Akamai Marketing

5 metrics to track on Twitter

Akamai Marketing

PostRank will help balance out the information from Google Analytics, including RSS feed tracking and conversation on Twitter surrounding a particular link. It happened again this weekend. Over mimosas and a lovely chat. Laser focused and sincere the question came: “How many followers should I have on Twitter?&# Ahh, yes. It’s still a common question, mostly I believe, because its the easiest to measure, its a number you can view at a glance. I get this question a lot.

What's your social currency?

Akamai Marketing

Trending Sources

Social Media Complainers – your new BFF's

Akamai Marketing

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Successful Blogging for Small and Medium Businesses

Akamai Marketing

Book Review Wednesday: Wikibrands: Reinventing your company in.

Akamai Marketing

Socially Speaking What do YOU expect from brands and companies using social media?

Akamai Marketing

If there is one thing I’ve learned from my various social media audiences, its that you too have opinions about the care and feeding of social media persona. For sometime now, I’ve talked at you and with you about social media karma and best practices. However, we all create our own rules and definitions for what works for us in social media conversations. Conversely, we all have our own expectations about what a brand/company does with their social media profiles.

Why Talking Like A Human Requires An Actor’s Mindset

Akamai Marketing

When we do, we’ll all know because our social media feeds and the results for business will be remarkably improved. As your fingers hit the keyboard to respond to that email – do you find yourself ever pausing? If you’re in marketing, communications or PR, I bet your answer is “Every.Single.Time.” ” Getting a message across is still an art form, as evidenced by the amazing amount of useless info and poorly written emails we all receive every single day.

Tool Tuesday: Qwitter

Akamai Marketing

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Why Buying Twitter Followers Is Damaging To Your Brand

Akamai Marketing

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Tool Tuesday: Sprout Social Update

Akamai Marketing

Google Reader Feeds: Many months ago when I filled out that survey Sprout Social sent me, I specifically remember a question about what it would take to be the only tool I use to post. When I last wrote about Sprout Social in May 201 1, I’d been using it for a couple of months.

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What the ComScore Digital Year in Review means for small biz marketers

Akamai Marketing

On Alice in Wonderland and Social Media

Akamai Marketing

The difference between an audience and a community in new media

Akamai Marketing

Auto posting RSS feeds on a Twitter account reaches audiences, but doesn’t create community. Communities Are Like Marriages: Communities require consistent feeding and caring. Creative Commons Photo by Daehyun Park.

Tool Tuesday: PostRank Analytics

Akamai Marketing

The Viral Marketing Virus

Akamai Marketing

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Moderating Comments and Managing Online Communities

Akamai Marketing

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Oscar Meyer Weiner Mobile makes appearance in Hawaii | Akamai.

Akamai Marketing

Twitter-ups the future of events, sponsorship and event marketing

Akamai Marketing

Jack Welch supports events and their business uses.

Akamai Marketing

The bus to Hawaii: Marriott boosts Hawaii Bookings 40% with event.

Akamai Marketing

The Wells Fargo Debacle.how to get around it

Akamai Marketing

Top B2B Instagram Feeds You Should Follow Today

Visually SM

Here are five of the top B2B Instagram feeds and some tips on how big brands use the image-sharing service as part of their business to business marketing strategy. The post Top B2B Instagram Feeds You Should Follow Today appeared first on Visually Blog.

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Facebook Updates News Feed Algorithm

Ignite Social Media

Once again, Facebook is changing the way its News Feed is structured and many people have questions as to what it actually means this time. The post Facebook Updates News Feed Algorithm appeared first on Ignite Social Media - The original social media agency.

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Facebook Displaying Vertical Videos in Mobile News Feed

SocialTimes Facebook

Facebook has begun displaying vertical videos in News Feed in its flagship mobile application. Prior to the change, vertical videos were cropped into squares in News Feed, and users had to click on the videos to watch them in their intended format. Peterson reported that vertical videos will appear in a 2:3 aspect ratio in News Feed and not take up the entire screen unless users clock on those videos, and then click on the arrows in the upper-right-hand corner to expand them.

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Facebook Eyes Clickbait-Free News Feed

SocialTimes Facebook

Facebook hopes to catch clickbait in the algorithm net it is using to clean up its News Feed. Research scientist Alex Peysakhovich and user experience researcher Kristin Hendrix detailed the latest change to the social network’s News Feed algorithm in a Newsroom post , saying that the tweak was a response to feedback from users. To address this feedback from our community, we’re making an update to News Feed ranking to further reduce clickbait headlines in the coming weeks.

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Facebook Testing Ability for Users to Post to News Feed But Not Timeline

SocialTimes Facebook

Facebook is testing a way to allow users to post to News Feed without those posts ever appearing in their Timelines. We’ve heard feedback that sometimes, you may want to share a post with friends and family via News Feed and not have that post be displayed on your Timeline.

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Is Your Content Top of Feed Worthy?

Pam Moore

There are still quite a few lazy marketers pushing out mass quantities of junk content trying to grab that sacred top of news feed position. Could it be your current over focus and desire to reach the top of the news feed is actually what is keeping you from achieving the goal?

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How to Stay Relevant in an Algorithmic Instagram Feed

Convince & Convert

Instagram recently sparked a social media panic attack when they announced their decision to move from a chronological feed to an algorithmic feed. The move to algorithmic feeds will allow Instagram to serve users more personalized content suited to their interests.

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Facebook Testing New Multiproduct News Feed Ads

SocialTimes Facebook

Facebook is testing a new type of multiproduct News Feed ad with advertisers including Michael Kors and Lowe’s. Readers: Have any of these ads made their way into your News Feeds ? Advertising/Marketing Facebook Adweek Dynamic Ads e-Commerce Holiday Shopping Season images Lowe's Marty Swant Michael Kors News Feed Photos retailers Videos

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NEVER Feed the Trolls

Janet Fouts

The more you say, the more you feed ‘em. There’s a saying in social media that goes something like this “You know you’ve “arrived&# when you’ve got trolls commenting on your work&#.

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Facebook News Feed: Friends and Family First, Core Values

SocialTimes Facebook

Friends and family come first in Facebook’s News Feed , as the social network detailed the latest tweak to its algorithm and detailed the values that guide that algorithm. Engineering director Lars Backstrom announced the algorithm update in a Newsroom post , saying that posts from friends will be ranked higher in News Feed than posts from pages. That’s why today, we’re announcing an upcoming change to News Feed ranking to help make sure you don’t miss stories from your friends.

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Facebook’s Latest News Feed Algorithm Tweak Eyes More ‘Informative’ Stories

SocialTimes Facebook

Facebook wants its users to find their News Feeds to be more informative. The newest tweak to the social network’s News Feed algorithm , announced Thursday, is focused on delivering more stories that users find made them “feel more informed about the world around them.”. People from our Feed Quality Program look at each story in their feed and rank it on a scale of one to five—one being “really not informative” and five being “really informative.”.

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Facebook News Feed Algorithm Changes: 5 Must-Reads

Firebelly

This week, Facebook announced more changes to its news feed algorithm. Facebook News Feed Algorithm Changes…Again. Facebook issued news feed algorithm changes again and community managers everywhere are fighting the urge to melt their faces off.

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Instant Games: Facebook’s New Cross-Platform Experience for Messenger, News Feed

SocialTimes Facebook

Facebook Tuesday announced the launch of Instant Games , an HTML5 cross-platform gaming experience for Messenger and News Feed on both mobile and the web. Facebook News Feed posts also include the “Instant Play” call-to-action to help drive distribution and discovery of new games.

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Facebook’s Big News Feed Announcement That Benefits Brands

Firebelly

Today Facebook announced several upcoming changes to the News Feed. One announcement stood out to me as something that may be a big benefit to brands – the Following Feed. The Following Feed contains ALL posts from pages that people Like — not Edgerank-filtered updates.

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Feedburner to Feedblitz – Why We Migrated Our RSS Feed

Convince & Convert

Did you know that you don’t need a third-party feed service to deliver an RSS feed? It’s no secret, but using a service like Feedburner has become a common best practice for feed delivery among bloggers and marketers alike.

3 Ways to Fight Facebook’s Algorithm and Customize Your Feed

Convince & Convert

Click to read more » facebook The Social Habit edgerank news feed social media statisticsImage from BigStockPhoto.com. My wife asked me today if something had changed at Facebook.

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The News Feed is Outdated: How Stories Changed the Way I Think About Social Media

Buffer Social

The News Feed is outdated and stories are becoming the default for content consumption. Facebook, for example, didn’t invent the vertical scrolling feed. Why Stories are the new News Feed. The News Feed is not a native experience on mobile.

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What You Need to Know About Facebook’s News Feed Changes

SocialFish

Facebook page admins take note: just when you thought you’d figured out Facebook’s EdgeRank algorithm, they’ve changed the game and the way News Feed works. Here’s what you need to know about the News Feed changes: Story Bumping.

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News Feed Optimization (NFO) is the new SEO!

Buzz Marketing for Technology

This is the algorithm that controls what you see in your News Feed when you log into Facebook. This is a new type of optimization called News Feed Optimization and it’s the next big race for all of us to embark on.

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