Nielsen’s Top Social TV Moments on Twitter
JUNE 7, 2016
New data from Nielsen Social demonstrates how much activity surrounds broadcast TV, streaming and cable. For a while, it seemed like television was being supplanted by online video as cord-cutting increased dramatically. However, it’s becoming more clear that TV and social media are perfect partners, as tweets and other social posts spike around event television. million tweets.
Nielsen Social Content Ratings, Week of Oct. 3: Debates Stay On a Roll
OCTOBER 10, 2016
The second presidential debate Sunday night and the vice presidential debate last Tuesday night dominated the rest of the television series and specials for the week of Oct. 3, according to the Nielsen Social Content Ratings. The second meeting between Donald Trump and Hillary Clinton resulted in 61.671 million total interactions on Facebook and Twitter, and the only meeting between Mike Pence and Tim Kaine finished a distant second, at 16.384 million interactions, still well ahead of No. 3 on the list, the 2016 Hip Hop Awards on BET, at 2.443 million. with 1.251 million interactions.
Nielsen Social Content Ratings: NBC’s This Is Us Ruled Premiere Week
OCTOBER 17, 2016
19 through 25, according to Nielsen Social Content Ratings. Nielsen said it measured some 83.2 Other findings from the Nielsen Social Content Ratings included: Content authors were 54 percent female and 46 percent male, but females engaged with content at a higher rate, 64 percent. Readers: Did any of the Nielsen Social Content Ratings findings surprise you? FX gender generation X Millennials nbc Nielsen Social Content Ratings Rob & Chyna This Is Usmillion interactions from 6.1 million people. 19 through 25 were E! ’s Rob & Chyna and FX’s Atlanta.
Nielsen Report: Blogs Still on the Rise | ClickZ
MARCH 13, 2012
Nielsen. Nielsen Report: Blogs Still on the Rise. By the end of 2011, the Nielsen/McKinsey company had tracked over 181 million blogs around the world, up from 36 million in 2006. readers to Nielsens 181 million global blogs, but one can reasonably ask whether there are almost as many writers as readers. Tags: Nielsen Publishing. ); //. Marketing News & Expert Advice. ClickZ.asia. ClickZ Academy. Search Engine Watch. SES Events. Home Topics Stats & Tools Training & Education Jobs White Papers Subscribe. Newsletters. Mobile. iPhone. Whats Hot: SXSW.
Nielsen Social Content Ratings, Week of Oct. 10: Empire Rolls in Debate-Free Week
OCTOBER 17, 2016
10 in total interactions on Facebook and Twitter, according to the Nielsen Social Content Ratings. Meanwhile, Major League Baseball flexed its muscles when it came to sports events for the week, bumping the National Football League off its perch, as six of the top 10 spots on the chart from Nielsen Social Content Ratings went to MLB postseason games. Reversing the trend of NFL domination of the Nielsen Social Content Ratings, MLB postseason contents occupied six of the top 10 slots on the chart, with one college football clash—No. Logo courtesy of Empire Facebook page.
Five Powerful Ways to Get More Leads from Your Website Forms
OCTOBER 20, 2016
You’ve designed your landing pages, mapped out your funnel, and even paid for targeted traffic. Yet, your conversion rate continues to flatline. Could your website forms be holding you back? There is good chance they do. Khalid Saleh explains why optimizing your website forms is crucial for increasing your conversion rates.
Nielsen’s 2011 Q3 Social Media Report
SEPTEMBER 14, 2011
Nielsen social-media-report View more presentations from Jennifer Pricci As usual this has a US bias, but there are some useful global stats included in this report. Some great stuff here for you stat monkeys. The UK snippet is interesting, showing that Tumblr, with 229.6 million page views, has the second most page views on any social … Read more. Social Media Stats
The Power of Online Referral Marketing
JUNE 23, 2016
Marketing Referral Marketing BuzzFeed driving traffic to your website through referrals Get high profile referrals Nielsen study reach out to an influencer referrals social media advertising Start a Referral Program Study Your Analytics the ROI for your advertising budget word of mouth YelpReferral marketing is one of the best ways to grow your business, online and off.
Third Presidential Debate: 53.2 Million Interactions Across Facebook, Twitter
OCTOBER 20, 2016
Nielsen reported that there were 53.2 According to Nielsen, activity on Facebook and Twitter peaked between 10:15 p.m. Nielsen said the debate yielded 41.5 Candidates Donald Trump and Hillary Clinton discussing treatment of women provided the most-tweeted-about moment during the third and final presidential debate Wednesday night. million people. and 10:29 p.m. Economy.
What Social TV Means for Marketers
AUGUST 16, 2012
And then it was time to learn about Social TV from Mike Hess at Nielsen. The most interesting parts of Mike’s presentation, though, was when he discussed how Nielsen is paying particular attention to the multi-taskers – the people who watch TV while participating on the social networks. Social TV. He began by describing the amount of time people still (STILL!) Actual TV.
23 Outstanding Social PR Guides
JULY 22, 2014
Social Media Marketing Social PR Allison Freeland Amanda DiSilvestro blogger outreach Carah Von Funk Caysey Welton Charlotte Varela Chelsea Adams David Meerman Scott Deborah Weinstein Frank Strong guest blogging Jayme Soulati Jayson DeMers Jon Greer Jonas Klit Nielsen Justice Mitchell Laura-Lee Walker Lisa Buyer Lou Hoffman Shane Snow social media newsrooms social PR Steve Goldner Wendy Marx
Why Your CEO Should Be Active On Social Media [Study]
MARCH 28, 2012
At Mindjumpers, our CEO Jonas Klit Nielsen is an active blogger as well as tweeter. Research/Study Social Media brand awarness CEO participation CEO profiles Jonas Klit Nielsen survey resultsTweet. One of the basic steps for brands to take on social media is to enhance brand awareness by focusing on spokesperson visibility. So, is your CEO present on social media yet?
Social Networking Stats: 42% of Those With Foursquare App Are Active Users, #RLTM Scoreboard
The Realtime Report
DECEMBER 7, 2012
Nielsen’s “Social Media Report 2012″ report revealed that 42% of the 25 million people who have downloaded the Foursquare app are using it at least once per month. Nielsen ranked Foursquare behind only Facebook (78 million) and Twitter (23 million) in terms of July mobile app users, according to AdWeek. Social Media Statistics Dennis Crowley Foursquare Nielsen Social Media Report 2012 social networking statisticsThe #RLTM Scoreboard: Social Networking Stats for the Week. Facebook: 1 billion active users. via Facebook. Twitter: over 500 million users.
How Brands Used Twitter in 2012
JANUARY 7, 2013
In addition, as pointed out in Nielsen’s Social Media Report for 2012 , consumers not only spent more time accessing Twitter in 2012 than they did in the previous year. Mobile Report Social Media Twitter Brandwatch broadcasting Engagement Hootsuite Nielsen SpeedfastThe latest data points out that the micro blogging service now has 200 million active users.
The Shocking ROI of Influencer Marketing
Convince & Convert
APRIL 19, 2016
Not anymore. A new study by Nielsen Catalina Solutions (a major research company that tracks real world food and grocery purchases) dug deep into the results of an influencer marketing program conducted for White Wave Foods, the parent company of Silk Almond Milk and other products. Influencer Marketing influencer marketing influencers nielsen catalina silk tap influence white wave foods
How to Kick-Start Your Content Marketing [Report]
SEPTEMBER 12, 2012
In the report, Founder & Group CEO of Mindjumpers, Jonas Klit Nielsen, states: “Companies need to be ready to think as publishers and not marketers. Guidelines Marketing & Communication Report Tips Advice content marketing goals Jonas Klit Nielsen objectives seven-step approach Skyword white paperThe seven-step approach to delivering success. Go through one step at a time.
Just When You Thought It Was Safe to Tweet …
JUNE 20, 2016
spot on the Nielsen Twitter TV Ratings Daily Top 5 list on four of the eight Shark Week Days. Twitter #SharkWeek Discovery Emoji emojis Hashtags impressions Nielsen Nielsen Twitter TV Ratings Shark Week Sharks television TVDiscovery ’s Shark Week hits the water June 26, but Twitter users can go fins up starting Monday. Adding the #SharkWeek hashtag to tweets will automatically add the shark emoji. Twitter said in an email to SocialTimes that more than 352,000 related tweets were sent during last year’s Shark Week, which led to more than 26.7
Key Factors For a Successful Client-Agency Relationship
JULY 24, 2015
Back in February, our CEO Jonas Klit Nielsen , shared his thoughts in a guest post on Findgood’s Blog. Advertising Agency Collaboration Creative Industry Mindjumpers Social Media Trends business Client-Agency Relationship Efficiency Findgood IPA Jonas Klit Nielsen Mad Men Marketing social media agency transparency trustTransparency. Trust. Increase Collaboration.
2012 Social Marketing & New Media Predictions [White Paper]
DECEMBER 14, 2011
Our CEO Jonas Klit Nielsen, has also contributed his predictions as a consultant within social media to give his input on what to expect of 2012, where he talks about the expected growth of social media channels, role of social data and social mobile among other things. Tweet In 2011, social media has grown and graduated to a whole new level. For this reason, Awareness Inc.
Do You Use Google +?
JUNE 21, 2013
Nielsen, the company that reports on all things media, shows that the average Google+ user only spends about 7 minutes on the site per visit. Google disputes this, because Nielsen only measured people who go directly to the plus.google.com site, and not those who may access the network via smart phone or through other sites like Gmail. Oh Google+. Has it happened yet? Photo Source).
Executive Series: Listening on Social Media is about Insight Management and Analyzing Data
NOVEMBER 30, 2011
Tweet This post is part of The Executive Series which is written by Jonas Klit Nielsen, CEO and Founder of Mindjumpers. Executive Series Analyse conversation creating engagement Executive series Jonas Klit Nielsen listen and engage listening tools Lsitening Meltwater Buzz monitoring product development Radian6 Social MediaLast week, I wrote a about the importance of data.
The Social Marketing Roadmap [Infographic]
SEPTEMBER 9, 2011
Marketing & Communication Mindjumpers Social Media Awarness Inc David Berkowitz Erik Qualman Infographic Jason Falls Jonas Klit Nielsen social media strategyTweet With social media platforms getting more evolved everyday, it is imperative for brands to have a defined and a strategic approach towards using it. Take a look at the infographic here and do tell us what you liked the best :).
The Digital Agency of the Future [Report]
JUNE 12, 2013
Piggybacking on trending stories alone won’t cut it in 2013 – it will be about making meaningful brand connections with those trending stories.” – Jonas Nielsen, CEO, Mindjumpers (follow on Twitter @ Klit_Nielsen ). Mindjumpers has contributed to a new report issued today by Skyword. The report deals with how digital agencies today are facing a new fragmented reality.
Are You Transforming Your Business or Creating Creative Noise on Social Media? [Model]
JANUARY 4, 2012
Tweet This post is part of “The Executive Series” which is written by Jonas Klit Nielsen, CEO and Founder of Mindjumpers. For daily insights you can follow Jonas on Twitter (@klit_nielsen ). Executive Series Jonas Klit Nielsen social media strategy“ It is not the strongest of species that survives, nor the most intelligent that survives.
Executive Series: Social Data Is An Important Key
NOVEMBER 23, 2011
Tweet This post is part of The Executive Series which is written by Jonas Klit Nielsen, CEO and Founder of Mindjumpers. Executive Series conversation data mining executive buy-in Executive series Jonas Klit Nielsen real-time data Social Data strategyIt is disrupting industries and the ways we communicate as people. But like anything else, the visionaries are unfortunately few.
When the Wrong Mouth Speaks
APRIL 14, 2014
have some doubts about the Nielsen study, but I agree with branded content taking last place on trust. Nielsen research Strategy tactics WOMM word Word of Mouth Remember when social media meant talking with people online? Well, a lot has changed since the mid 2000s. These days the wrong mouth is speaking way too much. We have a problem, Houston. This is fine to some extent.
The Top 3 ‘Big Ones’ in Social Media 2011
DECEMBER 29, 2011
You can follow @klit_nielsen to get insights and thoughts on social media from his extensive work with large international companies. Social Media Facebook f8 Google Jonas Klit Nielsen social media 2011 Steve JobsTweet Closing in on the end of 2011, I have listed the three big “events” that in my opinion have lead to important development within the field of social media. Google+.
Second Presidential Debate: Facebook, Twitter Abuzz With Trump’s Dismissal of Pence
OCTOBER 10, 2016
million likes, posts, comments and shares during the event, and Nielsen reporting that the two social networks combined saw 62 million interacts from 18.2 Nielsen shared some statistics, as well: Activity peaked between 10 p.m. Throwing your running mate under the bus during a presidential debate is a surefire way to draw attention on social media. million people. Go ahead.”.
Interview with Social Media Citizen: Jonas Kit Nielsen
Social Media Citizens
SEPTEMBER 8, 2010
Home Content RSS Log in Social Media Citizens Home Case Studies Reports SMC List TOP Lists Video Consulting Portfolio Interview with Social Media Citizen: Jonas Kit Nielsen September 8th, 2010 by Giedrius Ivanauskas Leave a reply » Share Jonas Klit Nielsen is co-founder and Managing Partner of Mindjumpers , a leading social media agency based in Denmark. Valid XHTML 1.0
Where Content Goes To Die
MARCH 20, 2013
As noted by Nielsen , DVR usage has increased in recent years, leading networks to push for C7 ratings - and the Motorola study indeed finds that more than one-third of weekly TV viewing by Americans is recorded content, 17% higher than the 17-country average (34% vs. 29%). nielsen. bookmarking consumer content dvr dvrusage email enewsletter facebook feed marketer marketingcharts media mediaengagement motorolamobilty nielsen pvr recordedcontent recordedtvcontent rss technology television tv twitterWho amongst us is able to consume all of the content that we save? consumer.
The Executive Series: High Level Strategy, Value Propositions and Social
NOVEMBER 16, 2011
Tweet This post is part of The Executive Series which is written by Jonas Klit Nielsen, CEO and Founder of Mindjumpers. Executive Series company executive buy-in High Level Strategy Jonas Klit Nielsen Marketing organization social business Social Media Target Value propositionsGrowing up as an awkward teenager I did not exactly dream about working with social media. Yes I am that old!
New Research Shows Twitter Boosts TV Ratings (sometimes)
Convince & Convert
AUGUST 28, 2013
In another bandwidth-deficient edition of The Baer Facts, I talk with Kyle Lacy of ExactTarget about new research from Nielsen that shows tweets causing actual increases in television ratings. Comprehensive new research from Nielsen found that in 29% of the cases, Twitter chatter actually caused increased viewership. Nielsen found that this effect works both ways.
New Report on Social Media Management From Altimeter– Reading it Will Save Your Company’s Money!
JANUARY 6, 2012
Jonas Klit Nielsen of agency MINDJUMPERS reiterated, “Brands don’t invest enough in strategy, and haven’t determined business goals.” Enjoy and please let me know what you think below or shout out on twitter – @klit_nielsen. Research/Study Social Media Altimeter Group Jeremiah Owyang Jonas Klit Nielsen social media for brands social media report Strategy for brands
What’s the Best Social Media Monitoring Tool? It Depends
OCTOBER 13, 2010
Nielsen BuzzMetrics. Nielsen’s monitoring covers more than 100 million blogs, social networking sites, discussion boards and other sites where consumers can post content. Forrester Research has named Nielsen a leader in brand monitoring solutions, saying “the vendor has the strongest strategic vision and currently competes at a scale unmatched by any other competitor.. Until fairly recently, keeping track of your organization’s online presence was relatively easy. simple tool like Google Alerts would pick up most stray citations. No more. Social Mention.
Third Year of Bees Awards
FEBRUARY 13, 2012
talked with Jonas Klit Nielsen (CEO & Founder of Mindjumpers) about his thoughts on being invited to be a part of the jury. Marketing & Communication Bees award Jury Jonas Klit Nielsen social media marketing The Bees AwardIn past these awards have provided insights into some great campaigns and their amazing results. Bees Awards will be open for entries until the 4th of April.
The 9 Ways to Advertise on Snapchat [INFOGRAPHIC]
AUGUST 31, 2016
–Nielsen Media Impact. Snapchat is a force to be reckoned with when it comes to attracting the minds, hearts, and eyes of social users — especially younger social users. On any given day, Snapchat reaches 41% of all 18 to 34 year-olds in the United States. Even Instagram is adopting some of Snapchat’s powerful, ephemeral features with Instagram Stories. Check it out!
David Fischer Responds to Facebook Video Metrics Flap
SEPTEMBER 26, 2016
That is why we also give marketers choice by offering third-party video verification options with companies like Nielsen and Moat. Advertising/Marketing Facebook analytics Average Viewing Time David Fischer Facebook for Business Insights Jack Marshall measurement Metrics Moat Nielsen Suzanne Vranica The Wall Street Journal VideosFacebook vice president of business and marketing partnerships David Fischer responded to last week’s report that its data on average viewing time for videos over the past two years was flawed. And so the miscalculation overstated this metric.
Social Ads are 55% More Memorable [Study]
MARCH 13, 2012
There have been a number of studies on this topic, including one from Nielsen in 2011 which found that [.]. One of the main pitches social networks make to brands is that placing ads on these platforms gives marketers the ability to leverage the power of users’ networks to share content, creating brand awareness and improving sales. Social Media
The Tune-Up Of TV
SEPTEMBER 22, 2012
Yahoo News ran a fascinating news item titled, Nielsen shows how people use TV differently , recently. According to the article: "Because of the changes, Nielsen is considering redefining what it considers a television household to include people who get service through Netflix or similar services instead of the traditional TV signals, Turrill said. During the first three months of 2012, the average consumer spent about 2 percent less time watching traditional TV than the previous year, Nielsen said. " Nielsen is evolving its definition of TV. nielsen.
Social Media In 2012: The Good, The Bad & The Ugly (5 Must-Reads)
DECEMBER 4, 2012
From the Nielsen Social Media Report for 2012. 8 Big Social Media Disasters of 2012. Nielsen has just published their Social Media Report for 2012 and the numbers are staggering. 2012 was an exciting year in the social media space. Learn all about the good, the bad and the ugly in these must-reads. There are, however, companies that make mega mistakes for millions to see.