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Keeping a Journal: The Power of Daily Writing

Spin Sucks

The practice of keeping a journal is not foreign to writers, but experts say it's a very powerful tonic for anyone who does so. The post Keeping a Journal: The Power of Daily Writing appeared first on Spin Sucks. Related Stories On Writing and Advice from Ernest Hemingway Ad Blocking, Brand Journalism, and the Publisher’s Dilemma Content Marketing Most Certainly is Not Dead.

Journalism Is Not Content Marketing

Twist Image

didn't consider that "true" journalism. I was a rock writer. always held journalism to a higher standard. The power of journalism has shifted. What's going on with journalism today? Journalism is here to act as a bridge between government/corporations and the citizens of a society. Journalism - Last Week Tonight With John Oliver.  . journalism.

The Future of Journalism from Warren Buffet’s Viewpoint

Spin Sucks

Last month, in a move that surprised many of us close to journalism, Warren Buffet bought newspapers – 63 of them, in fact. But when posed a different way, most everyone in the room either doesn’t read the major dailies ( New York Times , Wall Street Journal ) or they subscribe only to the digital version. Now Buffet is not known for making high-risk or crazy investments.

Ad Blocking, Brand Journalism, and the Publisher’s Dilemma

Spin Sucks

The post Ad Blocking, Brand Journalism, and the Publisher’s Dilemma appeared first on Spin Sucks. Communication Content ad blocking ad networks brand journalism content block content trends Forbes free content native advertising paywall Sponsored contentAn experiment Forbes created around ad blocking forces Spin Sucks to take a look at what that means for PR pros—and how content is affected. Related Stories Content Marketing Most Certainly is Not Dead To Have a Content Marketing Strategy or Not…That is the Question Create a Winning Sponsored Content Strategy.

PR vs. Journalism: Why Rivalry Hurts Both

Waxing UnLyrical

For as long as journalism and public relations have existed, there’s been rivalry between them. PR vs. Journalism: Why Rivalry Hurts Both. Communication Guest Posts Matt LaCasse Media Public Relations fighting journalism rivalry working togetherWhile perusing my Facebook stream the other day, I came across this article on Business Insider. Its He also  blogs.

Become Healthier By Keeping a Food Journal

Justin Levy

Start a food journal. And if you decide to not change what you’re going to consume, you can easily send that photo to Evernote or any one of a dozen food/diet/health apps which will help you to keep a digital food journal. After keeping your journal for the next week, overlay your food journal with your calendar. Question:   Have you kept a food journal before?

The New Journalism

Twist Image

This is an amazing story (and you can watch the video that started it all below), but it's also another shot against the bow of traditional journalism as we've known it to date. The new journalism (and the new Marketing) is about having a nose for news. The new journalism (and the new Marketing) won't be a as heavily reliable on the traditional media channels, because now we have other ways to get stories to spread and reach critical mass. This is the new journalism. journalism. the new journalism. Everyone likes a feel good story. It took us. not them.

Jennifer Nycz-Conner on How Technology Is Transforming Journalism

Geoff Livingston

Jennifer Nycz-Conner is an editor at the Washington Business Journal , where she serves as the business anchor on WTOP and she runs the Working the Room column. She has seen how digital media from blogs to today’s newer technologies like Meerkat and Periscope have changed journalism. Fifth Estate business Conner evolution Jen journal journalism Nycz Washington WTOP xPotomac

Jodi Gersch on Social Media-Driven Journalism

Geoff Livingston

She will be speaking on a panel with the Washington Business Journal’s Jennifer Nycz-Conner at xPotomac on how the digital media revolution’s continuing impact on journalism. GL : What’s the biggest thing you have seen changed in journalism as a result of social media? Social Media data Gannett Jodi Gersch journalism local national trends USA TodayActionable.

Live Journaling a Tough Mudder: Fire, Electrocution and More

Geoff Livingston

Over the next two days, I will be traveling and live journaling a trip to South Carolina to run a Tough Mudder with local DC ad exec and friend Scott Stephens. How do you top punishments like dressing in drag and walking in front of the White House with a sandwich board that says “I’m an author, please hire me?” ” That’s easy! The Pain. Electrocution ?

Digital Journalism and PR

Proactive Report

The world is changing, how people consume media is changing – by the day.  We’re fighting for the attention of every reader.  It’s hard, but we have to figure it out and learn how to produce better journalism.”. Online PR digital journalismJim Brady on the Changes in News Consumption. Ten years ago the Internet was in its infancy and most people read newspaper and watched TV news.  We were all accustomed to a 24-hour news cycle. Newsrooms are still under financial pressure as they see their circulations dwindle and ad revenues go up in smoke. Join my circles on Google+.

Will A Brands Next Big Move Be A Journalism Department?

Twist Image

Flipping from content marketing to journalism. I was thinking about this Blog. I was thinking about citizen journalism. I was watching Geoff Livingston present at Webcom Montreal last week, and things started to click. Maybe the reason this Blog has some level of success is because it's more like journalism than it is about what Twist Image offers and sells (I prefer to write relevant articles about this industry). Is the world ready for real Brand Journalism? brand journalism. citizen journalism. journalism. journalism department. brand.

Great journalism – impartial but not neutral?

The Way of the Web

It’s sad in some ways that a lot of great writing and journalism has been inspired by tragedy and loss, but at the same time, it often allows some good to come out of the events by providing insight and inspiration. Three articles I’ve read recently reinforced that, along with also highlighting an interesting point from a book I’m currently reading on media ethics which states that journalism should be impartial but not neutral. Journalism: Impartial not Neutral. Neutrality is defined as refusing to take sides or make a judgement.

The Future of Media in a Digital World

Spin Sucks

On October 13, I attended the event, “Journalism Disrupted, Journalism Reborn: The Future of Media in a Digital World” hosted by Weber Shandwick, that included a seriously impressive panel of experts—and perhaps most impressively, it was an all-women panel (one of the first times I’ve seen this in Silicon Valley). By Juliet Travis. The Future of Media Panel. Can’t Do Both.

The 12 Traits that Define Managers vs. Leaders

Spin Sucks

entrepreneur Leadership boss vs leader leadership traits micromanagement wall street journalThere is a big difference in the traits of managers vs. leaders and, sometimes, the best colleague is someone who exhibits a little of both. The post The 12 Traits that Define Managers vs. Leaders appeared first on Spin Sucks. Comments I have learned to answer “What do you think?” Before I ask.

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How Are Journalists Engaging Audiences on Social?

Spin Sucks

Communication Media Relations cision citizen journalism communication tool engage audiences on social media facebook Geofeedia journalism journalists meerkat monitor social posts by location periscope slack social curation social listening social listening apps Social Media social media journalism social streaming source of news Storyful Twitterappeared first on Spin Sucks.

Top Journalism Techniques for Smart Bloggers


Go ahead, pick up the  New York Times ,  Wall Street Journal , or the  USA Today. Top Journalism Techniques for Smart Bloggers. This guest post is by Matthew Brennan of Stop for a second and consider this blog post opening: “Matt rose from his unpadded chair, and stopped to scratch his head and stare at the empty document on his computer. Zoom in, zoom out.

The Future of Content Marketing is Now

Spin Sucks

Brand Journalism In 2007, American Express launched OPENForum as a way to support small businesses across the United States. Brand journalism puts the storytelling in the hands of corporations. Brand journalism. You don’t have to be American Express to launch brand journalism. By Gini Dietrich Content marketing exhaustion. Content marketing overload. Vision.

Journalism And The New Media With Jay Rosen

Twist Image

My professional career started off in Journalism (this was prior to becoming both a Publisher and Marketer), so yes, I have a soft spot for all things Journalism. There's also an important link between Journalism and Marketing. There are few who are looking at Journalism and the New Media with a sharper eye than Jay Rosen. Rosen teaches journalism at New York University , where he has been on the faculty since 1986. He is the author of PressThink , a blog about journalism's ordeals in the age of the Web, which he launched in 2003. journalism.

Tweet late, email early, and don’t forget about Saturday: Using data to develop a social media strategy » Nieman Journalism Lab

Inside Jim Brady’s new job at Journal Register Company Links on Twitter: Al Jazeera English introduces The Stream, Brady goes to JRC and making a better FAQ » The Nieman Journalism Lab is a collaborative attempt to figure out how quality journalism can survive and thrive in the Internet age. News organization should pay attention, too. and on Saturdays. Go figure.

Six Ways to Use Earned Media to Grow Your Business

Spin Sucks

Communication Media Relations citizen journalism media relations public relations plan seth godin start-up pr talkwalker alertsEarned media is one media type (of four) in an overall public relations plan. Here are six ways to use it to grow your business and build expertise. The post Six Ways to Use Earned Media to Grow Your Business appeared first on Spin Sucks.

Citizen Journalism: Who is a Journalist Today?

Proactive Report

Citizen journalism doesn’t only apply to major political events or disasters. Citizen journalism is one of the hottest buzzwords in the news business right now.  Many newsrooms are implementing some sort of citizen-journalism initiative. People today are always on the look out for new and faster ways to get their news. Opportunities to act as a citizen journalist abound.

Convergence of Marketing and Journalism is a Recipe for Better Content

Convince & Convert

In this week’s Baer Facts, Kyle Lacy from ExactTarget and I talk about a recent blog post by social business smartie David Armano that illustrates an emerging marketing team structure that includes journalism/editorial guidance. This is an interesting and exciting development, as it wasn’t that long ago that marketing and journalism were like two beta fish in adjacent bowls.

The FTC and Social Media: You Have to Disclose

Spin Sucks

Mary Engle, director of the division of advertising practices at the FTC told The Wall Street Journal that, “while this was the FTC’s first case regarding Twitter and misleading behavior, it’s unlikely to be our last.” Communication Ethics #gamechanger deutsch disclosure in social media FTC FTC disclosure FTC guidelines mary engle playstation vita wall street journa

Twitter’s Verified Accounts Application Process (Infographic)

SocialTimes Twitter

Verified accounts debuted on the social network in 2009 , and Twitter’s July announcement paved the way for potential verified accounts in categories such as music, television, film, fashion, government, politics, religion, journalism, media, sports and business. Readers: Have any of you submitted applications to have your Twitter accounts verified?

Three Challenges to Remote Work and How to Overcome Them

Spin Sucks

Companies around the world are embracing remote work options. However, workers still face challenges when working outside of a traditional office. Jackie Jensen interviews three remote workers and shares their challenges and how to overcome them. The post Three Challenges to Remote Work and How to Overcome Them appeared first on Spin Sucks.

The Five People Essential to Your Next News Release

Spin Sucks

Communication Media Relations clear communications communications expertise Google Doc grow in your writing journalism background journalists media relations nbc news releases PR Professionals strategic writingWhen you are faced with producing an important news release, Daniel Bliley says these five types of people are absolutely essential to its success. News releases written.

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Content Marketing Strategy? Think Like A Reporter

Webbiquity SMM

As Daniel Newman and Michael Brenner discussed in Forbes , brand journalism is the evolution of content marketing–so applying a journalistic approach to content marketing strategy makes a lot of sense. Content Marketing Marketing Strategy Social Media Marketing brand journalism content marketing strategy Daniel Newman inverted pyramid Mark Schaefer Michael Brenner reporter's question

Five Reasons People Aren’t Reading Your Blog

Spin Sucks

Cue the whining about the death of long-form journalism ; the fact that people don’t read anymore; that our attention spans have shriveled to the size of peas. . Blog Social Media all-in-one seo pack linkedin pulse long-form journalism news releases WordPressBy Rebecca Devine. By now, most companies understand they need to harness the power of social media and content marketing.

Increase Productivity with a Bullet Journal

Puzzle Marketer

Then I discovered the Bullet Journal a few months ago and it completely changed how I take notes. It works with any notebook but they do sell an official Bullet Journal for $20. The post Increase Productivity with a Bullet Journal appeared first on Puzzle Marketer. The problem I’ve always had with my notebooks is that they are painful to revisit. It Index. Future Log.

Media140 Sydney: Social Media Twitter & Journalism

Laurel Papworth

Somehow she never got around to addressing what the event was actually about SOCIAL MEDIA and traditional journalism.  Media140 Sydney: Social Media Twitter & Journalism is a post from: Laurel Papworth- Social Network Strategy. I spoke at Media140 Sydney – I want to highlight some of the “arguments&# used against social media by the panels, also focus on Everybody co-creating The Human Narrative and the diminishing role of journalists who take news from one part  of the community and deliver it to another part:  It’s not YOUR content. It’s our content. My view? 

Survey: 60% of Physicians Believe Social Media “Improves the Care They Deliver”

The Realtime Report

Many physicians are making use of social media – as a way to manage new information, discuss the latest journal articles or research, and to help provide quality care. ” Twitter is also useful for David May, MD, who looks to other doctors on the platform to offer their opinions and add to the discussion about the latest journal articles and research. “The Dr. Robert S.

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Facebook Live Coming to Desktops, Laptops

SocialTimes Facebook

Danny Goodwin  of Search Engine Journal  shared this video (embedded below) from Facebook user Delilah Taylor , in which a Live Video option appeared in her status update composer while accessing the social network via desktop. Facebook Web Video bloggers Cameras Comments Danny Goodwin Delilah Taylor Desktops Do-It-Yourself Facebook Live Google Hangouts Journalists laptops Live Videos Livestreaming Media Search Engine Journal Status Updates Video Bloggers Videos VloggersFacebook confirmed that it has begun rolling out Facebook Live  via desktop and laptop computers.

Facebook Plans Major Campaign to Promote Facebook Live (Report)

SocialTimes Facebook

Facebook is planning a major campaign backing its Facebook Live  livestreaming feature, including television spots and billboards, Deepa Seetharaman  of The Wall Street Journal  reported. Advertising/Marketing Facebook billboards Celebrities Deepa Seetharaman Facebook Live Live Videos Livestreaming Media Public Figures Publishers television The Factory The Wall Street Journal TVThe campaign will feature clips of live videos explaining how the feature works, a source familiar with the effort told Seetharaman.

When Journalism and Blogging Collide: 7 Reporters’ Tactics to Make You a Better Blogger


Journalism appears to be a dirty word in 2014. None of this means journalism skills aren’t a great way to separate your blog from the competition. Once upon a time – before the Internet upended journalism in toto – media outlets hired reporters with specific skill sets to cover topics like business, health and entertainment. Image via Flickr user Binuri Ranasinghe.

Pluck 10

PR Pros Not Keeping Up with What Journalists Want

Spin Sucks

Combined with the social media and citizen journalism phenomenon, the  Oriella Digital Journalism Study  shows journalists are now swinging back to trusted – and credible – sources for information. I’m sure most of you remember when the plane went down in the Hudson River. Do you also remember the photo that accompanied most of the news reports? What Does this Mean?

Survey 140

Six Tips for Better Business Writing

Spin Sucks

In today’s text, Twitter, social media world, people are getting more and more lazy about their grammar and spelling, according to This Embarrasses You and I* , an article in the Wall Street Journal. Communication Writing AP Stylebook better business writing Chicago Manual of Style text language text speak wall street journal writing“I am losing the battle.” Use it!

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What Does a Public Relations Career Look Like?

Spin Sucks

But, at that time, there were good journalism jobs available. Communication PR getting started in PR journalism and PR pew research center PR jobs prnewser public relatons careers public relatons industrythought I’d share here a few of the things I think college students might want to know about what it’s like to have a public relations career. didn’t think I had time. Today?

Facebook, Twitter Join First Draft Partner Network

SocialTimes Facebook

European Journalism Centre. Facebook and Twitter are among the organizations to join the First Draft Partner Network , which is aimed at improving practices in reporting and sharing online news. Google News Lab is a founding member of the First Draft Coalition , and its media partners are: ABC News (Australia). Agence France-Presse. Aljazeera Media Network. American Press Institute. Witness.

Facebook’s Latest Blunder and the Elephant in the Living Room

SocialTimes Facebook

The Wall Street Journal reported last Friday that Facebook has been inflating a key performance metric relating to its mobile video ads. With all the chatter about how many seconds (or milliseconds) consumers actually watch Facebook video ads, aren’t the experts missing the point? The point is: Regardless of what Facebook reports, these interruptive ad formats simply don’t work.

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