Convince & Convert

OCTOBER 12, 2013

To further put this into context, about 70% of American households had satellite or cable television, circa 2011. And to me, that makes social primarily a loyalty and retention play, not a straight customer acquisition play. Further, given that social is mostly a loyalty play, that puts social in the same strategic camp as email.

Social Media 167

Social Media Content Marketing B2B 167

ProBlogger

JANUARY 14, 2011

Build Loyalty. So if you’re looking to boost traffic to your blog in 2011 and you need a little inspiration and instruction to get you going – sign up today for this course. It is the 2nd of these courses that we’ve created (the first had some great reviews) and we’d love for you to join us! Engagement.

Module 43

Module Blogger Syndication Adwords 43

Buzz Marketing for Technology

OCTOBER 18, 2013

Some place the highest premium on loyalty and trust in a brand or product. percent from 2012 and almost triple the amount spent in 2011. More than anything, it’s a harsh reminder of just how much revenue they stand to lose if they get the online experience wrong. Consumers today are finicky and want what they want, now. Overall, U.S.

Retail 217

Retail Discount Loyalty Data 217

Twist Image

DECEMBER 15, 2011

Bryan Pearson - The Loyalty Leap. If you register before December 31st, 2011 and use promo code EB23 you will save $100.00 If you register after December 31st, 2011 and use promo code TWIST you will save $50.00 loyalty one. the loyalty leap. Exclusive VIP three course Lunch. Six Pixels promo. brandwashed.

Marketing 81

Marketing Loyalty Conference Price 81

Small Business Mavericks

FEBRUARY 20, 2013

In 2011, according to this study , companies were excited about LinkedIn and YouTube. In 2012, loyalties switched to LinkedIn, Pinterest, and blogging. I’d suggest where to put your online marketing energies might be one of them. What happened?

LinkedIn 87

LinkedIn Facebook Loyalty Small Business 87

Convince & Convert

JULY 11, 2011

when you’re measuring loyalty and advocacy, positive and neutral mentions are what matter. Generally, if your strategy is loyalty, interactions with posted content are a pretty solid measurement. When SunButter launched a no-stir variety in February 2011, we enlisted SunButter’s blogger friends to help spread the word.

Social Media 141

Social Media Delicious Metrics Loyalty 141

Twist Image

JANUARY 29, 2011

report titled, CMOs On Social Marketing Plans For 2011. "In 2011, revenues remain critical, but the additional value of these consumer interactions -- even beyond the site -- lies within the key insights customers share with brands. This is from the executive summary. This may work out for them, but it could very well not.

Bazaarvoice 106

Bazaarvoice Aggregator Discount Loyalty 106

Twist Image

JANUARY 3, 2012

It may (but I'm bullish on it continuing), and this year will be a year where consumers will be even more social than they were in 2011. In April of 2011, I Blogged about the next five years stating that, "The next five years are going to be about. loyalty program. Will this trend stop in the future? More global. More direct.

GPS 106

GPS Microsoft Apple Loyalty 106

Kikolani

APRIL 7, 2011

Exploring loyalty in the blogosphere – are bloggers transient with their loyalty, or does it depend on the community? 2011 social media marketing industry report – the third annual report on everything you need to understand about using social media for marketing. Making Money Online / Marketing / Online Business.

Mashup 134

Mashup Resources Adsense Loyalty 134

Ignite Social Media

DECEMBER 8, 2017

Snapchat: Snapchat is the youngest of the bunch, both in its age as a platform (it was founded in 2011) and in its users, most of who are under the age of 24. The most effective social campaigns combine compelling content with real, personalized interactions that help strengthen your community and build loyalty.

Content 99

Content UGC Instagram Social Media 99

Twist Image

OCTOBER 25, 2011

The evolution of customer service and brand loyalty is a topic that has captured the imagination of Fred Reichheld for over twenty years. In 1996, the Bain Fellow published his first book, The Loyalty Effect: The Hidden Force Behind Growth, Profits, and Lasting Value. "It goes beyond the brand and loyalty. brand loyalty.

Hotels 109

Hotels Loyalty Airlines Reputation 109

Webbiquity SMM

DECEMBER 11, 2013

The number of Google searches for the phrase have increased 400% since January 2011. ”) to analyzing competitors, to determining the driving factors behind customer purchase and loyalty. Content marketing is a hot topic, primarily in the B2B world but increasingly in consumer marketing as well.

Strategy 226

Strategy Content Marketing BuzzStream 226

Techipedia: Tamar Weinberg

MARCH 27, 2012

Continued use of this online-offline connection with fans often results in exponential growth in engagement and loyalty. Your fans are still carving time to see you and to approach you with a question or a book to sign. Thus, giving due praise is vital. Another nice perk of being kind! Give Props for Giving Props.

Social Media 186

Social Media Real Estate Survey Eventful 186

SocialFish

DECEMBER 3, 2010

Care or die: Because customer loyalty isn’t really rocket science. Industry Reference: The Social Business Stack for 2011 (Jeremiah Owyang). How Not to Use Youtube (Occam’s Razr). Stating the obvious: (Olivier Blanchard). Social Media Automation – How Much Is Too Much? Outspoken Media). Olivier Blanchard).

Postrank 168

Postrank Curation Foursquare Case Study 168

Convince & Convert

JULY 29, 2012

There’s no question that the social media ROI question continues to befuddle business – 41% of respondents to an eConsultancy survey of 1,000 companies and agencies in late 2011 had absolutely no idea of social media’s financial impact. ” The people that are fans of your company on Facebook?

ROI 140

ROI Social Media Social CRM Survey 140

Proactive Report

OCTOBER 30, 2011

Social Media Governance 2011 ) In the US 55 percent use search alerts , but only 16 percent are using a social media monitoring tool. Acting on Intelligence from Social Media, 2011). And then we come to respond: 70 percent of companies ignore people who post comments and complaints about them on Twitter. No big surprise there!).

Social Media 95

Social Media Retail Airlines Social Graph 95

Diva Marketing Blog

DECEMBER 25, 2010

If we listen closely we learn that to succeed in 2010 or 2011 or 2025 or. Continuous listening -> leads to continuous learning -> which leads to understanding -> which leads to trust -> which leads to loyalty -> which leads to the cash register bells ringing. is dependent on what we've always known. oops wrong film.

Social Media 72

Social Media Brands Film Foursquare 72

Diva Marketing Blog

DECEMBER 25, 2011

If we listen closely we learn that to succeed in 2010 or 2011 or 2025 or. Continuous listening -> leads to continuous learning -> which leads to understanding -> which leads to trust -> which leads to loyalty -> which leads to the cash register bells ringing. is dependent on what we've always known. oops wrong film.

Social Media 72

Social Media Film Foursquare Flickr 72

Sprout Social

NOVEMBER 19, 2018

Last year was the best holiday season for retail sales since 2011, and much of that growth occurred through mobile ecommerce. Without engaging their audiences, small businesses will miss the opportunity to create the connections that build loyalty and repeat purchasing. Gearing up for projected growth in 2018.

Retail 109

Retail Sentiment Project Instagram 109

Twist Image

APRIL 29, 2011

I'm often reminded of an event I took part in called, The Art Of Marketing (sidebar: I'll be speaking at an upcoming Art of Marketing event in Vancouver on June 9th, 2011 - it will also feature Gary Vaynerchuk , Guy Kawasaki , Avinash Kaushik and William Taylor ). The opportunity is now. The stars are aligned. We have the technology.

Retail 110

Retail Apple ROI Advertising 110

Writtent Blog

APRIL 30, 2013

Since the introduction of the Panda and Penguin algorithm updates in 2011 and 2012, there’s a slim chance anyone will even see content if it isn’t outstanding. You Won’t Improve Loyalty. There’s no room at the top of major search engines for information that’s thin, repetitive, or that doesn’t add value to your niche.

Reputation 87

Reputation Meme Case Study Engineering 87

Diva Marketing Blog

JANUARY 21, 2011

For today's Friday Fun, let's take a look as some slightly different, slightly off the wall marketing, customer loyalty ( sort of.maybe.we'll see ) campaigns and an in your face ad site. . The 2011 spin that Sorel created includes a virtual scavenger hunt through augment reality. Since life is too serious these days. Cha Cha Cha.

Airlines 68

Airlines Marketing Film Loyalty 68

Pixlee

DECEMBER 31, 2018

Chewy hit the ECommerce scene in 2011 as a pet food & medicine retailer. As one of the premier online pet brand retailers, their customer relations strategies are making huge waves to disrupt online shopping and customer loyalty!

Brands 40

Brands Retail Apparel Fashion 40

Webbiquity SMM

SEPTEMBER 12, 2011

Read on for answers to these questions and more from some of the best minds in social media in some of their best blog posts and articles of 2011 so far. 2011 Trends: Make Your Corporate Site A Social Media Hub by Business 2 Community. 2011 Predictions: Top 12 Reasons Businesses Will Fail at Social Media by FruitZoom.

Social Media 257

Social Media Trendrr SM2 Alterian 257

Social Media Strategies Summit

AUGUST 11, 2022

According to a survey from Vanilla Forums , 58% of brands say their communities improve customer loyalty. Multinational beauty retailer Sephora started Beauty Insider as a straightforward loyalty program in 2007 before pivoting to a full-blown community ten years later. 46% will remain loyal even after a negative experience.

Examples 228

Examples Communities Brands Forums 228

ProBlogger

SEPTEMBER 26, 2012

Fast-forward to the fall of 2011. But more important than that, by “blogging in a closet” I was eventually able to find my natural writing voice, which has allowed me to connect with readers in a way that has created trust, loyalty, and an honest interaction that never would have been possible previously. Blogging in the closet.

Journal 42

Journal Loyalty Hosting Content 42

Waxing UnLyrical

DECEMBER 6, 2010

You need an endgame, a plan for using that FB page, that Twitter account and a way to turn that engagement from awareness to sales, loyalty, advocacy, etc. ITA that social is not for everyone; you shouldnt be there "just because." ROI rears its head. Reply Rate Up div.livefyre-comment).removeClass(livefyre-hidden)" Liked what you saw?

Class 211

Class Comments Eventful Conversation 211

Hootsuite

JANUARY 18, 2024

Source: KakaoTalk The Line Messaging app launched in Japan in 2011 after a devastating earthquake and tsunami. Offer a membership or loyalty program Incentivize users to follow your everything app account by offering coupons, promotions, or a loyalty program where users can accumulate points and access rewards.

HootSuite 78

HootSuite Banking Microblogging Loyalty 78

Dave Fleet

SEPTEMBER 28, 2012

This is complete anathema to those who argue that traditional marketing in its various forms is “dead” Last year I was sceptical about Forrester’s 2011 report given that the data was taken from the clients of a single marketing agency – and frankly most of my concerns remain around methodology and report scope.

Bazaarvoice 414

Bazaarvoice Paid Search Comparison Report 414

The Way of the Web

AUGUST 9, 2010

In Demand’s case, it currently has deals with Google which are set to end in 2011. Essentially they’re creating content to respond to popular search queries to arbitrage advertising revenue (sold direct or via networks such as Google’s Adsense). The shakey foundations of content farms: Search – Traffic comes from responding to search queries.

Content 28

Content Adwords Adsense Advertising 28

The Realtime Report

FEBRUARY 16, 2020

In 2011, Citizen Watch grew?its Purposeful marketing campaigns are more effective in building relations and increasing brand loyalty. You can increase retention by offering loyalty programs, personalization, and providing targeted offers. Your single post could go viral, attract more likes, and speed your business’ growth!

Marketing 125

Marketing Meme Loyalty Reputation 125

Jeff Esposito

SEPTEMBER 1, 2010

There is no question that social media is the hotness for the 2010-2011 fiscal years for companies. Given the audience’s pension to blog and to rate and review companies and products, this is a perfect group to pool for product reviews or a refer-a-friend or loyalty program.

CoTweet 36

CoTweet CoTweet Press Release Company 36

Hootsuite

APRIL 29, 2021

It launched June 2011 in response to the T?hoku Plugins can be added to include digital loyalty program cards, menus or product listings, delivery or appointment options, and more. Download the full Social Trends report to get an in-depth analysis of the data you need to inform your social strategy in 2021. What is the Line app?

Brands 119

Brands HootSuite Yahoo Survey 119

Rebekah Radice

APRIL 11, 2016

And while it might have been the network you connected with your family and friends on, Compared to the other social networks, Facebook’s role lies in helping companies build strong brand loyalty , a solid reputation, and better relationships. Want to attract the right people to your Page? Photo of the Day! GoPro #GoProTravel #.

Sites 114

Sites Social Media How To LinkedIn 114

Convince & Convert

FEBRUARY 14, 2012

A 2011 study by the Center for Marketing Research at the University of Massachusetts Dartmouth researching social media usage by Inc 500 companies (who have a strong usage of social media generally) found that the use of blogging had dropped to 37% from 50% the year before. She was recently elected to serve on the board of directors of WOMMA.

Hitwise 131

Hitwise Tumblr Foursquare Hubspot 131

Webbiquity SMM

OCTOBER 16, 2012

90% of marketers now use social networks in their marketing efforts, but growth has plateaued; the figure was 89% in 2011. Though 94% of corporations use social media in some way and 58% of executives acknowledge that social media is useful for lead generation and developing brand loyalty, 70% of CEOs have no presence on any social network.

Social Media 229

Social Media Hubspot B2B Marketing 229

Techipedia: Tamar Weinberg

OCTOBER 18, 2011

This connection equips small CPGs to collect data with a web form, share a video about their commitment to quality, provide recipes, register a loyalty code, or even survey their customers. Recently named #108 on the 2011 INC 500 report, you can get more great insights from Signal on Twitter , Facebook and on their blog. [

Small Business 206

Small Business Compete Mobile Tools 206