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The 7 Deadly Sins Of Digital Marketing In 2014

Twist Image

" So many brands are still focused on impressions and branding in the digital world, but they are not thinking enough about how their properties are optimized for both organic search and paid search. organic search. paid search. search engine marketing. search engine optimization.

Marketing 105
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Fetching Friday – Resources Mashup & The Subway

Kikolani

7 Ways to Organize Your Content for Curation – How you organize your content plays a key role in your marketing success. Top 5 Paid Search Ad Mistakes Small Business Make – Hopefully, you aren’t making these mistakes and if you are, you now know how to fix them. Social Media / Social Networking.

Mashup 117
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The 12 Best Competitive Intelligence and Benchmarking Tools

Webbiquity SMM

Also useful for content curation, content planning, social media monitoring, and infuencer outreach. Also provides competitive SEO metrics (keywords, ranking, brand positioning), and data on paid search campaigns by comparing your adwords spend against others in your competitive landscape.

Tools 100
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How to Guarantee Your Editorial Calendar Works

Convince & Convert

As I’ve written about in the past, the “ album era ” for blogs went away when competition increased and Google Reader was overtaken by Twitter as a curation mechanism. The truth is that most blog posts – and most content of any type, really – fails. Today, it’s all about the hit singles.

How To 60
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How to Promote Your Content Across Owned, Earned, and Paid Media

Convince & Convert

Most direct marketing advertisement methods (paid search, etc.) Some paid content promotion tactics that can be very effective include: StumbleUpon Paid Discovery – StumbleUpon lets you buy clicks at low, low prices fromsocially engaged visitors. And our tests indicate gorilla suit advertisements convert poorly.

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45 Marketing Tools to Consider for 2017

Razor Social

Feedly is the easiest way to curate content from your favorite publications for social sharing. It analyzes Google organic and paid search results and produces a detailed analysis to help you evaluate your site and the sites of your competition. It is available both as Web and mobile application (Android and iOS).

Tools 40
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The Top B2B Marketing Trends for 2018 – A Meta-Analysis

Webbiquity SMM

Most “top trends” posts either tell what the blogger thinks (good), or curate the opinions of multiple experts (better). Search Marketing: Not so much trends as shifts in budget emphasis, two experts predicted larger investments in SEO next year and two others expect a pick up in paid search spending.

B2B 293