Oktopost

JULY 4, 2022

Salesforce announced earlier this year that Social Studio, their one-stop social media management platform, has entered sunset mode and will no longer be receiving any updates. For those of you working in Social Studio and enjoying the native integration with your Salesforce platform, this is likely a difficult time.

B2B 131

B2B Social Media Management Metrics Social Media 131

Oktopost

APRIL 29, 2024

Whether we’re using it for brand awareness, social selling, employee advocacy, or all of the above, most organizations recognize that being strategic and active on social media is an absolute must if you want to be a well-respected brand in 2024. How can marketers use social intent data?

Data 62

Data Social Media ROI B2B 62

Hootsuite

DECEMBER 12, 2023

Whether you’re B2B or B2C, your customers want to engage with humans on social media. 56% of customers want more relatable, personable content from brands on social, but 48% of brands are still posting self-promotional content multiple times a week. Easy: be active on social media. It’s auto-magical.

Social Media 112

Social Media Strategy HootSuite Sentiment 112

Oktopost

MARCH 26, 2024

It’s 2024, and if you’re not on the social selling bandwagon yet it’s time to get on board–or your competitors most certainly will. Social selling is a game-changer for revenue teams looking to forge deeper relationships with prospects, win their trust, and ultimately, close more deals. What is an Influenced Opportunity Report?

Influencer 62

Influencer Report B2B ROI 62

Sprout Social

APRIL 25, 2024

Social media strategy templates Social media calendar templates Social media post templates Social media reporting templates Social media management templates What is a social media template? come to life in your social media calendar.

Template 101

Template Templates Social Media RFP 101

Oktopost

MARCH 26, 2024

Through direct engagement, your brand can quickly answer queries, tailor communications, and create personalized experiences that genuinely resonate with your audience. Our Social Inbox now supports managing LinkedIn private messages so that your company pages can respond to inquiries on LinkedIn directly from the Oktopost Social Inbox.

B2B 62

B2B LinkedIn Authentication Loyalty 62

Sprout Social

FEBRUARY 26, 2024

The stakes are high, but that doesn’t mean financial companies can ignore social altogether. Being engaged on social is vital to protecting their brand and retaining customers. And that includes on their service channel of choice: social media. The play: Social customer care isn’t just for digital-first brands.

Report 61

Report Atlassian Brands Sentiment 61

Oktopost

APRIL 2, 2020

Social media marketing analytics is big business. billion (USD) by 2024. Helping people make sense of the data that social media managers (SMM) have access to is no easy feat. Second problem solved is clearing away the noise of data and providing a clear view of the ROI from social media marketing.

Report 126

Report Social Media Tools ROI 126

Sprout Social

JANUARY 9, 2024

Sample this—per The 2023 Sprout Social Index ™, 76% of consumers notice and appreciate when companies prioritize customer support. They want a personalized interaction that’s authentic and engaged. Conduct B2C and B2B market research effortlessly and strengthen your competitive strategy by using Sprout’s competitive analysis feature.

Analytics 106

Analytics Sentiment Analysis Patterns 106

Oktopost

APRIL 10, 2024

LinkedIn marketing agencies can take some of this responsibility for you – from helping with targeted content creation and managing paid ad campaigns to monitoring key performance metrics. LinkedIn provides a detailed performance overview for paid advertising, including engagement, leads, and conversions.

LinkedIn 62

LinkedIn Marketing B2B Social Media Management 62

Oktopost

FEBRUARY 19, 2024

Social media can be a tough place to be. So, we’re giving you a cheat sheet of the top B2B social media trends you need to know to create a successful social strategy. Social media platforms are constantly evolving, with frequent updates to algorithms and new features. We’re going to say it.

B2B 62

B2B Trends Social Media Strategy 62

Keyhole.co

DECEMBER 14, 2023

You need a tool that can automate posting, detect the most relevant trends, and give you real-time updates on your social media engagement and impact. One of the notable ones here is Awario, a popular social listening tool. You can manage all your social media channels through Keyhole’s comprehensive dashboard.

Price 52

Price Hashtag Metrics Analytics 52

Oktopost

FEBRUARY 1, 2024

B2B buyers are bombarded with information daily, and only so many brands can stand out. Whether your goal is to drive engagement on socials, protect your brand assets, or even revamp your identity online, there’s a tool for every need. Social media management Not all brand marketing tools focus on social media.

Brands 62

Brands Hubspot Marketing B2B 62

Sprout Social

DECEMBER 20, 2023

With Sprout’s customer service solutions , directly engage with customers and see the extent of past interactions for more context. Agorapulse Agorapulse is an end-to-end social media management platform with features that cover inbox and publishing, a unified social inbox, reporting, monitoring and team collaboration needs.

HootSuite 103

HootSuite Brands Price Collaboration 103

Oktopost

FEBRUARY 15, 2024

Content is king, but B2B buyers are all drowning in more content than they can ever consume. B2B Social Media Management tools like Oktopost can pick up where your content studio leaves off, streamlining social media management processes and providing analytics you can use to evaluate and adjust your campaign after it launches.

Content 62

Content B2B Case Study Price 62

Hootsuite

JANUARY 23, 2024

Hootsuite’s Social Trends Report finds that change in usage is driven by a renewed focus on ROI. Especially those focused on B2B sales. Let’s take a look at how to incorporate LinkedIn marketing tools into your social strategy. #1 1 Social Media Tool Create. 10 best LinkedIn marketing tools for 2024 1.

LinkedIn 85

LinkedIn Tools HootSuite Marketing 85