How to Create a Content Library in 5 Easy Steps
Convince & Convert
AUGUST 10, 2015
Start by meeting with a few of your sales managers or top performers to learn more about what they’d like to see in a content library. Where should you host your content library to see the highest adoption—your company intranet or somewhere else? Keep these needs in mind as you begin building out your content library. Evangelize Your Content Library. Start Building.
The Library Is Dead. Long Live the Library!
MAY 10, 2013
The other day Caitlin told Soleil they would visit the library for story time. Their conversation unleashed a well of hope within me. I had come to believe that libraries were dying, just like the traditional publishing business that fills their shelves. remembered reading that libraries were dwindling, and just wrote them off. Well, the library is alive and well.
Facebook Launches Creative Library to Manage Ads
MAY 10, 2011
When you go to the Creative Library , you will be presented with a list of all the ad campaigns that you have run during your time on Facebook. This new feature is probably going to be very popular among Facebook advertisers that often make use of Facebook ads, as the Creative Library provides an easy way to go through old advertisements on a visual basis.
Open Community Case Study – American Library Association
MARCH 30, 2011
Community: American Library Association. The American Library Association (ALA) is the oldest and largest library association in the world. Its mission is: “To provide leadership for the development, promotion, and improvement of library and information services and the profession of librarianship in order to enhance learning and ensure access to information for all.”.
The Digital Marketer's Master Library
DECEMBER 2, 2010
Here is the Essential Digital Marketing Library (in alphabetical order): The Cluetrain Manifesto by Rick Levine , Christopher Locke , Doc Searls and David Weinberger. What would be in your Essential Digital Marketing Library? What business books should you read if you are looking to up your game in the digital marketing channels or if you're just about to enter the fray? I'm often asked this question, but the answer is not so cut and dry. When people ask about Digital Marketing, it sounds more like they're thinking about Social Media. Convergence Culture by Henry Jenkins. brand.
Facebook Debuts Several Ad Products, New Features at Cannes Lions
JUNE 21, 2016
The social network also announced the availability of audio and text overlay for Slideshow ads, the release of a video-to-Slideshow creation tool, the ability to create a Slideshow ad from a mobile device and integration with Facebook’s pages photo library and Shutterstock stock image library. Advertisers can now share their Canvases with stakeholders to simplify the review process.
11 Things Donald Trump Stole From the Gary Vaynerchuk Playbook
Convince & Convert
MAY 24, 2016
In 1,000 episodes of Wine Library TV, Gary developed his persona and honed many of the skills identified in this post. Gary Vaynerchuk used the exact same tactic in his Wine Library TV days, with loyal watchers (like me) clamoring to buy or win the coveted series of wristbands that proved you were a true Vayniac. Image via BigStock. They claim he has “reinvented modern politics.”
Gin and Topics: Book Burning Parties and a Drunk Makeup Tutorial
OCTOBER 26, 2012
Save the Troy Library. I’ve been thinking a lot about books and publishing and libraries and bookstores. It’s a video Leo Burnett did to talk about how the Troy library was saved by “book burning parties” and voting to close the library. Alright. Mother Nature, if you read Spin Sucks , we need to have a talk. It is currently 37 degrees. Just cold.
Caption Contest: Win the ProBlogger Library of eBooks!
JUNE 8, 2011
Caption Contest: Win the ProBlogger Library of eBooks! Okay, time for a little light-hearted fun. Caption Contest! This morning on Twitter (follow me @Problogger ) we were sharing our most embarrassing moments as bloggers and I shared the above picture which appeared in newspapers across Australia. But the photo became the focus of the piece, and generated quite a few laughs.
Visual Literacy Means Better Thinking
JUNE 2, 2014
This was the classic role of the library. Libraries recognized visual literacy well before it became hot as a trend. Microfiches, video libraries, etc. Now the visual may become the primary media form within the libraries of the future. Marketing graphic intelligence library literacy marketing media Neal Stephenson photo snow crash text trend video Visual
Harvest more content ideas than you know what to do with! (+ a 30 minute jumpstart)
AUGUST 9, 2013
Another popular tool is a content library. It’s a central store of ideas for when I need them most (at my computer!) , fed by the Notes app on my iPad or iPhone, and sometimes napkins, voice messages, notebooks – whatever I have to hand so I can jot it down and transfer into my content library later. Decide what your library will store. Never to be remembered.
#FollowFriday: Margie Clayman
JULY 8, 2011
Follow her on Twitter both at Margie Clayman and Blog Library. FollowFriday Social Media #folllowfriday blog library margie claymanI have found a blogger who is a head above everyone else. Yes, including me. She’s a great writer. But then there are lots of us who are great writers. This particular blogger, though, is a fantastic storyteller. Maybe two months ago.
Punish Geoff Fundraiser: Civilination!
JULY 15, 2013
Civilination wants to build a library to help people learn how to handle the various misunderstandings, clashes, and reputational hits that occur online. Cause academy anger argument civil civility discourse fundraiser Geoff library punish My former colleague Andrea Weckerle is organizing a fundraiser to build a Civilination Academy for Online Conflict Management.
Cops harass 5-year old for late library books, news bloopers and IKEA sleepover – oh my
JANUARY 5, 2012
Charlton Library Sends Police to Collect Overdue Books From 5-Year-Old – no you did not read the headline wrong it really happened. If I haven’t said it to you in the past week, Happy New Year to you and yours along with great mojo wishes for all of 2012. What do you have planned for the weekend? file this one under “Only in Massachusetts,” mostly for the pure absurdity of it.
Twitter, Curation and iPad: Meet Tweet Library
OCTOBER 29, 2010
Update, Aims At Becoming Best Facebook App for iPad review Meet My New Gmail App for iPad stories Back to the Cloud news Rumor: The White iPhone 4 Has Been Canceled review TabCloud, Useful Chrome Extension to Sync Sessions Between Computers Oct 6 Twitter, Curation and iPad: Meet Tweet Library by Federico Viticci Retweet! Developing a new app? Tell us. Tip us! Geeks think so. agree with them.
Don’t Ignore Content in Favor of Engagement
Convince & Convert
MAY 5, 2013
The example used was Gary Vaynerchuk’s Wine Library TV , the long-running video blog that made him a business star. . Gary has an insane work ethic and drive, routinely clocking 120 hour weeks when Wine Library TV was in full roar (and before he started a family). baer facts Content Marketing content marketing content strategy engagement gary vaynerchuk wine library
Underwear Models, Law Library, Twitter Bring Buzz to Diesel
NOVEMBER 17, 2010
On Thursday, Above the Law broke the story of the Diesel underwear ads that came out showcasing the lovely Brooklyn Law School library. The library could be any library. If they didn’t want to run the risk of this happening, they shouldn’t have rented out the library. Brooklyn Law, like any business, rented out its library for a photo shoot – end of story.
JANUARY 23, 2012
love our local library. Do you know how many books I've looked for to no avail at the library, only to pop open my iPhone and buy it through one of book apps that I use? for free. I can understand why people don't take/make the time to go to their local library to learn, but really, what's the excuse now? library. I've been thinking a lot about thinking lately. know, that's very "meta" of me. When was the last time you spent five minute thinking about not only how you learn, but where it's all taking place? An exaggeration? Hardly. Thinking smarter. apple.
The Library and You in Fiscal 2011
MAY 31, 2010
In advance of Wednesday night’s budget hearing with the library director, I’ve received over a dozen email messages and phone calls from concerned residents that the library is in danger of being decertified. First: Massachusetts General Law Chapter 78, Section 19A requires municipal appropriation for public libraries to be 2 1/2 percent higher than the average of the library budget over the prior three years. That said, the library is poised to receive a proportionate budget cut to other departments in fiscal 2011. Tags: Budget library
The Next New Now. Makers Of The Future.
OCTOBER 23, 2012
Making professional grade design and manufacturing skills and tools available to anybody and everybody in the same way that we can access books from a local library. library. We are getting it all wrong. When people ask, "what's next?" " you will hear one of three things: Social. Mobile. Local. Those are not "next" those are "now." " When I think of what's next, nothing has been more illuminating than watching the Makers Movement take hold. It seems small. Most people look at 3D printing and it seems small and inconsequential. It is not.
The Internet Will Break Your Creative Block
JANUARY 9, 2014
Some might go to a concert, a movie, the library, have a deep conversation with a friend at the coffee shop or even hit the local stand-up comedy club. library. Writer''s block? Creative block? Can''t come up with something to create? Steven Pressfield hates the words "writer''s block." " He believes that we''re all just fighting the "resistance" to create something (writing, that new startup, a project, whatever). His books, The War of Art , Do The Work and others are all about "putting you ass where your heart is," as he calls it. Always.
Six Links Worthy Of Your Attention #228
OCTOBER 31, 2014
when if you needed to understand or study any topic, you went to a library. The quality of the information at the library was always dependant on the quality of the city that you lived in. Big cities, with big populations, had the better libraries. Is there a lesson about how libraries were built and used to help educate America for us to ponder when it comes to the future of their institutions? Even if you never stepped foot into a library. library. Alistair for Hugh). The "How Does Stephen Colbert Work?" Alistair for Mitch). Hugh for Alistair). Daily.
Geek to Live: Organize your PDF library with iTunes
Buzz Marketing for Technology
JULY 20, 2008
Geek to Live: Organize your PDF library with iTunes. Using iTunes Smart Playlists and its PDF support, you can build a document library where PDFs are automatically sorted into keyword-based lists. Create a separate iTunes library for your documents. Once youve got a new library set up, you can drag and drop PDFs onto it to add them. Lifehacker. Tamar Weinberg | Email.
Libraries could really be up the creek…
The Way of the Web
OCTOBER 22, 2010
Well, first I wrote about the potential of the ebook to remove the relevance of libraries and how they could adapt. But there’s also a two-week limit on physical library books, not every book is available, and there are restrictions and fines. Kindles, Sony & Nook e-Readers Allowing Libraries To Thrive In Information Age? Tags: Digital Publishing books ereaders kindle lending libraries nook sharing I actually toned down the headline (the original one rhymed with ‘ducked’). The reason for this bleak prognosis? But now it’s done.
More on Content Strategy
SEPTEMBER 27, 2013
I love decks related to libraries. Content strategy workshop for LACONI, an association of 150 Chicago-area libraries, given September 20, 2013. Comprehensive look at content strategy goals, opportunities, challenges, definitions, processes, elements for libraries today and in the future. Content strategy for library websites from Content Company. photo credit ).
Information Literacy in the Workplace - Special Libraries Association
Buzz Marketing for Technology
JUNE 27, 2008
The definition that is most widely accepted, and that forms the basis of subsequent definitions, comes from the Final Report of the American Library Association Presidential Committee on Information Literacy , 1989 ([Online] Available: [link].): "To be information literate an individual must recognize when information is needed and have the ability to locate, evaluate and use effectively the information needed. College and Research Libraries. Department Head, Information Services & Resources Librarian/ Archivist Library Account Executive. Advanced Search Options.
How Flickr and Google Help Us Remember
DECEMBER 18, 2012
The Library of Congress did not know the names of French brothers Michel, age 4, and Edmond, age 2, when the institution uploaded this photograph to Flickr in the summer of 2008. They knew the duo were Titanic orphans. They didn’t know anything else. The LOC now has that data. They know the kids’ father and why he changed his name when boarding Titanic. The past is a click away.
Six Links Worthy Of Your Attention #138
FEBRUARY 9, 2013
Library Starts Seed Sharing Program Among Patrons - PSFK. What if libraries loaned more than books and other media? You know, get some seeds, plant a garden, collect the seeds from that garden and return them to the library for others. Does this have anything to do with libraries as we have known them to date? Could lending seeds be a strategy to keep libraries relevant?
Rough Guide: How to create visual content for social media with ease
JANUARY 30, 2016
Word Swag – Word Swag is an IOS app which generates gorgeous text styles over images that you either upload or you can you the pixabay (integrated) image library which includes thousands of free – do whatever you like with – images. Today we fight for more attention from our audiences on social media. People It’s not as difficult as you may think to create visual images that stand out.
Is the eBook, the end of the library?
The Way of the Web
SEPTEMBER 27, 2010
→ Is the eBook, the end of the library? As a result, our house has started to resemble the children’s section of an Amazon warehouse, and every time his family get the chance, he’s getting more books added to the collection – but that isn’t enough, and as a result, we’re making regular trips to the local lending library for the first time since I was a teenager.
The Victorian School Libraries Learning with Web 2.0 Program. Re-imagine.
Buzz Marketing for Technology
JULY 24, 2008
The Victorian School Libraries Learning with Web 2.0 On the side of the pages you will find some other links, a ‘ Site of the week ‘ link that will have a new interesting website to explore each week, the tracking log, where you can monitor your progress during the program, and the Participants’ Blogs page, where you can find a list of the blogs being created by staff at your library. Subscribe to some library related blogs. Week 8: Social bookmarking and Library 2.0. Read about the Library 2.0 School Library Association of Victoria.
How Much Screen Time Should Kids Have?
SEPTEMBER 18, 2013
It is a three-dimensional library - text, images, audio and video - that gives us access to some of the smartest people and skills in the world. library. What was your childhood like? Screens (beyond the television) played a pervasive part in my upbringing. We were one of the first families to have a set-top video game platform (first Pong , then Atari 2600 ). We had a personal computer long before anyone knew what to do them. The teacher said that they couldn''t be sure I had written it, because it was printed by a primitive home printer and not in my own handwriting. Staring.
Can They Find Your Video? Do They Want To?
Small Business Mavericks
MAY 22, 2014
It will help you, too, find your stuff as you build up your video library because it’s easier to figure out “FAQ1.mov” than it is to remember what “4867000faq1.mov” was about. Pretty soon you will have a growing library of videos that you know people love because they are doing your marketing for you, sharing your message with their friends. Video Marketing responsive video library websites with video Can they find it? The location of your video is important. Put it on the main page above the fold so no scrolling is necessary.
The Fantabulous Lists of Social Media Case Studies
Social Media Citizens
FEBRUARY 7, 2011
WOMMA’s Case Study Library by ( [link] ). I’ve been browsing through the lists of top social media case studies and I thought I am going to share some of the top sites with you: Casestudiesonline.com by Tod Maffin. List of Social Media Marketing Examples by ( [link] ). Social media case studies by ([link] ). Social Brand Index by ( [link] ). Blog Well Case Studies by ( [link] ). Thanks!
50 Shortcuts to Create Visual Content for Social Media
MARCH 4, 2016
Not only can you create just about every kind of image (from PDFs to social media images, Infographics and slide decks) but you can easily access a huge library of stock photos for just $1 USD each. Access to stock libraries like Unsplash and Pixabay. Icon Finder is a huge library of icons that you can search on, just like a stock library. Image by Shutterstock. Ready? Let’s
Six Links Worthy Of Your Attention #30
JANUARY 15, 2011
Celebs, They're Geeks Like Us: Libraries of the Rich and Famous - flavorwire. Who wouldn't want to see what the home libraries of the rich and famous look like? library. alistaircroll bitcurrent bitesizededits book cityofsound completewebmonitoring cribs danhill dancingplagueof1518 flavorwire geek gigaom greatlinks hashtag hughmcguire human20 karllagerfeld library librivox link linkbait literature managingbandwidth mediahacks mtv rednod scientificamerican sloandigitalskysurvey thebookoven theguardian twitter twittermedia viral webanalytics wikipedia yearonelabscribs.
Six Links Worthy Of Your Attention #62
AUGUST 27, 2011
Local Library Lends Out Humans As 'Living Books' - PSFK. One of the hardest adjustments to this new reality is (and has been) what happens to libraries? There has been a lot of discourse online about this and I've sat through many fascinating conversations about the future of the library at events like O'Reilly's Tools of Change for Publishing conference. Most of the conversation is about making libraries destinations for people to share information, etc. Imagine this: a library that lends out people as 'living books'! library. Here's what they found."
Are you designing for findability?
NOVEMBER 18, 2013
Jill MacNeice, a user experience professional and information architect at the Library of Congress, talked us through how the most famous library in the world had to–just like the rest of us–update their website so visitors can find what they need. The Library of Congress has 2.2 Design for Findability at the Library of Congress from Jill MacNeice. uxredux.
The #pitchPRomise: Evolve Your Media Relations Efforts
NOVEMBER 10, 2015
often tell the story of how, when I started my career, we had the big, green Bacons books in the agency library. Because there weren’t copies for all 200+ of us, you would check them out of the library, copy the pages you needed, and check them back in. By Gini Dietrich. If you wanted to read what a journalist was writing before you pitched them you—gasp!—ordered Easier.
JANUARY 3, 2015
live a block from a public library so I have no excuse. “Books are the aqua vita of the spirit; they form a kind of background radiation against which I measure my life and my endeavors. They buck me up when I’m down, inspire me out of torpor, galvanize me when I am ready to walk the fire.” ” – James O’Reilly, co-founder of Travelers’ Tales. Thanks for reading.
50 of the Most Dependable Web Resources for University Students | Educhoices.org
Buzz Marketing for Technology
JUNE 27, 2008
Library of Congress - The nations oldest federal cultural institution is also the largest library in the world. CIA Library - The Central Intelligence Agency has a library, an online directory of Chiefs of State and Cabinet Members of Foreign Governments, maps and a World Fact Book that offers information on countries all over the world. 4. Associate Degree Programs.
3 Tips For Nonprofits To Boost Their Social Media Presence
FEBRUARY 23, 2015
Use the Library of Congress and other online resources to find commemorative days and weeks that are relevant to your firm. The primary goal of Sec. 501 organizations is not profit. But all companies, regardless of how they’re organized under IRS law, need revenue and supporters to accomplish their missions. Social media offers the perfect platforms to do this. Timely Tweets.
Resources for Small Staff Associations
APRIL 20, 2016
Coschedule’s Resource Library –Lots of good free resources from marketing planning worksheets to social media guides to content calendar templates, etc. This post originally appeared on Mizz Information. ————-. Prefer a pdf version you can print? Here it is. WEB/ANALYTICS. Mockingbird : wireframing tool for mocking up webpages or your whole site architecture.