and nurture successful collaborations—and create content worthy of interrupting your audience’s scrolling time.

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Co-creation: Why creators should be part of your product development team

Sprout Social

Everyone—from marketers to social media users—loves creators. According to a Q1 2023 Sprout pulse survey, over two-thirds (79%) of marketers plan to spend up to 50% of their total social budget on content creators. Another 39% of marketers work with creators on a monthly basis. your potential customers) can come in handy.

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A Guide to Instagram Shopping for Brands: How to Sell More Products

Social Media Strategies Summit

According to the 2019 Influencer Marketing Global Survey by Rakuten Marketing , 99% of consumers discover new products because of their influencers. But it’s also the ideal way to enhance the collaboration of more businesses with this platform. Improved Marketing Strategies. Collaborate with Influencers.

Products 163
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How to Make Money on Pinterest

Later

According to a survey by Cowen and Company , 47% of social media users saw Pinterest as the primary platform for discovering products and shopping — more than 3 times the percentage of respondents who cited Facebook or Instagram. Collaborate with Brands and Creators to Reach New Audiences . Promote Your Products With an Ad Campaign.

How To 63
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Complete Guide to Instagram eCommerce in 2022

Hootsuite

In a 2021 survey, 44% of people reported using Instagram to shop weekly. 77% of active Instagram users surveyed in a recent study noted that the app lets them interact with brands. Set up an affiliate marketing program with your chosen influencers. They simply have to add affiliate tags to their Instagram content.

Instagram 117
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How Bloggers Can Make Money from Brands

ProBlogger

guest posting is the new content marketing. affiliate marketing: how do you pick a product and make it worthwhile? Online surveys. Marketers often conduct surveys about their brand, competitors, trends in the market, ideas, and advertising. Affiliate marketing. Conversions.

Blogger 41