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This week Apple employees joined the ‘It Gets Better’ campaign in support of gay, lesbian and transgender rights. This is even more true with Apple that has such a loyal fan base built on their deep understanding of its customers needs. Campaigns such as these are no doubt polarizing, and Apple runs the risk of perhaps losing some supporters. As with most things Apple, this is a powerful demonstration in leadership. Apple is not alone in its support of the Trevor Project. Other brands such as Google, Levi Strauss & Co., MORE >>

Yesterday, Apple announced earnings that were record-setting for the company , with blowout numbers on iPads, iPhones and Macs. Luckily for Apple's customers and shareholders, they're ignoring you. Apple being a public company doesn't necessarily mean they need to be managed by the people, in some sort of communist undertaking. Apple's stock value is up 298 percent from the beginning of 2009. And when faced with a similar uncertainty related to Steve Jobs two years ago, Tim Cook (and the rest of Apple's deep bench, which is growing) executed dramatically well. MORE >>

Considering the dramatic success of Apple's App Store for iPhone, iPod Touch and iPad, it seems remarkable that at the 2007 introduction of iPhone , the device was not set up for third party native applications, with Steve Jobs and crew suggesting standards-based Web apps were the way for developers to design for the device. Meanwhile, the Web Apps directory on the Apple Web site has atrophied, not having updated in nearly five months - while competitors such as Google push for Web app development inside Chrome. iPhone iPad Web applications iPod Apple MORE >>

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