| | Apple + Social Media | 1151 articles |
| Page 1 of 12 | Previous | Next | PUSHING SOCIAL MARCH 7, 2011 The Apple Guide to Copywriting Magic Before you brand me an Apple fanatic, you should know that I’m really a marketing cynic. But Apple always pushes the button that turns me into a credit-card maxing gadget fiend. Apple’s word choice is so simple that it’s laughable. Apple makes it easy for you and emotionally buy into their products. The latest Apple whipping boys are Android phones, and Tablet PCs. | JASON YORMARK OCTOBER 4, 2011 Did Apple Miss The Boat With The iPhone 4S? It doesn’t go without notice that it’s probably a little unrealistic to expect Apple to reinvent the iPhone every single year. I think where I was most surprised is more around the fact that I felt with all the added pressure of competitors heating up, I was really expecting Apple to pull out some heavy hitting features. AppleI was disappointed. | | | | | | | THE REALTIME REPORT SEPTEMBER 10, 2012 Coca-Cola Is #1 Brand In Social Media Impressions billion impressions generated by the top 100 consumer brands, according to a new monthly report tracking social media “conversations’ related to those top 100 brands. Coca-Cola was the #1 brand in social media impressions – with nearly twice as many mentions as #2 brand Apple – in July 2012. Apple – 761,162,000. The U.S. | SIMON MAINWARING DECEMBER 26, 2010 What happens when everything is social media If you look at the 500 million people who are on Facebook and the way that people text each other and instant message and use video chat, there is now an evolution of media. Those are the characteristics and attributes that a generation and audiences feel are very important to their media and entertainment experiences.. | SPIN SUCKS SEPTEMBER 12, 2012 Six Things You Can Learn about Blogger Relations from Apple They include: Top-down (traditional public relations), groundswell (word-of-mouth, social media), direct (email), and flanking (advertising). In the chapter about direct marketing , we closely examine Apple and how well they use that approach to get people excited about their new products. Manage social media audiences. Today is the day! Direct Approach. | JANET FOUTS FEBRUARY 27, 2013 CEOs-Roll Up Your Social Media Sleeves The company earned an incredible amount of media coverage which put the company on the map. The lesson is clear: CEO’s that are active in social media and content marketing efforts ignite conversation. Social CEOs drive results. Frank Strong is a classically trained PR professional with new media savvy. By Frank Strong. His sleeves were rolled up. He swore. | | | | | | | | | -
SPIN SUCKS | MONDAY, NOVEMBER 28, 2011 Eight Social Media Trends for 2012 I’ve written the eight social media trends you need to pay attention to for next year. 2012 Social Media Trends. Social TV Convergence. Today we talk about mobile, social, marketing, public relations, advertising, direct, email, customer service, and sales as if they’re working in silos. Not everyone uses social networks (yet). Social Commerce. The other day I was in the Apple store and I checked in, using Foursquare. It asked me if I wanted to pay using the Apple app. New Social Networks. Results. MORE >> -
JASON YORMARK | FRIDAY, APRIL 8, 2011 5 Great iPad Social Networking Apps There aren’t too many great social networking apps for the iPad, but I have found a select few that I find myself using on a regular basis. Below is the list that I use regularly that cover using Twitter, Facebook, blogging, news consumption and social/web stats. Ego ($2.99) – It’s not the most robust web/ social analytics offering, but what it lacks in depth, it makes up for in simplicity and ease of use. Sometimes it’s great just to get some high level information about your web and social stats. My 9 Favorite iPhone Social Media Apps. MORE >> -
DANNY BROWN | MONDAY, APRIL 16, 2012 Sergey Brin Paints His Kettle Pot Black Over Facebook and Apple Over at UK newspaper The Guardian, Google co-founder Sergey Brin shares his views on the future of the Internet , including web freedom and the restrictive practices of Facebook and Apple. Look at Google Plus Your World , for example, that gives more credence to search results with your Google Plus account , versus other social networks or websites. Google is still seeing their social network struggling to find ground, so any extra numbers (real or otherwise) would ease investor burdens. Insights Apple facebook googleGoogle’s Short-Term Memory. MORE >> -
SOCIALNOMICS | WEDNESDAY, MAY 5, 2010 Social Media Revolution 2 (Refresh) It’s amazing how fast the world of social media moves! As many of the statistics from the original Social Media video have changed, I took a moment to refresh the video with a few new statistics and graphics. Thanks to all of you for your support in making the first Social Media Revolution and Social Media ROI videos such a huge success and I hope that you enjoy this refresh! 96% of them have joined a social network. Social Media has overtaken porn as the #1 activity on the Web. last year met via social media. MORE >> -
PUSHING SOCIAL | TUESDAY, NOVEMBER 29, 2011 Why Walmart is Making a Huge Social Media Mistake million employees for social media help. million employees into social media brand evangelists. It’s hard to fake enthusiasm and social media is a sensitive bullshit detector and it will ignore half-hearted attempts by Walmart employees to satisfy their corporate masters. They’ll look at their employees and see them as twitter drones that can magically reverse their social media fortunes. To this day it amazes me that Apple doesn’t have a blog, twitter and Facebook accounts. would kill to hear what it’s like to work at Apple. MORE >> -
- Social Media U: Take a Class in Social Media - ReadWriteWeb BUZZ MARKETING FOR TECHNOLOGY | FRIDAY, JUNE 27, 2008
- Apple: How brands, customers & society benefit when a company shows what it stands for SIMON MAINWARING | SUNDAY, APRIL 17, 2011
- How Do You Like Them (Infographic) Apples? WAXING UNLYRICAL | THURSDAY, JUNE 14, 2012
- Apple vs. Google – The Maps Edition ONE SOCIAL MEDIA | WEDNESDAY, JUNE 6, 2012
- Video: Steve Jobs on Apple and Value, in 1997 SCOTT GOULD | SUNDAY, JANUARY 2, 2011
- Why Speed of Resolution Over Speed of Response is Key to Social Media Success DANNY BROWN | FRIDAY, DECEMBER 9, 2011
- Broadcastr: Social media as unlimited soundscape SIMON MAINWARING | THURSDAY, APRIL 14, 2011
- Kickstart Your Social Media Lead Generation with Machine Learning Part 1: The Engine JUGNOO | TUESDAY, SEPTEMBER 25, 2012
- The Apple iPad. Greatest thing since iSlicedBread? TAYLOR MAREK | WEDNESDAY, FEBRUARY 3, 2010
- Egypt: Social media as a life or death proposition SIMON MAINWARING | FRIDAY, FEBRUARY 4, 2011
- The Top 3 ‘Big Ones’ in Social Media 2011 MINDJUMPERS | THURSDAY, DECEMBER 29, 2011
- No, You Can't Automate Social Media! TECHIPEDIA: TAMAR WEINBERG | WEDNESDAY, JULY 7, 2010
- Apologies in a Crisis and Other Lessons from Apple SPIN SUCKS | MONDAY, OCTOBER 1, 2012
- Social Media and Travel SOCIAL MEDIA MARKETING | THURSDAY, JANUARY 26, 2012
- Build Stronger Relationships: Meet Social Media Contacts Face-to-Face JUGNOO | WEDNESDAY, MAY 30, 2012
- Steve Jobs = Social Media King SOCIALNOMICS | FRIDAY, JUNE 25, 2010
- Obama, Apple, Cisco and Charlene Li of Altimeter Group on Open Leadership – Part 3 of 3 MARKETING VOICES | TUESDAY, JUNE 15, 2010
- 3 Things CEOs Should Never Lose Sight of in Social Media DANNY BROWN | TUESDAY, APRIL 19, 2011
- Statistics Show Social Media Is Bigger Than You Think SOCIALNOMICS | TUESDAY, AUGUST 11, 2009
- The Audaciousness of Corporate Social Media Failure GEOFF LIVINGSTON | TUESDAY, FEBRUARY 7, 2012
- Apple Keynote Demo Fail SOCIALNOMICS | THURSDAY, JUNE 10, 2010
- The power of customer advocacy in a social media crisis FRESHNETWORKS | WEDNESDAY, NOVEMBER 9, 2011
- 4 Tools to Streamline Your Social Media Outreach IDACONCPTS | TUESDAY, NOVEMBER 6, 2012
- Finally Unlocked- The Social Media ROI Formula MR. RYAN CONNORS | SUNDAY, NOVEMBER 18, 2012
- 87 More Vital Social Media Marketing Facts and Stats for 2012 WEBBIQUITY SMM | TUESDAY, OCTOBER 16, 2012
- Top ten social media survival tips SIMON MAINWARING | WEDNESDAY, AUGUST 17, 2011
- Convince and Convert Blog: Social Media Strategy and Social Media. CONVINCE & CONVERT | TUESDAY, SEPTEMBER 21, 2010
- Social Media Marketing by the numbers SMTHREE | MONDAY, FEBRUARY 14, 2011
- Which comes first social media or social media culture? AKAMAI MARKETING | TUESDAY, JUNE 26, 2012
- Social Media is Better for Experiential Products CITIZEN MARKETER 2.1 | TUESDAY, MARCH 29, 2011
- 38+ Cool Social Media and Web Tools and Reviews WEBBIQUITY SMM | MONDAY, APRIL 9, 2012
- Convince and Convert Blog: Social Media Strategy and Social Media. CONVINCE & CONVERT | TUESDAY, SEPTEMBER 21, 2010
- How to Emulate the World’s Powerful Brands Using Social Media SPIN SUCKS | TUESDAY, FEBRUARY 1, 2011
- Crisis Management: Six Keys to a Great Apology SPIN SUCKS | TUESDAY, OCTOBER 25, 2011
- Social Media ROI and CEOs – Affecting the $$$ Bottom Line LAUREL PAPWORTH | MONDAY, APRIL 16, 2012
- #DearKen: How Can I Best Use Social Media When I Present At Conferences? MOBILEGROOVE | THURSDAY, APRIL 5, 2012
- Facebook Tip: Changing From Mobile To Desktop View On Your iPad Or Tablet SOCMED SEAN | SUNDAY, DECEMBER 23, 2012
- What Should Apple Do? PAUL GILLIN | TUESDAY, JULY 13, 2010
- 3 facts that will shape the future of branding, marketing and social media SIMON MAINWARING | MONDAY, NOVEMBER 21, 2011
- Hallowe’en or Social Media? DANNY BROWN | FRIDAY, OCTOBER 29, 2010
- Infographics For The Social Media Maniac NOWSOURCING | THURSDAY, AUGUST 25, 2011
- How Social Media, Content Transform Marketing from Expense to Investment WEBBIQUITY SMM | MONDAY, JUNE 25, 2012
- Why Social Media gurus should be trampled by elephants ALEX BLOM | SATURDAY, AUGUST 28, 2010
- 102 Compelling Social Media and Online Marketing Stats and Facts for 2012 (and 2013) WEBBIQUITY SMM | WEDNESDAY, JANUARY 2, 2013
- The Apple iPad. Greatest thing since iSlicedBread? TAYLOR MAREK | WEDNESDAY, FEBRUARY 3, 2010
- 5 Reasons I Think Facebook Is On The Decline JASON YORMARK | WEDNESDAY, JUNE 13, 2012
- Apple Ping: A Social Media “Genius” Idea SOSHABLE | MONDAY, MAY 14, 2012
- Apple: A Case Study in Why Brands Should Control Their Stories WAXING UNLYRICAL | TUESDAY, NOVEMBER 8, 2011
- The 2 Ingredient Recipe for the Social Media Magic Middle CONVINCE & CONVERT | SATURDAY, FEBRUARY 23, 2013
- Are You A MacHead? The Story Of The Apple Fanboy TAYLOR MAREK | MONDAY, JUNE 14, 2010
- 6 different Apple-related tweets you’ll see today DANNY WHATMOUGH | WEDNESDAY, JANUARY 27, 2010
- Don’t Ignore Social Media’s Research Value CONVINCE & CONVERT | WEDNESDAY, APRIL 20, 2011
- List of 12 Top Social Media Podcasts in 2012 LAUREL PAPWORTH | SATURDAY, JANUARY 21, 2012
- My 9 Favorite iPhone Social Media Apps | jasonyormark.com JASON YORMARK | MONDAY, FEBRUARY 22, 2010
- Public Relations and the Rebirth of Storytelling WAXING UNLYRICAL | THURSDAY, MAY 5, 2011
- 100+ Social Media Monitoring Tools WWW.PAMORAMA.NET | SUNDAY, OCTOBER 31, 2010
- Social Media? There's an app for that! FREELANCE SOCIAL MEDIA | FRIDAY, MAY 21, 2010
- How Classrooms Can Excel Using the Latest Technology and Social Media SOCIALNOMICS | SUNDAY, SEPTEMBER 30, 2012
- Microsoft Windows 8 Turns Apple Devotees Into Advocates MOBILEGROOVE | FRIDAY, SEPTEMBER 16, 2011
- Social Media Tips for Local Retailers JEFF KORHAN | FRIDAY, AUGUST 19, 2011
- There’s No “I” In “Brands”, But They’re Surrounded By A Lot Of “BS” JOEY STRAWN | TUESDAY, APRIL 26, 2011
- Don’t Fear Your Customers on Social Media – Embrace Them! SOSHABLE | SUNDAY, FEBRUARY 17, 2013
- The Difference Between Easy and Simple JEFF KORHAN | THURSDAY, APRIL 12, 2012
- Social media’s watershed moment SMTHREE | FRIDAY, FEBRUARY 4, 2011
- Interview with Social Media Citizen: Richard Sedley SOCIAL MEDIA CITIZENS | TUESDAY, NOVEMBER 2, 2010
- Is the iPad Good for Blogging? KIKOLANI | MONDAY, AUGUST 16, 2010
- This Week in Infographics: A Social Media Timeline NOWSOURCING | THURSDAY, MAY 3, 2012
- Employees Are A Critical Element To Your Social Media Success – Are You Leveraging Yours? Apple Isn’t! SOCMED SEAN | TUESDAY, DECEMBER 6, 2011
- Comparing Apples to Oranges, Google Plus is the Grocery Cart CONVERSTATIONS | MONDAY, OCTOBER 24, 2011
- 10 Social Media Pros Pick Their Favorite iPad Case CONVINCE & CONVERT | TUESDAY, NOVEMBER 8, 2011
- Is Google+ the Next Big Social Media Site for Business? THE SOCIAL MEDIA INCUBATOR | THURSDAY, JULY 28, 2011
- Aisle411: Accelerating In-Store Engagement With Mobile Search, Mobile Marketing & Social Media MOBILEGROOVE | WEDNESDAY, FEBRUARY 2, 2011
- Why Customer Service Should Be in Your Social Media Marketing Strategy TECHIPEDIA: TAMAR WEINBERG | TUESDAY, JULY 21, 2009
- Breaking It Down: Kindle Fire vs. Apple iPad ONE SOCIAL MEDIA | TUESDAY, OCTOBER 4, 2011
- The Magic That is Apple WAXING UNLYRICAL | WEDNESDAY, JUNE 22, 2011
- How to Create Social Media Icons with Pure CSS QUICK ONLINE TIPS | THURSDAY, APRIL 25, 2013
- Interview with a social media influencer: Joost de Valk SOCIAL MEDIA CITIZENS | SUNDAY, FEBRUARY 27, 2011
- Gin and Topics: Bathing Dogs, Baby Seals, and Bratty Kids SPIN SUCKS | FRIDAY, DECEMBER 16, 2011
- The Downside of Social Media ENGAGING BRAND | THURSDAY, JULY 7, 2011
- Why Some Passionate People Fail PUSHING SOCIAL | SATURDAY, MARCH 12, 2011
- “About Your Blog…” Job interviews and Social Media LAUREL PAPWORTH | WEDNESDAY, NOVEMBER 28, 2012
- Don’t Be Scared Be Prepared – How to Manage a Social Media Crisis CONVINCE & CONVERT | MONDAY, MAY 28, 2012
- The Social Media Press Box DIRECT MARKETING OBSERVATIONS | THURSDAY, JUNE 17, 2010
- Social media week – instagram photo wall #smw FRESHNETWORKS | MONDAY, FEBRUARY 7, 2011
- My Top 11 iPhone Apps of 2011 JOEY STRAWN | WEDNESDAY, DECEMBER 21, 2011
- The purpose and practice of internal social media SIMON MAINWARING | TUESDAY, APRIL 3, 2012
- SocialVibe: How advertising and social media can change the world SIMON MAINWARING | THURSDAY, JANUARY 27, 2011
- 5 Essential Spreadsheets for Social Media Analytics MASHABLE.COM | WEDNESDAY, FEBRUARY 15, 2012
- The Small Wins From Social Media TWIST IMAGE | TUESDAY, APRIL 23, 2013
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