I’ve decided I am going to try and bring some inspiration that goes beyond pins and I’m going to start with fashion brands. Here are four ideas for fashion brands on Pinterest. Pinterest Runway Show: How amazing would it be if a fashion brand or designer decided to launch a line exclusively on Pinterest? Pinterest is the perfect platform to release pictures of your new line in a timed fashion. I’d like to see some prominent fashion brands search out influencers and share boards with them! What fashion brands do you think rock Pinterest? MORE >>

It’s Leeds Digital Fashion Week at the moment, which is run by the very lovely Shang Ting Peng , Head of Fashion at Hebe Media. At the same time as Leeds Digital Fashion Week, a new concept store called ‘Made in Leeds’ is to open in Trinity Leeds on 21 st  March, showcasing home-grown creative talent to thousands of people in Leeds City Centre. Stocking fashion, art, design, music and more, the Made in Leeds store will put Leeds designers alongside high street brands like Topshop, Hollister and Superdry. Good question. Anecdotally  Exciting, huh? MORE >>

had a great chat with Ed Barrow from Idio recently, in which Ed talked about fashion as one of the most powerful devices we know for bringing about mass market adoption. Watching this video, you’ll get some valuable insights into how fashion can drive adoption, which I believe are affecting not just big brands, but startups and even local businesses. Does Fashion play a role in why your customers are your customers? Has Fashion played a bigger role in modern technology and trends than 10 or 20 years ago, or has it always been this way? www.youtube.com/watch?v=5bZ3jM8pMl0. MORE >>

WaveMetrix have published their review of Q4 2010 social media trends and it highlights some interesting moves for fashion brands using social media, especially Facebook. Lascoste use a mix of fashion and non fashion content, such as their ATP Tour sponsorship to engage consumers and positively affect sentiment, as this pie chart shows. Burberry and Lascoste joined Ralph Lauren, Louis Vuitton and Gucci with a greater focus on brand-related content, such as music and sport which positively affected engagement, brand sentiment and purchase consideration. MORE >>

We are not going to bend technology and innovation to our traditional, good old fashioned values. If we use our traditional values in this now-digital world, we're going to fall behind. faster. have the pleasure of speaking in front of audiences that are both large and small all over the world. This gives me a very unique perspective. In your day to day work, if your client does not agree with your strategy and direction (or/and if they think you're simply crazy for suggesting it), more often than not their shaking of their heads is going to send you back to the drawing board. rapidly. MORE >>