Webbiquity SMM

JUNE 7, 2010

One of the challenges in measuring the ROI of social media marketing is that the use of social networking and social sharing tools isn’t confined to the marketing group. Social media is being used in multiple functions across the enterprise, from product development (e.g. Share this on Reddit. Stumble upon something good? Tweet This!

Social Media 160

Social Media Crowdsourcing Technorati StumbleUpon 160

Mindjumpers

JANUARY 25, 2013

The confusion on social ROI might remain the same unless social media professionals stop trying to evaluate their online efforts the same way they measure the success of their other marketing activities. Following are four of those metrics for measuring social media ROI, which we see as of great importance. Crowdsourcing.

ROI 245

ROI Metrics Crowdsourcing Sentiment 245

Convince & Convert

JUNE 29, 2010

Harnessing the power of the collective (crowdsourcing for social change) is a thread woven throughout Cognitive Surplus , and its viability requires two of Shirky’s assertions to be accurate.

RSS 118

RSS Collaboration Social CRM Consultant 118

Convince & Convert

JULY 6, 2010

Online consumers are savvy and being open and communicative is vital to reputation management. Be Committed to CSR As mentioned, it’s critical to be transparent when it comes to a company’s CSR program, especially when harnessing social networking platforms. By transparent, I mean keep it real and no lip service.

CSR 137

CSR Social Media Strategy Consultant 137

Convince & Convert

FEBRUARY 5, 2010

link] Social Email Guy By the way: nice crowdsourcing / co-creation / collaboration Chris Rogers I initially like #3 best, however, not a big fan of the screened back logo – i.e. if #3 was a bit less busy, it would be my favorite. I also picked 3 because there was no 4. 2 many words I guess?

Disqus 109

Disqus Social CRM Patterns Consultant 109

Convince & Convert

MARCH 10, 2010

I crowdsourced the design using Crowd Spring, and selected Tzeyee and her design over dozens of other contenders. Thank you so very much to each of the Twitter 20 participants, who gave so freely of their time and their knowledge in the true spirit of social media. Her design very much adds to the invigorating nature of this book.

Social Media 116

Social Media eBook Strategy Social CRM 116

Convince & Convert

MAY 5, 2010

Let me hear about it: View Comments | Subscribe To This Blog | Sign Up For Our Newsletter Share This Post: Similar Posts That You Might Enjoy: Crowdsourcing: Beyond the Basics Tying Together Social Media and Corporate Social Responsibility Is Twitter for Business Even Worth the Trouble?

Social Media 125

Social Media Case Study Strategy Study 125