| | Communities + Fashion |
| Page 1 of 6 | Previous | Next | SOCIALNOMICS MARCH 18, 2013 Fashion’s Love Affair with Social Media The fashion industry seems to be at the pinnacle of this revolution. recent info graphic created by Ebay shows the pivotal role social media plays within the fashion industry. Nowadays a fashion brands online presence is imperative to its success. and Chictopia are examples of social fashion networks that highlight this fact. Social Media engagement Fashion Brands | SMALL BUSINESS MAVERICKS JUNE 6, 2011 4 Old-Fashioned IM Strategies That Still Work It may seem odd to call any Internet marketing strategy an “old-fashioned or “traditional strategy, but we are now over 20 years since the invention of the World Wide Web and commercial Internet marketing. Hare are 4 old-fashioned Internet marketing strategies that still have the power to work some magic. communities, a website is still the perfect online marketing tool. It’s interesting to note, however, that what worked in 1992 still can work in 2011. It IS new, however, compared to old icons like television and radio advertising. | | | | | | | FRESHNETWORKS JANUARY 20, 2011 Facebook for fashion brands – it’s about more than the product WaveMetrix have published their review of Q4 2010 social media trends and it highlights some interesting moves for fashion brands using social media, especially Facebook. Lascoste use a mix of fashion and non fashion content, such as their ATP Tour sponsorship to engage consumers and positively affect sentiment, as this pie chart shows. That trend is not universal however. | FEVER BEE OCTOBER 7, 2012 Types Of Community And Activity Within The Community The type of community changes what happens in the community. common mistake is not to align what happens in the community with its type. Before we begin, let’s be clear about what we mean by community. The community category is the category of that common interest. Community of Action A community of action is a group of connected individuals that want to change something in the world. This typically includes most non-profit/fundraising communities. Community of Circumstance. InkPop ). | SOCIAL MEDIA CITIZENS SEPTEMBER 6, 2011 Interview with Community Manager: Emma Gannon Emma Gannon is currently a global community manager of Dove Facebook. Emma has experience of community managing blogs, Twitter and Facebook pages for international brands. G: How did you build your experience as community manager? . G: What are you top resources for community management? E: Behind every good online community is a good community manager. | MINDJUMPERS OCTOBER 5, 2011 LOOKK: Community That Connects Designers With Consumers So why should the fashion industry be left behind? We all know that London Fashion Week showcased how to use social media to its full potential with competitions, updates and photos on Facebook, Twitter and blogs. But here is a really cool community called LOOKK that connects young designers with consumers through an open social network. What is LOOKK? How does it work? | | | | | | | | | -
FEVER BEE | WEDNESDAY, FEBRUARY 8, 2012 Case Study: Shoemocracy (A new online community about shoes) Shoemocracy recently launched an online community for shoe lovers. community for shoelovers is ok, but it's competitive. It's a community of interest. There are a LOT of communities about shoes out there. It's competing against fashion communities, sportswear communities and a variety of other shoe niches. community for shoelovers {qualifier 1} who who. The more relevant your community is to that audience, the more successful it will be. They help shape the community identity. qualifier 2}. MORE >> -
SOCIAL MEDIA CITIZENS | THURSDAY, FEBRUARY 9, 2012 Interview with Community Manager: Will Long Will Long currently works as a Freelance Community Manager across a range of clients. G: How did you build your experience as community manager? d always had an eye on Social Media, managing communities at uni and for other project I was involved in. The opportunity cam up to become a Community Manager and I took it, now I’ve just turned Freelance. G: What are your top resources for community management ? G: Who are your favourite community managers or community management case studies? G: Where is the best place to build the community? MORE >> -
ARI HERZOG | WEDNESDAY, JUNE 29, 2011 How Old-Fashioned is Online Anonymity? Daily newspaper articles such as this example shine a light into why municipal officials around the country dread new articles appearing in their online community newspapers. If you are inspired to add a comment with your thoughts, please visit How Old- Fashioned is Online Anonymity? Ari Herzog provides communications services to the nonprofit and public sectors, and encourages you to join his Facebook community. The difference between Facebook and the Warrior Forum is the former attaches your real name to everything you write and the latter does not. Thoughts? MORE >> -
GEOFF LIVINGSTON | MONDAY, NOVEMBER 28, 2011 Bashing Google+: Fashionable, but not Smart Doubting the new social network is the fashionable thing to do. While the network has not surpassed Facebook and to date lacks the business impact of established networks Twitter and LinkedIn, it has developed its own community. Image by Monkey at Large. Many social media wonks bash Google+ at social media conferences and in online conversations. Yet you have to wonder if this absolute negative view is professionally smart. As a result, traffic has increased. AddThis recently reported that Google+ had its third highest in bound traffic week to date. In the 1990s Yahoo! YouTube MORE >> -
WAXING UNLYRICAL | TUESDAY, FEBRUARY 5, 2013 How to Grow Your B2B Facebook Community But like any other marketing strategy, growing your B2B Facebook community simply requires an investment of time and genuine engagement. Below I’ll highlight a couple of simple and effective methods that’ll help grow a B2B Facebook community through engaging content curation. Reach Out the “Old Fashioned” Way. These should be “thought leaders” or other people with large Facebook communities that appeal to your company personality and image. How to Grow Your B2B Facebook Community is a post from: Waxing UnLyrical. Go Viral. Provide Value. MORE >> -
- WIWT launches and networks of shared interest THE WAY OF THE WEB | THURSDAY, SEPTEMBER 15, 2011
- Five Myths of Community Management | Brass Tack Thinking BRASS TACK THINKING | MONDAY, JUNE 29, 2009
- Top ten ways your ads can s(m)ell like the Old Spice ads SIMON MAINWARING | MONDAY, JULY 19, 2010
- Egypt: Social media as a life or death proposition SIMON MAINWARING | FRIDAY, FEBRUARY 4, 2011
- Why Komen Was Destined to Clash with Social Media SOCIALFISH | MONDAY, MARCH 5, 2012
- How Social Media can Fix the Troll and Bullying problem LAUREL PAPWORTH | TUESDAY, OCTOBER 9, 2012
- Is Technology Ruining Online Community CONVINCE & CONVERT | SUNDAY, AUGUST 21, 2011
- Selling with Social Media: The Old Fashioned Way in a New Media Day SOSHABLE | SATURDAY, JANUARY 16, 2010
- Threadless Atrium: Expanding the reach of community-based design SIMON MAINWARING | THURSDAY, MAY 12, 2011
- What to Look For When Hiring a Community Manager MASHABLE.COM | WEDNESDAY, JANUARY 26, 2011
- Uncovering The Remarkable In Your Social Networks WAXING UNLYRICAL | THURSDAY, MARCH 10, 2011
- The Choice Most Brands Don't Know They Have FEVER BEE | TUESDAY, AUGUST 2, 2011
- Social media and customer service – some examples FRESHNETWORKS | THURSDAY, SEPTEMBER 24, 2009
- How online retailers can benefit from social shopping FRESHNETWORKS | MONDAY, AUGUST 17, 2009
- Welcoming New Members to your Online Community LAUREL PAPWORTH | SUNDAY, JUNE 27, 2010
- Create a World-Class Online Community for Your Business MASHABLE.COM | WEDNESDAY, JANUARY 26, 2011
- If This Was My Last Blog Post DANNY BROWN | SATURDAY, JULY 16, 2011
- Why Groupon is a Bad for Small Business JEFF KORHAN | MONDAY, JUNE 13, 2011
- Content vs. Community: How Online Publishers Can Nurture Both MASHABLE.COM | SATURDAY, AUGUST 20, 2011
- It’s Time to Stop Focusing on New Technologies UNSPOKEN | THURSDAY, JULY 19, 2012
- Are You *That* Person? And What To Do About It SCOTT GOULD | TUESDAY, JANUARY 4, 2011
- A Guide to Marketing on Tumblr MINDJUMPERS | THURSDAY, JUNE 14, 2012
- Engagement in social media can be valuable to a brand. If it’s done right. FRESHNETWORKS | TUESDAY, SEPTEMBER 25, 2012
- 5 Social Media Turn-Offs to Avoid JEFF KORHAN | TUESDAY, MARCH 1, 2011
- Why a museum is the UK’s top brand on Twitter FRESHNETWORKS | SUNDAY, JUNE 13, 2010
- The American Dream: Growing a Business | Spin Sucks SPIN SUCKS | MONDAY, SEPTEMBER 20, 2010
- The Performance of 100 Icon Brands on Facebook [report] MINDJUMPERS | WEDNESDAY, JUNE 13, 2012
- Merging Your Social Media Communities - Jeff Korhan JEFF KORHAN | MONDAY, AUGUST 16, 2010
- 8 Steps to Building Your Blog Into a Community PROBLOGGER | FRIDAY, MAY 31, 2013
- 14 Events You Can Organize And Celebrate In Your Community FEVER BEE | MONDAY, JANUARY 17, 2011
- Change is Money KYLE LACY | WEDNESDAY, FEBRUARY 10, 2010
- Blog Design for ROI Rule #3: Shower Attention and Appreciation On Your Community PROBLOGGER | MONDAY, DECEMBER 3, 2012
- Why Now is The Time to Work In Your Business JEFF KORHAN | SATURDAY, FEBRUARY 5, 2011
- Social Marketing is a Process JEFF KORHAN | SUNDAY, MARCH 25, 2012
- Your Interactive Expertise Distribution Site JEFF KORHAN | SUNDAY, JUNE 26, 2011
- Why have a Facebook shop? FRESHNETWORKS | TUESDAY, JANUARY 25, 2011
- Building A Rock-Solid Community Offline WISDOM LONDON | SUNDAY, SEPTEMBER 5, 2010
- Are You a Brand or a Business? JEFF KORHAN | SUNDAY, DECEMBER 18, 2011
- The top ten brands on Facebook FRESHNETWORKS | THURSDAY, JUNE 10, 2010
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- Top 10 Tips to Totally Suck at Networking Events ALMOST SAVVY | FRIDAY, AUGUST 29, 2008
- Why Twilight has Such a Massive Following—and How to Apply This Concept to Your Blog PROBLOGGER | THURSDAY, DECEMBER 6, 2012
- How to Match 10 Key Success Metrics to Your Blogging Strategy. CONVINCE & CONVERT | THURSDAY, MARCH 4, 2010
- Native Advertising: Content Marketing goes Mainstream JEFF KORHAN | SUNDAY, FEBRUARY 3, 2013
- 10 Better Ideas Than Looking at a Top 10 List For Advice ENGAGE | TUESDAY, JANUARY 17, 2012
- 3 Social Media Lessons Your Association Can Learn from APHA ENGAGE | TUESDAY, FEBRUARY 19, 2013
- How to Enter the Circle of Trust With Your Audience ENGAGE | THURSDAY, JUNE 16, 2011
- Social media training on Foursquare Google Plus Pinterest Facebook Training for June and July 2012 LAUREL PAPWORTH | MONDAY, JUNE 11, 2012
- Old Spice: Put All The Kids In The Show, and… SCOTT GOULD | MONDAY, AUGUST 16, 2010
- URGENT: Facebook Rush Tonight - Claim Your Name ALMOST SAVVY | FRIDAY, JUNE 12, 2009
- Google Search Plus – A New Game Changer JEFF KORHAN | FRIDAY, JANUARY 13, 2012
- Checking in to check people out – innovative use of Foursquare data FRESHNETWORKS | THURSDAY, MAY 13, 2010
- 20 Ways to Generate ROI from a Corporate Blog WEBBIQUITY SMM | TUESDAY, MAY 10, 2011
- It’s Time to Stop Focusing on New Technologies UNSPOKEN | THURSDAY, JULY 19, 2012
- It’s More About the Social Than It Is About the Media CONVINCE & CONVERT | THURSDAY, NOVEMBER 11, 2010
- The 3 “Ly”s of Social Media CONVINCE & CONVERT | THURSDAY, NOVEMBER 11, 2010
- How Young is Too Young? TECHIPEDIA: TAMAR WEINBERG | THURSDAY, JUNE 10, 2010
- FreshNetworks Blog: Top five posts in July FRESHNETWORKS | SUNDAY, AUGUST 1, 2010
- How to Derive Inspiration from an Active Fan Base CONVINCE & CONVERT | FRIDAY, FEBRUARY 15, 2013
- Social Pros 29 – Lauren Vargas, Aetna CONVINCE & CONVERT | FRIDAY, AUGUST 17, 2012
- ExactTarget Acquires CoTweet. What Does It Mean? KYLE LACY | TUESDAY, MARCH 2, 2010
- Don’t dismiss traditional media quite yet DREW'S MARKETING MINUTE | WEDNESDAY, OCTOBER 26, 2011
- Are You a Real Expert or Do You Just Play One on the Internet? ENGAGE | FRIDAY, JULY 1, 2011
- How Women Use Social Media [Infographic] | pamorama PAMORAMA | MONDAY, JULY 12, 2010
- What You Can Learn From H&M's Use Of Social Media | Mindjumpers MINDJUMPERS | FRIDAY, OCTOBER 1, 2010
- Academy Awards: Oscars Social Media LAUREL PAPWORTH | SUNDAY, MARCH 7, 2010
- How to Write Better Posts By Uncovering Reader Needs PUSHING SOCIAL | TUESDAY, JANUARY 15, 2013
- Why is Grandma Using Facebook and Uncle Joe Using Twitter? 10 Social Media Statistics That May Surprise You SOCIAL MEDIA CITIZENS | TUESDAY, APRIL 26, 2011
- The Chinese take on Pinterest FRESHNETWORKS | THURSDAY, APRIL 12, 2012
- In Time of Social Media Crisis – How Do You Respond? MINDJUMPERS | WEDNESDAY, SEPTEMBER 22, 2010
- Rensselaer Polytechnic Institute Tetherless World Constellation Launch Event - June 11, 2008 BUZZ MARKETING FOR TECHNOLOGY | THURSDAY, JULY 24, 2008
- Marie Claire Australia – Socialite social media spats LAUREL PAPWORTH | SATURDAY, JANUARY 16, 2010
- Content Marketing and The Top Ranked 2011 Blogs JEFF KORHAN | MONDAY, JANUARY 17, 2011
- ICMM Podcast with Ali Luke STEPHEN P SMITH | TUESDAY, JANUARY 17, 2012
- The Power of Partnerships in Your Social Media Content Strategy VERY OFFICIAL BLOG | WEDNESDAY, DECEMBER 28, 2011
- 8% of Women Dominate Social Sharing PAMORAMA | SATURDAY, MAY 7, 2011
- FreshNetworks Blog: Top five posts in June FRESHNETWORKS | THURSDAY, JULY 1, 2010
- TV Show about Bloggers – Project Alpha, Malaysia LAUREL PAPWORTH | THURSDAY, JANUARY 21, 2010
- 5 Totally SWAG Social Media Predictions for 2012 PUSHING SOCIAL | TUESDAY, DECEMBER 27, 2011
- Blogs and educating the eflective practitioner BUZZ MARKETING FOR TECHNOLOGY | MONDAY, SEPTEMBER 29, 2008
- What To Include In a Social Media Policy MINDJUMPERS | MONDAY, SEPTEMBER 6, 2010
- Are You Building A Culture Of Content? BLUE FOCUS MARKETING | MONDAY, OCTOBER 29, 2012
- Day 12: People of color impacting the social web – Bren Herrera – #29DaysofDiversity SOCIAL WAYNE | SUNDAY, FEBRUARY 12, 2012
- Why the A-List Conversation Hurts Us DANNY BROWN | MONDAY, JULY 4, 2011
- From Branded Content Publishing to Networks (Madonna vs. Lady Gaga) GEOFF LIVINGSTON | FRIDAY, APRIL 30, 2010
- What I Wish More People Knew: Tracey Byrnes BRASS TACK THINKING | THURSDAY, JULY 14, 2011
- How to Build Trust in Your Brand Using Video TECHIPEDIA: TAMAR WEINBERG | TUESDAY, FEBRUARY 14, 2012
- Case Study Crunch: Retail Social Media Case Studies « The Cube GEMMA WENT | THURSDAY, JULY 8, 2010
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