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Multicultural & Inclusive Marketing: Why Retailers Must Embrace the Multicultural Majority

The Realtime Report

Multicultural & Inclusive Marketing: Why Retailers Must Embrace the Multicultural Majority America is on a fast march toward a multicultural majority, and businesses are challenged to develop the teams, tools, and strategies to adapt successfully. There are two marketing approaches businesses are utilizing to achieve this.

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10 Great Social Commerce Examples to Get Inspired

Social Media Strategies Summit

Well, between 2021 and 2028, the global market is expected to grow by 28% a year to almost $3.4 To put that in context, by 2028, the B2C e-commerce market is projected to hit $7.6 This made sense because Instagram had become a core part of the brand’s marketing strategy. Social commerce is big business.

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8 Predictions for Social Media Marketing in 2022


When examining brands that advertise, social media advertising was seen used by about 83% of marketers and ranked second in success behind SEO marketing. In this article, we’ll take you through the trends to look forward to and be aware of in 2022 to help you ace the social media marketing game. from 2021 through 2028.

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12 Brands on Pinterest with Awesome Marketing Strategies


Many brands on Pinterest are already tapping into its huge potential for marketing and growth. According to Pinterest, they reach 77% of all women 25-54 in the US — a demographic that is estimated to control almost 75% of discretionary spending by 2028. Whole Foods Market . Benefit Cosmetics . Fenty Beauty .

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10 advanced social media copywriting best practices

Sprout Social

We used our article, about what your social team will look like in 2028, to generate each of these posts. Instead, embracing up-and-coming AI can make you a more productive marketer and copywriter by speeding up your content development process and helping you overcome writer’s block.

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Social Spotlight: How Airbnb kept the lights on when everyone was home

Sprout Social

Those insights will be indispensable to practically every area of the company from marketing and sales, to R&D, customer service and more. This article breaks down social media marketing tips by platform. Takeaways: Catherine Powell, Head of Airbnb Experiences, has said that “human connection is at the core of what we do.”

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8 Mistakes That Are Ruining Your Social Media Monitoring Efforts

Social media has become a vital aspect of marketing and communication strategies for almost all organizations. Social media monitoring has become essential to any company’s digital marketing strategy. Another excellent example is the carousel post of memes Netflix’s marketing team created for Squid Game. million likes.