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| | FRESHNETWORKS
NOVEMBER 10, 2010 Influencers report 2010: How to find online influencers
We’ve tested Attensity 360 , Brandwatch , Radian6 , Alterian , Scoutlabs , Sysomos , Synthesio , PeerIndex and Social Radar in detail, as well as looking at Visible Technologies ‘ tools. Over the next few weeks we’ll be blogging about some of the key insights from the report including: What is an influencer? How to identify influencers. Tool performance comparisons.
| | FRESHNETWORKS
NOVEMBER 23, 2010 How do social media monitoring tools find influencers?
Rather interestingly, Attensity 360 uses information from another influence identifier, Klout , to identify Twitter influencers. Meanwhile, Attensity 360 uses “impact to define influencers. Impact is a proprietary metric created by Attensity to provide “a more accurate estimate of the impact/influence of coverage related to a specific topic.
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| | FRESHNETWORKS
DECEMBER 3, 2010 Social media influencers 2010 – download the final report
We’ve tested Attensity 360 , Brandwatch , Radian6 , Alterian , Scoutlabs , Sysomos , Synthesio , PeerIndex and Social Radar using the subject of “organic baby food” as the test topic for our report. We felt it would be interesting to see how well each of the tools could help identify influencers for this much-discussed topic.
| | WEB METRICS GURU
APRIL 21, 2012 Social Media Analytics Summit 2012 San Francisco #smas12 and Web Journal April 15th -21st
My general impression, based on the sessions I listened to , were … Attensity and NetBase were the big winners at this show (but both also had booths). Attensity made a case with several enterprise clients speaking who moved off of other platforms and onto Attensity, such as EMC and Nieman Marcus, that Attensity has moved to focus on businesses who were more mature, and who needed a partner who could integrate all their data and address it through the same data stream. As a result, my presentations went over very well with the audiences, both days.
| | FRESHNETWORKS
NOVEMBER 25, 2010 Which tool is best at finding social media influencers?
Tags: Buzz tracking Customer engagement Jo Stratmann Online communities Social Media Social media influencers 2010 Social networks Alterian SM2 Attensity 360 best tool for finding influencers Brandwatch influencers Peer Index radian 6 Scoutlabs social media social media influencers Social Radar synthesio Sysomos
| | DAVE FLEET
JULY 5, 2010 Sysomos Acquired By Marketwire
Attensity. In recent months we’ve seen several interesting moves within the social media monitoring/social CRM space. Company. Acquired by. Techrigy. Alterian. July 2009. Filtrbox. Jive Software. January 2010. Buzzgain. Meltwater. February 2010. Biz360. April 2010. DNA13. CNW Group. April 2010. Scout Labs. Lithium Technologies. May 2010. Note: CNW Group is a 76design client. Thanks Thanks to William Johnson for the DNA13 pointer and Steve Dodd for the Buzzgain tip.). Update: Sysomos has confirmed the acquisition. Sysomos. Implications. Strong analytics. User-friendly interface.
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NET-SAVVY EXECUTIVE Brand Monitoring: Where Are They Now?
| FRIDAY, APRIL 1, 2011
The first report in the space was Peter Kim's Forrester Wave: Brand Monitoring (September 2006), which introduced us to seven companies: Biz360 Acquired by Attensity
in 2010. Back-channel emails are a wonderful thing. couple of CEOs have pointed out how few of the vendors ever featured in Forrester's reports on social media analysis are still independent. So, in the spirit of the filmmaker who's not sure how to end a movie, let's roll the "where are they now?" Brandimensions Folded into its BrandProtect sibling in early 2009. Cymfony is now part of WPP's Kantar Media. Companies MORE >>
FRESHNETWORKS Influencers report 2010: How to find online influencers
| WEDNESDAY, NOVEMBER 10, 2010
We’ve tested Attensity
360 , Brandwatch , Radian6 , Alterian , Scoutlabs , Sysomos , Synthesio , PeerIndex and Social Radar in detail, as well as looking at Visible Technologies ‘ tools. You can register for the event by clicking on the button below: Buzz tracking Customer engagement Jo Stratmann Measurement Social Media Social media agency Social media influencers 2010 Alterian Attensity
360 Brandwatch FreshNetworks online influencers PeerIndex radian 6 Scoutlabs social media influencers social media monitoring Social Radar synthesio sysmos Visible Technologies MORE >>
JANET FOUTS The Trouble With Social Media Listening
| MONDAY, APRIL 18, 2011
Scout Labs , Attensity
or SM2 with the eager and genuine intent to start listening for their product or brand. I say it wherever I go, whether speaking to a large group or coaching my clients one on one. Listening is the most important part of any social media strategy. Thing is, effective social media listening isn’t as intuitive as it may sound, and some never really get the value of it until I can show them cases. For those that do see the value there’s still a problem, and that’s HOW to listen. Great. So let’s talk about how to listen regardless of the tools. MORE >>
FRESHNETWORKS 5 things to consider when engaging social media influencers online
| MONDAY, NOVEMBER 29, 2010
Our report road tests how well nine of the leading social media monitoring tools – Attensity
360 , Brandwatch , Radian6 , Alterian , Scoutlabs , Sysomos , Synthesio , PeerIndex and Social Radar – can identify social media influencers. Image courtesy of Jack Monson. With the launch of our social media influencers report this Friday 3rd December, we thought it would be useful to think more about how to engage with influencers online. But once you have identified your influencers, how do you go about engaging them online? Get to know your influencers. MORE >>
WEB METRICS GURU Influence Mapping – comparing TRAACKR to mPACT
| SATURDAY, APRIL 23, 2011
Traackr Keywords: “social media monitoring , “social media radian6, “social media sysomos, “social media “visible technologies , “social media attensity
, “social media metrics. mPACT Query : (“social media AND (“social media monitoring OR radian6 OR sysomos OR “visible technologies OR attensity
OR metrics)). I’ll leave a comparison of the new features mPACT has provided for a later post. TRAACKR Results. mPACT results. like both platforms as they have different strengths. Web Analytics MORE >>
- Here’s to You, the Social Media Manager! JACOB MORGAN | SUNDAY, SEPTEMBER 26, 2010
- Multiple Perspectives on Social CRM: The Consultant, Analyst, Vendor, and Client JACOB MORGAN | SUNDAY, NOVEMBER 21, 2010
- Free Webinar on Understanding the Social Customer JACOB MORGAN | THURSDAY, JULY 29, 2010
- #TakeBackthePink – @Komenforthecure’s social media nightmare JANET FOUTS | SATURDAY, FEBRUARY 4, 2012
- Customer and Company Value, You Must Define Both JACOB MORGAN | THURSDAY, SEPTEMBER 2, 2010
- Will CRM Sytems and Listening Tools Become One and the Same? JACOB MORGAN | TUESDAY, AUGUST 31, 2010
- New Research Shows Companies Not Using Social To Reach Full Potential SOCIALNOMICS | TUESDAY, OCTOBER 9, 2012
- An Algorithmic Versus a Heuristic Business Approach (to Customer Engagement) JACOB MORGAN | MONDAY, SEPTEMBER 6, 2010
- MarketWire aquires Sysomos Social Media Monitoring Platform for north of 25 Million Dollars WEB METRICS GURU | TUESDAY, JULY 6, 2010
- The Small Business Toolkit for the Social Customer JACOB MORGAN | TUESDAY, JANUARY 4, 2011
- Clearing Clouds of Confusion – the 5 Categories of Social Media Software CONVINCE & CONVERT | SUNDAY, MAY 20, 2012
- Who is the Social Customer? JACOB MORGAN | THURSDAY, JUNE 24, 2010
- Present and Future themes – 2011 Predictions WEB METRICS GURU | SUNDAY, DECEMBER 12, 2010
- Monitoring vs. Measurement – MyCustomer.com Article and a New Taxonomy need to choose platforms and tools WEB METRICS GURU | WEDNESDAY, APRIL 13, 2011
- Start Listening NOW! SOCIALFISH | WEDNESDAY, NOVEMBER 3, 2010
- Surfing The Forrester Wave Listening Platforms, Q3 2010 WEB METRICS GURU | SUNDAY, JULY 18, 2010
- How Fast Company Confused Ego with Influence BRASS TACK THINKING | TUESDAY, JULY 6, 2010
- My Thoughts on the Social CRM (SCRM) Panel at Social Media Club JACOB MORGAN | FRIDAY, MAY 21, 2010
- The Social Media Monitoring Industry Meets Social CRM Head on OURSOCIALTIMES.COM | WEDNESDAY, OCTOBER 27, 2010
- 250 Essential Social Media Tools WWW.JONSAMSEL.COM | WEDNESDAY, NOVEMBER 3, 2010
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