Sprout Social

JULY 27, 2020

If reporting is the barometer that determines whether your strategy is on track, then data analysis is the key to realizing the impact of social media on your business goals. Both are critical to a well-rounded social strategy, and Sprout now offers a unified approach to powerful reporting and deep analytics. .

Analytics 108

Analytics Organization Data Analysis 108

Sprout Social

JULY 26, 2019

If you’ve been observing social media conversations, you might have come across a ton of lingo or acronyms that take you a while to figure out. Social media acronyms like TFW, TBH and LMK get thrown around very casually in comments, captions and conversations between people. Network-specific social media acronyms.

Social Media 112

Social Media Software CPM CPC 112

Convince & Convert

APRIL 19, 2012

This is Episode 12 of the Social Pros Podcast : Real People Doing Real Work in Social Media. This episode features Derek Halpern founder of Social Triggers. Read on for insights from Derek, and Eric’s Social Media Stat of the Week (this week: for Facebook advertising, CPM rates are up 41%, CPC rates are up 23%).

CPM 118

CPM Advertising CPC Compete 118

Buffer Social

SEPTEMBER 9, 2019

YouTube is a bit of a different animal when it comes to social media marketing, particularly because it has such a heavy emphasis on, well, video content. They are charged by CPM – cost per thousand impressions, meaning that you pay for a bumper ad for every 1,000 impressions of your video. Facebook is near $9.00

CPM 75

CPM YouTube Survey Mobile 75

agora pulse

FEBRUARY 27, 2020

Twitter is a fascinating social media platform. As a direct result, Facebook, Instagram, and YouTube all have higher engagement and monthly usage rates than Twitter, but that doesn’t mean you shouldn’t be using the platform. You pay per every thousand impressions (CPM). Never use more than two.

Twitter 125

Twitter CPM Campaign Organization 125

Hootsuite

SEPTEMBER 9, 2020

Social media advertising is a must if you’re looking to reach a new, targeted audience—fast. Of course it can be scary to move from an organic social strategy to putting real money on the table. Bonus: Download a free guide that teaches you how to turn Facebook traffic into sales in four simple steps using Hootsuite.

Advertising 145

Advertising Social Media HootSuite How To 145

Hootsuite

APRIL 8, 2021

If you plan to grant access to multiple users or you want to connect your Instagram business account to your Facebook Page, make sure to use an admin email address to sign up or tap Log in with Facebook. If you logged in with Facebook, you may be asked to sign in. Choose your username and password and fill in your profile info.

Instagram 145

Instagram How To HootSuite Hashtag 145

Hootsuite

MARCH 2, 2020

It’s been a minute since TikTok crashed the global social media party in 2018. As Facebook founder Mark Zuckerberg put it in leaked audio : “I kind of think about TikTok as if it were Explore for stories, and that were the whole app.”. And of course, Facebook and Instagram will also look to close in on TikTok this year.

Brands 145

Brands Meme Hashtag Remix 145

agora pulse

FEBRUARY 22, 2020

Need to be extra-smart with your social media budget? Social media managers rarely boast about large budgets. Your budget may not be reflective of the size of the organization … It may be reflective of the organization’s view toward social media marketing. zero social media budget?

Social Media 175

Social Media UGC Tips CPM 175