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| Page 1 of 3 | Previous | Next | CONVERSIONATION SEPTEMBER 15, 2011 Great Content Marketing Case: the Vocus Social Media Strategy Tool Content marketing Social media marketing Beth Harte content marketing case MarketingSherpa Serengeti Communications social media marketing strategy tool social media strategy app VocusContent is a social object. By that I mean it is defined by what people want and how they interact, not the other way around. Content can take many forms. Often, it’s narrowed down to the types of content we immediately think of such as a blog post, a paper, a presentation, a video, the [.]. | MARKETING VOICES AUGUST 9, 2010 Vocus: A New Social Media Monitoring Product Vocus , a public company with more than 4000 customers worldwide recently launched a new social media monitoring product. Vocus, a public company with more than 4000 customers worldwide recently launched a new social media monitoring product. Tags: Marketing Voices Kye Strance Social Media Monitoring Vocus Despite the heavy competition in the marketplace, the product is doing well. caught up with Kye Strance and discussed the new product, its target audience and how it’s selling. Despite the heavy competition in the marketplace, the product is doing well. | | | | | |
| WEBBIQUITY SMM NOVEMBER 8, 2011 PR Monitoring and Management Tools: Which is Best? Vocus vs. Cision Vocus and Cision are both powerful and popular PR monitoring and management systems. Media Database Cision: A Vocus: B+ Both tools offer extensive databases of publications, media professionals and bloggers. User Interface Cision: C- Vocus: D User experience, unfortunately, isn’t a strength of either system. Customer Service Vocus: B+ Cision: D Overall, the Vocus team was outstanding to work with during our trial. But overall, Vocus customer service was excellent. The downside: it’s the Vocus interface. So which is best? | MARKETING VOICES AUGUST 9, 2010 Vocus: A New Social Media Monitoring Product Vocus, a public company with more than 4000 customers worldwide recently launched a new social media monitoring product. Vocus, a public company with more than 4000 customers worldwide recently launched a new social media monitoring product. Marketing Voices Kye Strance Social Media Monitoring VocusDespite the heavy competition in the marketplace, the product is doing well. caught up with Kye Strance and discussed the new product, its target audience and how it’s selling. Related posts:BroadVision Launches Clearvale and Giovanni Rodriquez, [.] | SPIN SUCKS JUNE 8, 2012  #FollowFriday: Frank Strong He’s the director of PR for Vocus and PRWeb , so it makes sense that we know one another. You can find Frank on Twitter , on LinkedIn , on Google+ , on the Vocus blog , and writing on his own blog, The Sword and the Script. Vocus not only saved Frank’s job for him, they welcomed him back with open arms. FollowFriday Social Media frank strong prweb vocus | WAXING UNLYRICAL MARCH 14, 2011  6 Things The Army Taught Me About PR And I’d be remiss if I didn’t give a shot out to my own community, including my employer Vocus, which has gone above and beyond to be supportive and understanding. Frank Strong is the director of PR for Vocus. Guest Posts Public Relations Social Media frank strong vocus what the army can teach about PRGuest post by Frank Strong. Facebook had a mere 20 million registered users. | | | | | | | |
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SPIN SUCKS | TUESDAY, SEPTEMBER 27, 2011  Blogger Outreach: Three Steps to a Successful Program
A couple of months ago Vocus hosted a really interesting event. There wasn’t enough time to get through all of the questions people had so I asked the Vocus team if I could answer some of them on Spin Sucks in the coming weeks and their answer was a resounding yes. There are multiple tools you can use to find the right bloggers to pitch: Vocus (paid). This is the path I would follow to begin to build my list: Using a tool such as Vocus (or Cision or Burrelles), I would export a list around a certain topic. So that’s what we’ll cover today. It is. MORE >> -
SPIN SUCKS | MONDAY, JULY 23, 2012  Trust Me I’m Lying: How One Person is Hurting an Entire Industry
Along the way, he began to use Help a Reporter Out (HARO), the brain child of Peter Shankman (and later sold it to Vocus). Communication Ethics HARO peter shankman pr industry PR Professionals ryan holiday Spin Sucks trust me i'm lying vocusLast week, some news came to a head. Some very disappointing news that makes me really wonder about people. new author, Ryan Holiday, has written a book called, “ Trust Me, I’m Lying.” ” Let’s Start from the Beginning. don’t disagree with the premise of his thinking. And they feel good. Really good. ”? MORE >> -
SPIN SUCKS | THURSDAY, APRIL 28, 2011  Five Common Digital PR Problems
Stacey Acevero is the social media community manager at Vocus and PRWeb. Stacey Acevero is the social media community manager at Vocus and PRWeb. Social Media Social Media Strategy digital marketing digital pr digital PR problems five common problems prweb stacey acevero vocusMarketing today looks very little like it did even the last four to five years. The explosion of the social and niche destinations continues to change the marketing landscape for small and large businesses alike. Take a look at the five common digital PR problems below and how to fix them. MORE >> -
WEBBIQUITY SMM | WEDNESDAY, OCTOBER 13, 2010 What’s the Best Social Media Monitoring Tool? It Depends
Vocus. Vocus provides a rich set of tools for traditional and social media monitoring, media outreach and news distribution. Through PRWeb, which Vocus acquired in 2006 , it offers extensive news distribution and tracking capabilities. Tags: Social Media Marketing Social PR Alterian SM2 analytics Andy Beal Bacon's clipping service Cision Forrester Research Google Alerts Nielsen BuzzMetrics pricing PRWeb Radian6 sentiment tracking social media monitoring tools Social Mention Techrigy Trackur UberVU Vocus No more. Budget: $0 (I have no budget, I need something free!). MORE >> -
GEOFF LIVINGSTON | WEDNESDAY, MARCH 20, 2013  How Social Empowers Journalists
My client Vocus issued its fourth State of the Media report last month, revealing a strong synergy between traditional and social media. It makes them ‘must-reads’ on a regular basis,” said David Coates, managing editor of newspaper content at Vocus Media Research Group. Complaints about social media pitching range from vague or inappropriate topics to improper grammar,” said Tayne Kim, managing editor of magazine content at Vocus Media Research Group. You can download the whole report on the Vocus web site. A version of this post ran originally on the Vocus blog ). MORE >> -
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