Lessons from Failed Startups
JUNE 17, 2015
I am totally fascinated by Autopsy.io. It’s a simple spreadsheet of startups that failed, with reasons why. Remember Formspring ? Gowalla ? Secret ? Plancast ? Springpad ? Flud ? Sonar ? As an early adopter and avowed shiny toy addict, I tried all of these and even loved some of them. And on the same day, I opened the book to read this: “Creators share one trait: failure.
Boost Your Innovation Efforts with Lean Startup
NOVEMBER 17, 2015
There is: lean startup methodology, as most fully developed and articulated by Eric Ries in his 2011 book The Lean Startup. In Innovate the Lean Way: Applying Lean Startup Methodology in the Association Environment , we describe the key concepts in lean startup methodology: The Business Model Canvas. ——– Have you ever had this experience? The Pivot.
Startups To Watch in 2011
FEBRUARY 14, 2011
The most successful startups are able to stay a step ahead of their competition by analyzing the current trends to predict the next hot application that will captivate the public. Here are some examples of recent startups that stayed in touch with the average user to create exceptionally usable products: Easy Photo Sharing with Instagr.am. Rapportive Replaces Ads with Useful Info.
What makes associations like billion dollar startups
FEBRUARY 27, 2014
Flip through this and tell me it doesn’t resonate for you as an association or nonprofit professional. We’re not so different from the rest of the business world… The Billion Dollar Startup Playbook from Daniel Shapero. ——-. photo credit ). What the 21st Century Institution Looks like. Potluck
5 Big Business Concepts That Startups Need to Steal
APRIL 21, 2016
Startups big data for small business big data for small businesses business startupsMost people understand that running a small business is a completely different experience than running a major corporation. In fact, there are several concepts that will benefit even the smallest businesses. 1. Outsourcing. Professional Branding. Strategic Planning. Managing Waste. Change is difficult.
The Lean Startup Revolution
OCTOBER 16, 2011
This evolution of business has given rise to a nation of startups. Thankfully, many entrepreneurs have walked this path before, and they are sharing how to think and build a modern startup. One of the latest innovations is the concept of The Lean Startup that was created by Eric Ries. In the past little while, Eric published his first book on the topic, The Lean Startup. startup. startup lessons learned. the lean startup. Episode #275 of Six Pixels of Separation - The Twist Image Podcast is now live and ready for you to listen to. blogging.
The Next Billion-Dollar Startup
APRIL 24, 2012
either way, we're now evaluating startups using the "b" word and that changes everything. Who will be the next startup to get that kind of deal going? Here are four other hot startups that are more than capable of cracking an Instagram-esque sale price: Square. Which new startups do you think have the billion dollar magic touch? cross-post it here with all the links and tags for your reading pleasure, but you can check out the original versions online here: Montreal Gazette - After Instagram, which startup will be Internet's next billion-dollar baby? startup.
How Much is a PR Professional Worth to a Startup?
JULY 12, 2011
So the question is: how much is a PR professional worth to a startup? While watching the film The Social Network over the weekend one scene in particular caught my attention. Mark Zuckerberg and key members of the early Facebook team are meeting to discuss roles and ownership stakes in the company. Eduardo is CFO and owns 30% of the company. Public Relations
Are Startups The Future Of Media?
JUNE 26, 2012
This past week, iMedia posted a blog item titled, 9 startups that marketers will love. Sure, some of these startups were interesting. Sure, some of these startups will succeed. Sure, some of these startups will fail (in fact, if we look at the statistics, the majority of them will fail). Over a year ago, famed ad shop, kirshenbaum bond senecal + partners announced a new venture capital fund ( kbs+p Ventures ) aimed at investing in and nurturing the latest advertising and media startups. startup. Who holds the future of media in their hands? doesn't it?
It's International Startup Festival Week
JULY 13, 2015
We have International Startup Festival happening again. Philippe Telio (a Montrealer) wants Montreal to be as interesting for startup culture as Silicon Valley is, and this is his baby since launching it in 2011. So, if you have a startup or thinking about going out on your own, this will be the most networked place to be! international startup festival. startup.
5 Money Saving Marketing and Branding Tips for Startups
MAY 5, 2015
hate admitting it because of course, it’s both a characterization and just a little too close for comfort to the startup experience. Meanwhile, in the board room, the newly minted but completely wacko investor insists the startup spend $30K on “shwag.” It’s ” It’s a classically stressful startup moment. start-ups Startupscringe.
A Startup’s Struggles and Successes in Influencer Outreach: How to Set Up Your First Blogger Campaigns
Techipedia: Tamar Weinberg
MARCH 12, 2015
Not some no-name startup, like The Shelf. Startup’s Struggles and Successes in Influencer Outreach: How to Set Up Your First Blogger Campaigns is a post from: Techipedia | Tamar Weinberg. As many of you know, I’m working with influencer marketing platform, The Shelf. The article below is not mine but is probably one of the best guest posts I’ve ever received here.
Startups Use Micro-PR Campaigns to Tip Momentum in Their Favor
NOVEMBER 1, 2012
How many great ideas and concepts from early startups are out there just waiting to be heard? It turns out that even the most brilliant visionaries, startup founders – dreamers of the next big thing – struggle to communicate that vision to investors, client prospects or suppliers. Related posts: How Much is a PR Professional Worth to a Startup? – Adam.
9 Startup Learnings You Should Not Miss!
SEPTEMBER 5, 2012
Harbinder Narula is an online and mobile VAS specialist who has served at various senior levels with companies like Google, Times Group, Buongiorno and Aryty. He was the first business development hire for Google India where he initiated the GOOG short code on mobile and then went on to lead Content Partnerships for Google in. Interviews & Columns
The 12 Startups I’ve Invested In and Why
Convince & Convert
JULY 7, 2014
But, given the rise of participatory financing via Kick Starter, et al and Angel List syndicates (a great way to get involved with startups with a smaller cash commitment), combined with the fact that many of the companies I’ve invested in are tools that we use daily here at Convince & Convert , I figured I’d write a post about what I’ve supported financially. Lesson.ly
Successful Startup Story: Fresh and Fluffy Natural Dry Dog Shampoo
FEBRUARY 5, 2014
Our goal is to turn an already successful startup into a long-term leader of the pack. Successful Startup Story: Fresh and Fluffy Natural Dry Dog Shampoo is a post from: Waxing UnLyrical. Twitter Google+ LinkedIn Successful Startup Story: Fresh and Fluffy Natural Dry Dog Shampoo. Disclaimer: Fresh and Fluffy is a client of RedShift Writers. Their This is their story.
Advice for startups: Focus on your super-fans
MARCH 4, 2016
Stone said startups need to start small and reward their super-fans any way they can — with prizes, T-shirts, giveaways, tickets, access to events, etc. Taylor Swift brought fans to her house, baked them cookies and invited them to her concerts for free, said Jordan Stone, CEO of Huckle. At Launch Festival, a top marketer discusses the importance of engaging your top brand advocates.
Storytelling For Startups
MAY 20, 2015
Since then, he's become the founder of a well known event called, mesh , and has become a full-time consultant that helps startups to tell better stories. With that, he most recently published a book called, Storytelling For Startups. But don't worry, if you're not a startup, this is all about story-driven marketing. storytelling for startups. Episode #462 of Six Pixels of Separation - The Mirum Podcast is now live and ready for you to listen to. first met Mark Evans close to fifteen years ago. Yes, it was a long time ago. Long before social media was a channel.
Startups: No, You Don’t Need To Hire A Social Media Experts
JUNE 16, 2011
My eye was caught this weekend by a post from Francis Tan, asking whether startups need to hire social media experts. His key points: First things first: Agreeing with Peter Shankman that startups should focus on generating revenue. Customer satisfaction: Startups need to ensure customer satisfaction when people interact with your company, whether through social media or other means.
4 Little Known Facts About Startups in the USA
APRIL 19, 2011
Are you dying to join the growing ranks of startup companies? Most startups are much more about hard work and dedication than instant riches and world-wide renown, but break-out companies have been able to prove that there’s always an exception to every rule. Startups like This or That have done incredibly well, making this dream seem realistic for onlookers. Success Rate.
10 Reasons to Work for a Startup [#whyworkforstartup]
The Marketing Blog
SEPTEMBER 17, 2010
The channel was ‘Twitter’ and to participate you had to answer the reasons for working in a startup. Check out the entire twitter stream on search.twitter.com and do share your reasons for working in a startup. Filed under: Culture , Startup , Web 2.0 Tagged: startup , whyworkforstartup. startup whyworkforstartup Tags: Culture Startup Web 2.0
Danish Startup ‘Podio’ Keeps Store in San Francisco [interview]
APRIL 22, 2011
Tweet The Danish startup Podio – often referred to as ‘Facebook for the workplace’ – has crossed the borders of Denmark. Social Media Danish startup Facebook for the workplace Interview Jon Froda New York City Podio Store Podio World Tour San FranciscoThe official launch of Podio happened a bit differently by the company setting up a Podio store in San Francisco.
Blogging for Startups: 10 Essential Tips to Make it Work
SEPTEMBER 4, 2012
Getting the word out about your startup is tough. To become a thought leader in your startup’s industry, and to generate quality leads through your blog, be sure to follow these ten essential steps to creating a blog presence that thrives in the crowded blogosphere. 1. But when it comes to startups, these resources become doubly important. Blogging for startups.
33 Personal Blogs of Startup Marketers We Love
OCTOBER 18, 2016
Personally, I have benefited a lot from reading these blogs, especially blogs published by startup marketers. Here And today, I’d love to take you on a deep-dive into personal blogs of startup marketers. Here’s the list of my favorite personal blogs of startup marketers, recommendations from fellow marketers on Inbound.org, and great blogs I found from my research.
The Single Most Inexpensive Form of Marketing for Startups
JUNE 3, 2015
This presentation will take you less than 5 minutes to get through, but will make you re-think your startup marketing efforts permanently. social media
The Startup Of You With Ben Casnocha
JUNE 17, 2012
the startup of you. Episode #310 of Six Pixels of Separation - The Twist Image Podcast is now live and ready for you to listen to. Reid Hoffman co-founded LinkedIn - the very popular online social network for business professionals - in December 2002. With close to 140 million members in over 20 countries, LinkedIn's IPO in May of last year made Hoffman a billionaire. Currently, he serves as Executive Chairman of LinkedIn and is a partner at Greylock Partners - a very popular venture capital firm. Enjoy the conversation. ben casnocha. blogging. business book. david usher. facebook.
Startup Weekend (India): Social Entrepreneurship in Action
OCTOBER 2, 2012
Took the kids & wife to the Mall? I’m sure whatever you did was interesting but I… … I attended Startup Weekend in New Delhi. Startup Weekend is a global network of passionate leaders and entrepreneurs on a mission to inspire, educate, and empower individuals, teams and communities. 54 hours and you get to launch a startup … Phew! So what did you do last weekend?
A New Kind Of Startup
JULY 22, 2012
Chris is the author of The Art Of Non-Conformity - Set Your Own Rules, Live The Life You Want And Change The World and the recently published, The $100 Startup - Reinvent the Way You Make a Living, Do What You Love, and Create a New Future , which became an instant bestseller. the 100 startup. Episode #315 of Six Pixels of Separation - The Twist Image Podcast is now live and ready for you to listen to. Julien Smith (co-author of Trust Agents with Chris Brogan and the author of The Flinch ) was downright mad at me. It makes for a lively conversation. Enjoy the conversation. brand.
PR Has Officially Reached the Era of Data
JUNE 22, 2016
Communication Media Relations budget for marketing support ebay EDM festivals Elite Daily EmergingInsider generation z how to get media coverage Mashable media relations coverage millennials PR challenge PR pros need to use data Queerty Stubhub The 2016 Olympic games Ticketbis ticketing startup transform internal data into compelling stories U.S. based events Vice Zika pandemic
Customer Experience: The Future of Business & Marketing #AdobeSummit 2016 Recap
APRIL 28, 2016
In March I spent almost a week with 10k digital marketers at the Adobe Summit event. 2016 was my 2nd year being paid as an Adobe Insider to cover the event. Once again we were honored to take our #GetRealChat on the road and chatted on Twitter with the Adobe team and other industry leaders live from the event in Las Vegas. love the Adobe events as I get to hang with my kind of people. iTunes.
Are Hashtags Really Useful for Twitter Marketing? (Infographic)
SEPTEMBER 9, 2016
For almost all hashtags analyzed–including #Entrepreneur, #DigitalMarketing, #InfluencerMarketing and #Startup–more than one-half of the tweets came from questionable accounts. Infographics Twitter #Advertising #DigitalMarketing #Entrepreneur #InfluencerMarketing #Startup Bot Fraud Bots followers Hashtags Likes links measurement retweets Ryan McCready Shares Venngage Zerospam
5 Surefire Success Tips for the Modern Entrepreneur
NOVEMBER 26, 2014
Business & Marketing Startups startup startups Whether you’re exploring new territory or reinventing the wheel with an SMB, entrepreneurship has definitely changed in recent years. In many ways, entrepreneurs have never had it better. While starting a business is never easy, it can be made far less painful nowadays if you understand the current lay of the land.
You Can’t Buy Brand Advocates or Social Media Friends
MAY 5, 2016
It’s not news that social networks such as Facebook, Instagram and LinkedIn are moving to a pay to play model. The glory days of being able to gain massive organic reach with a simple, on the fly Facebook post are over and done. Results in the social world of today require more planning, integration, and money. At the heart of business today is people. At the heart of social media is people.
Why PR Professionals Need to Pay Attention to Crowdfunding
JUNE 28, 2016
Communication Crowdfunding awareness tool for businesses community engagement content development create awareness through crowdfunding create consumer awareness crowdfunding crowdfunding campaign free webinar Funding for startups GoFundMe IndieGogo Kickstarter campaigns Patreon PR PR Professionals Public Relations relationship building storytelling Tilt validate ideas through proof of concept Why PR People Need to Know About CrowdfundingAs PR continues to evolve, crowdfunding will only continue to grow as an awareness tool for businesses. Eden Spodek has more.
Custom Editorial Means Setting Your Story Free
JUNE 2, 2015
At a recent Startup Socials event, one of the key takeaways was that marketing and PR are essential—at a certain point. Communication Content content content marketing growthx marketing needs startup socials tweeting baeBy Daniel Schiller. I’ll bet you’re a big believer in the importance of the custom editorial role in your strategic communications framework. Build relationships.
How Ideas Bounce From One Person's Head To Another.
AUGUST 12, 2016
You could look at those three startups, and easily lull yourself into that prototypical Silicon Valley startup mindset of someone who's hit unicorn-plus status on three occasions. startup. How do ideas get shared? How does that change in a digital economy? Evan Williams has done more than you. He's done more than me. It would be the wrong headspace. brand. business blog. media.
Stuck In a Rut? Pivot Your Business.
JANUARY 31, 2012
didn’t even realize I was doing something trendy, or what the startup world calls “pivot,” I was simply responding to client needs and to the big shift the web was creating for the marketing and communication industries. ” Pivot is used to describe smart startups that change direction quickly, but stay grounded in what they’ve learned.
Making the Next Big Idea Fly
NOVEMBER 21, 2014
Business & Marketing startup startups You’ve got it. You have come up with a new communication device that is going to make the wrist band mobile device obsolete. It’s compact, it’s trendy, and everyone is going to need one as soon as it hits the scene. You know that your concept will be the next big thing in an age when everyone wants to stay connected.
Recommended Books to Read
MARCH 19, 2012
Click here to read some of the content from his free blog The Lean Startup by Eric Ries Whether you’re in a small startup or a large corporation, the principles of The Lean Startup can help you achieve product innovation and growth. You’re probably always keeping yourself up-to-date on the latest blogs, books, and magazines.
3 Lessons Learned from the Startup World
APRIL 30, 2015
If you have been following my blog for a while you know that during 2008 and 2009 I worked for a startup here in Honolulu, Hawaii. My time at this startup was amazing. Not only was I able to turn my MBA internship into a full-time position, but also I learned a lot about the startup world. This blog started during my startup days and 7 years later, it is still going strong. 3.