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What's your social currency?

Akamai Marketing

Yet, according to HubSpot, brands who connect via the social sphere see a direct impact on sales. What I AM suggesting is that you brands and companies give serious consideration to what they have to OFFER the community and what motivates their community to be part of social media at all. What do you have to offer?

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Putting Instagram events to work for your business

Janet Fouts

The popularity of Instagram is clear, and if you are inclined to snap photos and share them with your friends and customers on social networks you can make your business more social and build a powerful sharing community on Instagram quickly. Building community while running a contest can be challenging, and sometimes fool-hardy.

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Top 25 Must Read Content Marketing Blogs

Writtent Blog

image credit: Flickr. ‘Empowering people through the power of community’ is the standard of founder Marcus Sheridan. There are thousands of marketing blogs out there that focus on different aspects of the marketing industry from optimization, conversion, advertising, and content. Content Marketing Institute. ’ 11.

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Interview with Geoff Livingston Author of Marketing In The Round

Diva Marketing Blog

you lend that content to and community to outlying networks.” (p p 24) The question then becomes is what’s the source of the content and community? Google Analytics, Radian6, Hubspot, Marketo, and Eloqua is where I’d start depending on budget, from free to full enterprise. Geoff Livingston: Usually, it’s the company.

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Keynote: The Social Web Is More Than Tweets the Eye | Bare Feet Blog

Bare Feet Studios

Or Hubspot. Some from clips I had in my archive from 3-4 years ago, some from YouTube, some new video slide shows I made using photos from HawaiiIRL.com and also from Flickr. You can follow and connect with Shane on Twitter , LinkedIn , Flickr , The Reef , Viddler , Facebook , Upcoming , and at his neglected blog.

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Best Internet Marketing Posts of 2009

Techipedia: Tamar Weinberg

40 Key Elements to Getting Started in Social Media (Louis Gray): Mike Fruchter writes an awesome blog post on Louis Gray’s blog about how to get involved in social media, from branding to blogging to Twitter to community. It’s good to know that there are ways to bring Facebook community closer together. Think again!

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The Pressures of Content Creation

Social Media Marketing

About a year and a half ago, Mashable took a look at a handful of leaders in content marketing ( How 3 Companies Took Content Marketing to the Next Level ), highlighting Mint.com, HubSpot and American Express. Sure, they had to lead editorial direction, but in the end, the content was provided by the community.

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