article thumbnail

Your Press Release = Your Passport to Publicity

Harp Interactive

Categories: Blog , How To Tags: press release , press release writing , tips for successful press release , writing tips Think of a press release as your passport to publicity. Blog How To press release press release writing tips for successful press release writing tips'

article thumbnail

How to Write More Effective Press Releases with 6 Examples

Meltwater

Press releases are a staple of the PR professional’s world. Simply put, they help bring visibility to a brand. However, some are written more effectively than others.Let’s take a look… Read More >>>.

article thumbnail

How to Turn a Blog Post into a Press Release

ProBlogger

The post How to Turn a Blog Post into a Press Release appeared first on ProBlogger. If you’re an ace at writing blog copy, you can write an excellent press release. So, if you’re ready to put your news out there, here’s some basic steps to re-writing your blog post into a press release.

article thumbnail

Press Release Optimization Checklist and Tips

Adam Sherk

Press release optimization doesn’t get the attention it once did, at least within the SEO community. But a considerable number of releases are distributed over the wires and added to online pressrooms every day, so it is still an important tactic for PR professionals. Press Release Optimization Checklist.

article thumbnail

NoFollow Links in Press Releases? How To Revise Your Press Release Strategy

Bill Hartzer

Recently, Google took the position that press releases were simply link schemes , advertorials for a business. Therefore, all links in press releases should have the nofollow attribute added to the links, so that the press release does not pass any SEO ( Search Engine Optimization ) value to the website it’s linking to.

article thumbnail

PRFilter Shows Press Release Buzzword Abuse Still Prevalent

Adam Sherk

Press release search engine PRFilter came out of beta last week. It aggregates press releases from 10 wire services and distribution services and pulls them in directly from 60+ technology and media companies. Press releases from PR Newswire, Business Wire, PRWeb and Marketwire frequently appear in the listings.

article thumbnail

Great Design for an Email Press Release

Adam Sherk

I recently received an email press release that features a compelling design with strong visuals and a nice layout. That’s not something you say every day, and since bad releases get called out much more than the good ones, I thought I’d share it here. There is also a companion press kit with much more information.